{"id":10605,"date":"2023-03-21T11:00:50","date_gmt":"2023-03-21T03:00:50","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=10605"},"modified":"2023-03-20T12:02:32","modified_gmt":"2023-03-20T04:02:32","slug":"line-chat-ads","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/line-chat-ads\/","title":{"rendered":"\u3010\u7126\u9ede\u597d\u7269\u3011LINE Chat Ads \u529f\u80fd\u4ecb\u7d39\uff06\u8a2d\u5b9a\u6559\u5b78 \ud83c\udfb0"},"content":{"rendered":"
\n

\u4ee5\u4e0b\u70ba\u672c\u6708\u7684\u597d\u7269\u63a8\u85a6\uff1aLINE Chat Ads\u3002\u4ee5\u4e0b\u5c07\u8981\u4f86\u8aaa\u660e\u9019\u9805\u529f\u80fd\u8207\u4f7f\u7528\u6b65\u9a5f\u6559\u5b78\u3002<\/strong><\/p>\n<\/blockquote>\n

\n

\ud83d\udc51 \u597d\u7269\u63a8\u85a6\uff1aLINE Chat Ads<\/strong><\/span><\/h3>\n

LINE Chat Ads \u7d50\u5408\u5b98\u65b9\u5e33\u865f\u8207 LAP \u512a\u52e2\uff0c\u91dd\u5c0d\u975e\u597d\u53cb\u53d7\u773e\uff0c\u5be6\u73fe LINE \u7368\u6709\u7684\u6700\u4f73\u5ee3\u544a\u9ad4\u9a57\u3002LINE Chat Ads \u6700\u5927\u512a\u52e2\u5305\u542b\uff1a<\/p>\n

\"\"
\u8cc7\u6599\u4f86\u6e90\uff1aLINE<\/figcaption><\/figure>\n
\"\"
\u8cc7\u6599\u4f86\u6e90\uff1aLINE<\/figcaption><\/figure>\n

\u2460 \u6700\u4f73\u4f7f\u7528\u8005\u9ad4\u9a57\uff1a\u5f9e LAP \u5230\u5b98\u65b9\u5e33\u865f\uff0c LINE \u539f\u751f\u7528\u6236\u9ad4\u9a57\u3002
\n\u2461 \u89f8\u53ca\u975e\u597d\u53cb\u3001\u63d0\u5347\u7528\u6236\u9ecf\u5ea6\uff1a\u975e\u597d\u53cb\u4e5f\u53ef\u9ad4\u9a57\u5b98\u65b9\u5e33\u865f\u7684\u4e92\u52d5\u5167\u5bb9\uff0c\u52a0\u6df1\u4f7f\u7528\u8005\u9ecf\u5ea6\u3002
\n\u2462 \u5f15\u767c\u7528\u6236\u884c\u52d5\uff1a\u5f9e LAP \u5230\u5b98\u65b9\u5e33\u865f\uff0c\u5be6\u73fe\u5168\u7a0b\u5206\u773e\u7684\u6d41\u66a2\u9ad4\u9a57\u3002<\/p>\n

LINE Chat Ads \u5ee3\u544a\u904b\u4f5c\u65b9\u5f0f<\/strong><\/span><\/p>\n

\"\"
\u8cc7\u6599\u4f86\u6e90\uff1aLINE<\/figcaption><\/figure>\n

Step1. \u5f9e LAP \u5ee3\u544a\u958b\u59cb\u5206\u773e\u6e9d\u901a\u3002
\nStep2. \u5728\u5c1a\u672a\u52a0\u5165\u597d\u53cb\u7684\u72c0\u614b\uff0c\u5373\u53ef\u5728\u5b98\u65b9\u5e33\u865f\u804a\u5929\u5ba4\u4e92\u52d5\u3002
\nStep3. \u91dd\u5c0d LAP \u5206\u773e\uff0c\u63a8\u64ad\u5c0d\u61c9\u7684\u7cbe\u6e96\u5167\u5bb9\u3002
\nStep4. \u4e92\u52d5\u4e2d\u4e86\u89e3\u8cc7\u8a0a\uff0c\u4fc3\u6210\u4e0b\u4e00\u6b65\u8f49\u63db\uff0c\u958b LIFF \u52a0\u597d\u53cb\u3002<\/p>\n

