{"id":10089,"date":"2022-10-04T11:00:37","date_gmt":"2022-10-04T03:00:37","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=10089"},"modified":"2022-10-04T15:41:47","modified_gmt":"2022-10-04T07:41:47","slug":"news-2022-9-google-ads","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/news-2022-9-google-ads\/","title":{"rendered":"\u30102022 Google \u6700\u65b0\u71df\u990a\u3011Google Ads \u4e5d\u6708\u7522\u54c1\u66f4\u65b0 \ud83c\udfa1"},"content":{"rendered":"<p>\ud83c\udf9f \u9019\u7bc7\u6587\u7ae0\u60f3\u544a\u8a34\u4f60\u7684\u4e8b\uff1a<\/p>\n<p>\u2460 2022 \u5e74\u6700\u706b\u71b1\u7684\u8cfc\u7269\u6230\u5f79\u5373\u5c07\u958b\u6253\uff01\u8acb\u901f\u901f\u5347\u7d1a\u6700\u9ad8\u6210\u6548\u5ee3\u544a\u5427 \ud83c\udf1e<br \/>\n\u2461 \u5f71\u7247\u89f8\u53ca\u7387\u5ee3\u544a\u958b\u653e\u76ee\u6a19\u983b\u7387\u5566\uff08\u6d77\u8c79\u62cd\u624b<br \/>\n\u2462 \u672c\u6708\u7126\u9ede\u4e4b\u661f\uff1aYouTube Shorts 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https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-1-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-1-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-1-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-1-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-1-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-10092\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p><strong><span style=\"color: #008080;\">\u5e38\u898b\u554f\u984c\u8207\u8aaa\u660e\u00a0 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\u5e33\u6236\u4e2d\u5b58\u53d6\u667a\u6167\u8cfc\u7269\u6216\u5730\u5340\u5ee3\u544a\u7684\u6b77\u53f2\u8cc7\u6599\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83c\udfaf VRC \u5f71\u7247\u89f8\u53ca\u7387\u5ee3\u544a\u958b\u653e\u76ee\u6a19\u983b\u7387<\/strong><\/span><\/h3>\n<figure id=\"attachment_10093\" aria-describedby=\"caption-attachment-10093\" style=\"width: 1280px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10093\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-2-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-10093\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<figure id=\"attachment_10012\" aria-describedby=\"caption-attachment-10012\" style=\"width: 1280px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10012\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-8-google-ads-3-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-10012\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p>Google VRC 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class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10094\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2022-9-google-ads-3-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><figcaption id=\"caption-attachment-10094\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p>YouTube Shorts \u662f\u91dd\u5c0d\u884c\u52d5\u88dd\u7f6e\u6700\u4f73\u5316\u7684\u5ee3\u544a\u7522\u54c1\uff0c\u5c08\u70ba YouTube \u5275\u4f5c\u8005\u548c\u54c1\u724c\u800c\u8a2d\u8a08\u3002YouTube Shorts \u9577\u5ea6\u5728 10-60 \u79d2\u4ee5\u5167\uff0c\u6700\u4f73\u683c\u5f0f\u70ba\u76f4\u5f0f\u5168\u87a2\u5e55\u5f71\u7247\uff0c\u5168\u7403\u6bcf\u65e5\u89c0\u770b\u6578\uff08daily views\uff09\u5df2\u8d85\u904e\u4e09\u767e\u5104\uff0c\u53ef\u5e36\u7d66\u53d7\u773e\u539f\u751f\u5167\u5bb9\u822c\u7684\u5ee3\u544a\u9ad4\u9a57\uff0c\u958b\u555f\u66f4\u591a\u7cbe\u6e96\u5f71\u97f3\u89f8\u53ca\u6a5f\u6703\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>YouTube Shorts \u6700\u65b0\u5167\u5bb9<\/strong><\/span><\/p>\n<p>\u2460 \u5728\u76f8\u540c\u5ee3\u544a\u6210\u672c\u4e0b\uff0cVAC\uff08Video Action Campaigns\uff09\u77ed\u5f71\u97f3\u7684\u76f4\u5f0f\u5f71\u7247\uff0c\u76f8\u8f03\u6a6b\u5f0f\u5f71\u7247\u53ef\u589e\u52a0 10-20% \u7684\u8f49\u63db\u6b21\u6578\u3002<br \/>\n\u261e YouTube Shorts \u5ee3\u544a\u7248\u4f4d\u53ea\u80fd\u4ee5 VAC\u548c ACI\uff08App Campaigns for Install \uff09\u5ee3\u544a\u6295\u905e\u3002<br \/>\n\u2461 \u5e36\u5165 Feed \u7684 VAC Shoppable Ads \u5df2\u53ef\u5728 YouTube Shorts \u4e0a\u66dd\u5149\u3002<\/p>\n<p><strong><span style=\"color: #008080;\">YouTube Shorts \u5ee3\u544a\u7d20\u6750\u88fd\u4f5c\u79d8\u8a23<\/span><\/strong><\/p>\n<p>\u2460 \u5167\u5bb9\uff1a\u5f71\u7247\u53ef\u9577\u53ef\u77ed\uff0c\u5207\u8a18\u5728\u524d\u5e7e\u79d2\u5167\u5438\u5f15\u89c0\u770b\u8005\uff0c\u4e26\u4fdd\u6301\u9023\u8cab\u6027\u8207\u7bc0\u594f\u3002<br \/>\n\u2461 \u5c3a\u5bf8\uff1a9:16 \u70ba\u6700\u4f73\u77ed\u5f71\u97f3\u89c0\u770b\u9ad4\u9a57\uff1b2:3 \u6bd4\u4f8b\u53ef\u78ba\u4fdd\u6240\u6709\u7248\u4f4d\u7686\u4e0d\u88ab\u88c1\u5207\u3002<br \/>\n\u2462 \u97f3\u6548\uff1a\u5efa\u8b70\u52a0\u5165\uff0c\u53ef\u70ba\u89c0\u770b\u9ad4\u9a57\u52a0\u5206\u3002<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/9EJIH8kxTn8\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\ud83c\udfaa \u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/11605187\">\u6700\u9ad8\u6210\u6548\u5ee3\u544a<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/10510238\">VRC \u5f71\u7247\u89f8\u53ca\u7387\u5ee3\u544a<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/10279006\">\u6700\u4f73\u5316\u5efa\u8b70<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/10276359\">\u6700\u4f73\u505a\u6cd5\u6307\u5357<\/a>\u3001<a href=\"https:\/\/support.google.com\/youtube\/answer\/10059070?hl=zh-Hant&amp;ref_topic=10343432%23zippy=,%E5%93%AA%E4%BA%9B%E5%9C%8B%E5%AE%B6%E5%9C%B0%E5%8D%80%E5%8F%AF%E4%BB%A5%E4%BD%BF%E7%94%A8-shorts-%E5%89%B5%E4%BD%9C%E5%B7%A5%E5%85%B7\">YouTube Shorts<\/a><\/strong><\/p>\n<\/blockquote>\n<hr \/>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Contact?utm_source=iSPOTblog&amp;utm_medium=button\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8662\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png\" alt=\"\" width=\"1080\" height=\"280\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-150x39.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-1024x265.png 1024w, 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