 <\/p>\n

\ud83d\udc69\ud83c\udffb\u200d\ud83c\udfa8 LINE Chat Ads \u4f7f\u7528\u6559\u5b78<\/strong><\/span><\/h3>\n

\u2460 \u4f7f\u7528\u7684\u5b98\u65b9\u5e33\u865f\u9700\u70ba LINE \u8a8d\u8b49\u5b98\u65b9\u5e33\u865f\/\u4f01\u696d\u5b98\u65b9\u5e33\u865f\uff0c\u4e14\u9700\u5177\u5099 Certified Provider \u7684\u8eab\u4efd\u3002
\n\u2461 \u6b32\u4f7f\u7528 LINE Chat Ads \u5ba2\u6236\u9700\u5177\u5099\u5b98\u65b9\u5e33\u865f API \u958b\u767c\u80fd\u529b\u8207 LAP \u8a2d\u5b9a\u4eba\u529b\u3002 \u4ee5\u4e0b\u662f Chat Ads \u4f7f\u7528\u6d41\u7a0b\uff1a<\/p>\n

Step1. LINE Chat Ads \u4f7f\u7528\u689d\u4ef6 <\/strong><\/span><\/p>\n

\u2460 \u6bcf\u6708\u958b\u653e\u56db\u5e2d\u5ba2\u6236\u7533\u8acb\u3002
\n\u2461 \u78ba\u8a8d\u7b26\u5408\u8cc7\u683c\u8207\u4f7f\u7528\u898f\u7bc4\uff0c\u905e\u4ea4\u7533\u8acb\u8868\u683c\u7d66 LINE\u3002
\n\u2462 \u7533\u8acb\u901a\u904e\uff0cLINE \u5c07\u63d0\u4f9b OA\uff08\u542b\u6e2c\u8a66 OA \u8207\u6b63\u5f0f OA\uff09\u8207 LAP \u6b0a\u9650\u3002<\/p>\n

Step2. LINE Chat Ads \u4e0a\u7dda\u6e96\u5099\u671f <\/span><\/strong><\/p>\n

\u2460 OA\uff1a\u4ee5\u6e2c\u8a66 OA \u9032\u884c API \u6e2c\u8a66\uff0c\u5c07\u60c5\u5883\u9304\u5f71\u4e26\u63d0\u4ea4\u5be9\u6838\u3002\u6b64\u968e\u6bb5\u82e5\u6709\u6280\u8853\u554f\u984c\u53ef\u7533\u8acb Tech support \u6280\u8853\u652f\u63f4\u3002
\n\u2461 LAP\uff1a\u5ee3\u544a\u8a2d\u5b9a\u4e26\u9001\u5be9\u3002LINE \u5c07\u91dd\u5c0d\u3010\u60c5\u5883\u9304\u5f71\u5f71\u7247\u8207 LAP \u5ee3\u544a Banner\u3011\u9032\u884c\u5be9\u6838\u3002<\/p>\n

Step3. LINE Chat Ads \u5ee3\u544a\u4e0a\u7dda <\/strong><\/span><\/p>\n

\u7cfb\u7d71\u5831\u8868\u50c5\u63d0\u4f9b LAP \u7aef\u6210\u6548\uff0c\u82e5\u5e0c\u671b\u5075\u6e2c\u5b98\u65b9\u5e33\u865f\u7aef\u6df1\u5165\u6210\u6548\uff0c\u5efa\u8b70\u4e8b\u5148\u7531 OA \u5de5\u7a0b\u5718\u968a\u8a2d\u5b9a\u7d00\u9304 log\u3002<\/p>\n

Step4. LAP Chat Ads \u8a2d\u5b9a\u8207\u5ee3\u544a\u57f7\u884c<\/strong><\/span><\/p>\n

\"\"
\u8cc7\u6599\u4f86\u6e90\uff1aLINE<\/figcaption><\/figure>\n

– \u5ee3\u544a\u6d3b\u52d5\u8a2d\u5b9a\uff1a\u8acb\u9078\u64c7\u9078\u64c7\u300c\u958b\u59cb\u804a\u5929\u300d\u4f5c\u70ba\u5ee3\u544a\u76ee\u6a19
\n– \u905e\u9001\u7248\u4f4d\uff1aSmart Channel\u3001VOOM
\n– \u6536\u8cbb\u65b9\u6cd5\uff1a\u50c5\u9650 CPC \u8a08\u8cbb
\n– \u51fa\u50f9\u65b9\u5f0f\uff1a\u50c5\u9650\u624b\u52d5\u51fa\u50f9
\n– \u5ee3\u544a\u6a23\u5f0f\uff1a\u5716\u7247\u7d20\u6750 1200*628px\u30011080*1080px
\n– \u5831\u544a\u9805\u76ee\uff1a\u540c\u4e00\u822c LAP \u5ee3\u544a\u6d3b\u52d5\uff1a\u66dd\u5149\u3001\u9ede\u64ca\u3001CTR\u3001CPC\u3001\u8f49\u63db\u6578\u3001\u82b1\u8cbb\u91d1\u984d
\n– \u60c5\u5883 ID \u8a2d\u5b9a\u8aaa\u660e\uff1a\u5728 LAP \u5ee3\u544a\u5c64\u7d1a\u4e2d\u5b9a\u7fa9\u7684\u60c5\u5883 ID\uff08Scenario ID\uff09\u5c07\u5728\u5b98\u65b9\u5e33\u865f Chat Ads API\u4e32\u63a5\u4e2d\u4f7f\u7528\u3002\u53ef\u91dd\u5c0d\u4e0d\u540c OA \u7aef\u60c5\u5883\u8a2d\u5b9a\u4e0d\u540c\u60c5\u5883 ID\uff0c\u9ede\u64ca LAP \u5ee3\u544a\u5f8c\u5373\u6703\u5c0e\u5411\u5b98\u65b9\u5e33\u865f\u804a\u5929\u5ba4\u6b64\u4e00\u60c5\u5883\uff0cID \u53ef\u81ea\u7531\u5b9a\u7fa9\u3002<\/p>\n

\n

\u26a0\ufe0f \u6ce8\u610f\u4e8b\u9805<\/strong><\/span><\/p>\n

\u2460 \u5ee3\u544a\u5be6\u969b\u905e\u9001\u6642\uff0cLAP CTA \u6309\u9215\u6587\u5b57\u70ba\u3010\u958b\u59cb\u804a\u5929\u3011<\/strong>
\n\u2461 LINE Chat Ads \u53ea\u6703\u6295\u653e\u7d66\u975e\u7d81\u5b9a\u5b98\u65b9\u5e33\u865f\u597d\u53cb\u7684\u4f7f\u7528\u8005 <\/strong>
\n\u2462 \u9ede\u64ca LINE Chat Ads \u53d7\u773e\uff0c\u76ee\u524d\u4e0d\u6703\u88ab\u6536\u5165\u3010\u5716\u7247\u5ee3\u544a\u9ede\u64ca\u53d7\u773e\u3011<\/strong><\/p>\n<\/blockquote>\n

Step5. \u5b98\u65b9\u5e33\u865f\uff1a\u4f7f\u7528 Chat Ads API \u5efa\u7acb\u9032\u5165\u804a\u5929\u5ba4\u5f8c\u7684\u4e92\u52d5\u5c0d\u7b54<\/strong><\/span><\/p>\n

\u2460 \u9032\u5165\u804a\u5929\u5ba4\u5f8c\u7684\u7528\u6236\u6e9d\u901a\u6a21\u5f0f\uff0c\u5fc5\u9808\u4f7f\u7528 LINE \u5b98\u65b9\u5e33\u865f Messaging API \u5efa\u69cb\u3002\u5efa\u7acb\u5c0d\u8a71\u8173\u672c\u5167\u5bb9\u4e4b\u5f8c\uff0c\u8acb\u6e96\u5099\u652f\u63f4\u8a72\u8173\u672c\u5167\u5bb9\u7684BOT\u4f3a\u670d\u5668\u3002
\n\u2461 \u5728 LINE Chat Ads \u4e2d\uff0c\u5b58\u5728\u8b58\u5225\u500b\u5225\u5c0d\u8a71\u7684\u3010sessionId\u3011\u4ee5\u53ca\u8b58\u5225\u7528\u6236\u63a5\u89f8\u4e86\u54ea\u500b LAP \u5ee3\u544aBanner\u3001\u61c9\u8a72\u5728\u54ea\u500b\u8173\u672c \u5167\u5bb9\u4e2d\u5411\u7528\u6236\u767c\u9001\u5c0d\u8a71\u7684\u3010scenarioId\u3011 \u7576\u5ee3\u544a\u4e3b\u5728 ChatAds \u60c5\u5883\u4e2d\u53d6\u5f97\u4f7f\u7528\u8005\u7684 UID \u6642\uff0c\u5728\u4f7f\u7528\u8005\u4e3b\u52d5\u52a0\u597d\u53cb\u4e4b\u524d\uff0c\u52d9\u5fc5\u4e0d\u53ef\u4f7f\u7528UID \u5c0d\u4f7f\u7528\u8005\u767c\u9001\u884c\u92b7\u76f8\u95dc\u8a0a\u606f\u3002
\n\u2462 \u53d6\u5f97 sessionId \u5f8c\uff0c\u9808\u5728 24 \u5c0f\u6642\u5167\u79fb\u9664\u8a72 ID\u3002\u82e5\u9055\u53cd\u4e0a\u8ff0\u898f\u5b9a\uff0c\u4e00\u7d93\u767c\u73fe\uff0cLINE\u6709\u6b0a\u5229\u5728\u672a\u7d93\u544a\u77e5\u72c0\u6cc1\u4e0b\u95dc\u9589\u8a72\u5b98\u65b9\u5e33\u865f Chat Ads API\u6b0a\u9650\u3002<\/p>\n

\u2601\ufe0f \u88dc\u5145\uff1a\u4ec0\u9ebc\u662f Messaging API<\/strong><\/span><\/p>\n

\"\"
\u8cc7\u6599\u4f86\u6e90\uff1aLINE<\/figcaption><\/figure>\n

Messaging API \u662f LINE \u5b98\u65b9\u5e33\u865f\u8207\u4f01\u696d\u548c\u5546\u5bb6\u7cfb\u7d71\u4e32\u63a5\u7684\u6a4b\u6a11\uff0c\u900f\u904e API \u53ef\u9078\u64c7\u4e32\u63a5\u4efb\u4f55\u81ea\u884c\u958b\u767c\u6216\u6280\u8853\u5925\u4f34\u958b\u767c\u7684\u670d\u52d9\u3002\u8207\u65e2\u6709\u9867\u5ba2\u6216\u5546\u54c1\u8cc7\u6599\u6574\u5408\u5f8c\uff0c\u5728\u8a0a\u606f\u5e73\u53f0\u91dd\u5c0d\u7528\u6236\u9700\u6c42\u63d0\u4f9b\u5ba2\u88fd\u5316\u8a0a\u606f\u6216\u5c08\u5c6c\u512a\u60e0\u3001\u8b93\u6e9d\u901a\u66f4\u8f15\u9b06\u3001\u66f4\u500b\u4eba\u5316\u3002<\/strong><\/p>\n

\u26a0\ufe0f\u00a0 LINE Chat Ads \u6ce8\u610f\u4e8b\u9805<\/strong><\/span><\/p>\n

\u2460 LINE Chat Ads \u5be9\u6838\u6709\u5169\u6b65\u9a5f\uff0c\u9664\u4e86 LAP \u5ee3\u544a\u7d20\u6750\u6b63\u5e38\u9001\u5be9\u5916\uff0c\u53e6\u9700\u984d\u5916\u900f\u904e LINE \u696d\u52d9\u7a97\u53e3\u63d0\u4ea4\u5b98\u65b9\u5e33\u865f\u60c5\u5883\u9304\u5f71\u5f71\u7247\uff0c\u7531 LINE \u78ba\u8a8d\u5be9\u6838\u5b8c\u7562\uff0cLAP \u5ee3\u544a\u624d\u6703\u5be9\u6838\u901a\u904e\u3002<\/p>\n

\u2461 \u4fe1\u4ef6\u63d0\u4f9b\u5f71\u7247\u6642\uff0c\u8acb\u4e00\u4f75\u63d0\u4f9b\u4ee5\u4e0b\u8cc7\u8a0a\uff1a
\n– OA \u60c5\u5883\u5f71\u7247\u9304\u5f71\u6a94\u6848\/\u9023\u7d50\u7db2\u5740\uff08\u8acb\u5ba2\u6236\u5de5\u7a0b\u5718\u968a\u4f7f\u7528 Verify Chat ads Webhook API \u547c\u53eb Chat Ads \u5b8c\u6574\u60c5\u5883\u4e26\u9304\u5f71\uff0cAPI \u8a2d\u5b9a\u65b9\u5f0f\u8acb\u53c3\u8003 Chat Ads API Guideline\u3002\u82e5\u904e\u7a0b\u6216\u6700\u7d42\u4e00\u6b65\u6709\u5916\u9023\u7db2\u9801\uff0c\u8acb\u4e5f\u4e00\u4e26\u9644\u4e0a\u63d0\u4f9b\u6240\u6709\u7db2\u5740\u4f9b\u6aa2\u67e5\u3002
\n– LAP \u5ee3\u544a\u5e33\u865f ID\u3002
\n– LAP AD ID\u3002
\n– LINE \u5ee3\u544a\u4e0a\u50b3\u65e5\u671f\u3002
\n– LAP \u5ee3\u544a\u7ba1\u7406\u54e1\u5ee3\u544a\u5c64\u7d1a\u622a\u5716\u3002<\/p>\n

\u2462 \u8acb\u7279\u5225\u7559\u610f\u3010LAP \u8a2d\u5b9a\u65b9\u3011\u9700\u8207\u3010\u5b98\u65b9\u5e33\u865f\u8a2d\u5b9a\u65b9\u3011\u96d9\u5411\u6e9d\u901a\u3002
\n\u261e \u56e0\u5b98\u65b9\u5e33\u865f\u7684 LINE Chat Ads \u60c5\u5883\u5efa\u7f6e\u8207 LAP \u5ee3\u544a\u7684\u958b\u555f\u6700\u7d42\u7531\u5ba2\u6236\u7aef\u64cd\u4f5c\uff0c\u82e5\u5169\u65b9\u6c92\u6709\u6e9d\u901a\u53ef\u80fd\u6703\u9020\u6210\u3010LAP \u5ee3\u544a Banner \u5148\u958b\u8dd1\uff0c\u4f46\u6b63\u5f0f\u5b98\u65b9\u5e33\u865f\u7684\u5167\u5bb9\u5c1a\u672a\u5efa\u7f6e\u5b8c\u6210\uff0c\u4f7f\u7528\u8005\u9ede\u64ca LAP \u5ee3\u544a\u8df3\u5165\u5b98\u65b9\u5e33\u865f\u804a\u5929\u5ba4\u5f8c\u6c92\u6709\u51fa\u73fe\u4efb\u4f55\u5167\u5bb9\u3011\u72c0\u6cc1\uff0c\u518d\u8acb\u7279\u5225\u7559\u610f\u3002<\/p>\n

\n

\ud83c\udf1e \u5efa\u8b70\u4f5c\u6cd5\uff1aLAP \u5ee3\u544a\u6d3b\u52d5\u5148\u8a2d\u5b9a\u66ab\u505c\uff0c\u540c\u6b65\u9001\u5be9\u7d20\u6750 LAP Banner\uff0c\u7b49 Video Screenshot \u900f\u904e\u4fe1\u4ef6\u5be9\u6838\u901a\u904e\u5f8c\u4e26\u5efa\u7f6e\u597d\u6b63\u5f0f\u5b98\u65b9\u5e33\u865f LINE Chat Ads \u5167\u5bb9\u5f8c\uff0c\u518d\u5c07 LAP \u5ee3\u544a\u6d3b\u52d5\u958b\u555f\u3002<\/strong><\/p>\n<\/blockquote>\n

 <\/p>\n

\ud83d\udc8e LINE Chat Ads \u5e38\u898b\u554f\u984c<\/strong><\/span><\/h3>\n

Q. Chat Ads \u662f\u5426\u53ef\u4ee5\u6295\u653e\u7d66\u5df2\u662f\u5b98\u65b9\u5e33\u865f\u597d\u53cb\u7684\u4f7f\u7528\u8005\uff1f
\nA. \u6253\u54a9\ud83d\udc11\uff0cChat Ads \u53ea\u80fd\u6295\u653e\u7d66\u975e\u5b98\u65b9\u5e33\u865f\u597d\u53cb\u7684 LINE \u4f7f\u7528\u8005\u3002<\/p>\n

Q. \u5982\u4f55\u6aa2\u8996 LINE \u5ee3\u544a\u6210\u6548\uff1f
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