{"id":11032,"date":"2023-07-25T11:00:48","date_gmt":"2023-07-25T03:00:48","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=11032"},"modified":"2023-08-01T17:31:11","modified_gmt":"2023-08-01T09:31:11","slug":"google-ads-deep-links","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/google-ads-deep-links\/","title":{"rendered":"\u3010\u597d\u7269\u5206\u4eab\u3011\u66f4\u6709\u6548\u7684\u65b9\u5f0f\u5c0e\u5165\u5ba2\u6d41\uff0c\u6df1\u5c64\u9023\u7d50 \ud83e\udd16"},"content":{"rendered":"<blockquote>\n<p style=\"text-align: left;\"><strong>\ud83c\udf1f \u9019\u7bc7\u6587\u7ae0\u8981\u4f86\u4ecb\u7d39\u672c\u6708\u4e3b\u6253\u7684\u65b0\u529f\u80fd\u3010\u6df1\u5c64\u9023\u7d50\u3011\u6703\u4f9d\u5e8f\u4ecb\u7d39\u7522\u54c1\u529f\u80fd\u3001\u512a\u52e2\u3001Google \u652f\u63f4\u7684\u9023\u7d50\u7a2e\u985e\uff0c\u4ee5\u53ca\u8a2d\u5b9a\u6642\u5efa\u8b70\u7684\u6700\u4f73\u505a\u6cd5\u3002<\/strong><\/p>\n<\/blockquote>\n<hr \/>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83e\ude90 Google \u6df1\u5c64\u9023\u7d50\u4ecb\u7d39<\/strong><\/span><\/h3>\n<p>\u6df1\u5c64\u9023\u7d50\u6703\u5c07\u884c\u52d5\u88dd\u7f6e\u4f7f\u7528\u8005\u76f4\u63a5\u5c0e\u5411\u81f3\u61c9\u7528\u7a0b\u5f0f\u4e2d\u7684\u76f8\u95dc\u9801\u9762\uff0c\u4f7f\u7528\u8005\u9ede\u64ca\u5ee3\u544a\u5f8c\u6703\u76f4\u63a5\u524d\u5f80\u61c9\u7528\u7a0b\u5f0f\u9801\u9762\u3002\u5ee3\u544a\u7528\u6236\u53ef\u4ee5\u5728\u8a31\u591a Google Ads \u7522\u54c1\u4e2d\u4f7f\u7528\u6df1\u5c64\u9023\u7d50\uff0c\u5305\u62ec\uff1a\u53c3\u8207\u5f0f\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a\u3001\u61c9\u7528\u7a0b\u5f0f\u52d5\u614b\u518d\u884c\u92b7\uff0c\u4ee5\u53ca\u641c\u5c0b\u3001\u8cfc\u7269\u548c\u591a\u5a92\u9ad4\u5ee3\u544a\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11038\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p><span style=\"color: #008080;\"><strong>\u6df1\u5c64\u9023\u7d50\u7684\u512a\u9ede<\/strong><\/span><\/p>\n<p>\u2460 \u63d0\u5347\u5b89\u5168\u6027\uff1a\u5176\u4ed6\u61c9\u7528\u7a0b\u5f0f\u7121\u6cd5\u4f7f\u7528\u60a8\u7684\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u6216\u901a\u7528\u9023\u7d50\uff0c\u5176\u4ed6\u516c\u53f8\u4e5f\u7121\u6cd5\u8072\u660e\u60a8\u7684\u9023\u7d50\u64c1\u6709\u6b0a\uff0c\u56e0\u6b64\u7121\u6cd5\u6bd4\u7167\u81ea\u8a02\u914d\u7f6e\u7684\u65b9\u5f0f\uff0c\u5c07\u6d41\u91cf\u50b3\u9001\u5230\u81ea\u5df1\u7684\u61c9\u7528\u7a0b\u5f0f\u3002<br \/>\n\u2461 \u76f8\u95dc\u9801\u9762\u7d50\u679c\uff1a\u53ef\u5c07\u5ba2\u6236\u548c\u6f5b\u5728\u5ba2\u6236\u76f4\u63a5\u5c0e\u5411\u81f3\u61c9\u7528\u7a0b\u5f0f\u4e2d\u76f8\u95dc\u9801\u9762\uff0c\u800c\u975e\u700f\u89bd\u5668\u6216\u884c\u52d5\u7248\u7db2\u9801\u3002\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u548c\u901a\u7528\u9023\u7d50\u4f7f\u7528\u8207\u7db2\u9801\u9023\u7d50\u76f8\u540c\u7684\u7db2\u5740\uff0c\u56e0\u6b64\u82e5\u61c9\u7528\u7a0b\u5f0f\u7121\u6cd5\u958b\u555f\uff0c\u5247\u6703\u5c07\u4f7f\u7528\u8005\u5e36\u5f80\u884c\u52d5\u7248\u7db2\u7ad9\u5230\u9054\u7db2\u9801\uff0c\u4e0d\u6703\u986f\u793a\u932f\u8aa4\u9801\u9762\u3002<br \/>\n\u2462 \u63d0\u4f9b\u6d41\u66a2\u7684\u4f7f\u7528\u8005\u9ad4\u9a57\uff1a\u6df1\u5c64\u9023\u7d50\u53ef\u4ee5\u6539\u5584\u4f7f\u7528\u8005\u9ad4\u9a57\u3001\u589e\u52a0\u8f49\u63db\uff0c\u9032\u800c\u63d0\u5347\u5ba2\u6236\u5fe0\u8aa0\u5ea6\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83e\udd16 Google \u652f\u63f4\u7684\u6df1\u5c64\u9023\u7d50<\/strong><\/span><\/h3>\n<p>Google Ads \u652f\u63f4\u4e09\u7a2e\u6df1\u5c64\u9023\u7d50\uff0c\u9069\u7528\u65bc\u53c3\u8207\u5f0f\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a\u6d3b\u52d5\u3001\u61c9\u7528\u7a0b\u5f0f\u52d5\u614b\u518d\u884c\u92b7\uff0c\u4ee5\u53ca\u641c\u5c0b\u3001\u8cfc\u7269\u548c\u591a\u5a92\u9ad4\u5ee3\u544a\u6d3b\u52d5\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\uff08\u9069\u7528\u65bc Android \u61c9\u7528\u7a0b\u5f0f\uff09<\/strong><\/span><\/p>\n<p>\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u662f Android \u4f5c\u696d\u7cfb\u7d71\u63a1\u7528\u7684\u696d\u754c\u6a19\u6e96\uff0c\u6703\u4f7f\u7528\u73fe\u6709\u7684 HTTP \u5230\u9054\u7db2\u9801\uff0c\u5c07\u5df2\u5b89\u88dd Android \u61c9\u7528\u7a0b\u5f0f\u7684\u4f7f\u7528\u8005\u5e36\u5f80\u6307\u5b9a\u7684\u61c9\u7528\u7a0b\u5f0f\u5167\u5bb9\u3002\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u8207\u6a19\u6e96\u7db2\u5740\u5dee\u5225\u5728\u65bc\u9019\u4e9b\u9023\u7d50\u53ef\u8b93\u88dd\u7f6e\u4f5c\u696d\u7cfb\u7d71\u6c7a\u5b9a\u8981\u958b\u555f\u61c9\u7528\u7a0b\u5f0f\u6216\u7db2\u8def\u700f\u89bd\u5668\u3002\u56e0\u6b64\u82e5\u4f7f\u7528\u8005\u4e26\u672a\u5b89\u88dd\u61c9\u7528\u7a0b\u5f0f\uff0c\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u6703\u5c07\u4ed6\u5011\u5c0e\u5411\u81f3\u7db2\u7ad9\uff08\u975e\u61c9\u7528\u7a0b\u5f0f\uff09\u6b64\u5916\uff0c\u7531\u65bc\u5176\u4ed6\u61c9\u7528\u7a0b\u5f0f\u7121\u6cd5\u958b\u555f\u9019\u4e9b\u9023\u7d50\uff0c\u56e0\u6b64\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u53ef\u63d0\u4f9b\u6d41\u66a2\u7684\u4f7f\u7528\u8005\u9ad4\u9a57\u53ca\u66f4\u5b89\u5168\u7684\u4f5c\u696d\u74b0\u5883\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11037\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-2-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u261e \u76f8\u5bb9\u7684 Google Ads \u7522\u54c1\uff1a\u641c\u5c0b\u3001\u591a\u5a92\u9ad4\u3001\u8cfc\u7269\u3001\u61c9\u7528\u7a0b\u5f0f\u53c3\u8207\u5f0f\u5ee3\u544a\u3001\u61c9\u7528\u7a0b\u5f0f\u52d5\u614b\u518d\u884c\u92b7\u5ee3\u544a\u3002<\/strong><\/p>\n<\/blockquote>\n<p><strong><span style=\"color: #008080;\">\u901a\u7528\u9023\u7d50\uff08\u9069\u7528\u65bc iOS \u61c9\u7528\u7a0b\u5f0f\uff09<\/span><\/strong><\/p>\n<p>\u901a\u7528\u9023\u7d50\u662f iOS \u4f5c\u696d\u7cfb\u7d71\u63a1\u7528\u7684\u696d\u754c\u6a19\u6e96\uff0c\u6703\u4f7f\u7528\u73fe\u6709\u7684 HTTP \u5230\u9054\u7db2\u9801\uff0c\u5c07\u5df2\u5b89\u88dd iOS \u61c9\u7528\u7a0b\u5f0f\u7684\u4f7f\u7528\u8005\u5e36\u5f80\u6307\u5b9a\u7684\u61c9\u7528\u7a0b\u5f0f\u5167\u5bb9\u3002\u901a\u7528\u9023\u7d50\u8207\u6a19\u6e96\u7db2\u5740\u5dee\u5225\u5728\u65bc\u9019\u4e9b\u9023\u7d50\u53ef\u8b93\u88dd\u7f6e\u4f5c\u696d\u7cfb\u7d71\u6c7a\u5b9a\u8981\u958b\u555f\u61c9\u7528\u7a0b\u5f0f\u6216\u7db2\u8def\u700f\u89bd\u5668\u3002\u56e0\u6b64\u82e5\u4f7f\u7528\u8005\u4e26\u672a\u5b89\u88dd\u61c9\u7528\u7a0b\u5f0f\uff0c\u901a\u7528\u9023\u7d50\u6703\u5c07\u4ed6\u5011\u5c0e\u5411\u81f3\u7db2\u7ad9 \uff08\u975e\u61c9\u7528\u7a0b\u5f0f\uff09\u6b64\u5916\uff0c\u7531\u65bc\u5176\u4ed6\u61c9\u7528\u7a0b\u5f0f\u7121\u6cd5\u958b\u555f\u9019\u4e9b\u9023\u7d50\uff0c\u56e0\u6b64\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u53ef\u63d0\u4f9b\u6d41\u66a2\u7684\u4f7f\u7528\u8005\u9ad4\u9a57\u53ca\u66f4\u5b89\u5168\u7684\u4f5c\u696d\u74b0\u5883\u3002<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u261e \u76f8\u5bb9\u7684 Google Ads \u7522\u54c1\uff1a\u641c\u5c0b\u3001\u591a\u5a92\u9ad4\u3001\u8cfc\u7269\u3001\u61c9\u7528\u7a0b\u5f0f\u53c3\u8207\u5f0f\u5ee3\u544a\u3001\u61c9\u7528\u7a0b\u5f0f\u52d5\u614b\u518d\u884c\u92b7\u5ee3\u544a\u3002<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: #008080;\"><strong>\u81ea\u8a02\u914d\u7f6e\uff08\u9069\u7528\u65bc Android \u6216 iOS\uff09<\/strong><\/span><\/p>\n<p>\u53ef\u4ee5\u5efa\u7acb\u81ea\u8a02 URI \u4f86\u9023\u7d50\u81ea\u5bb6\u7684\u61c9\u7528\u7a0b\u5f0f\u5167\u5bb9\u3002\u81ea\u8a02\u914d\u7f6e\u4e0d\u9700\u8981\u592a\u591a\u7684\u5de5\u7a0b\u6280\u8853\u652f\u63f4\uff0c\u4f46\u5b89\u5168\u6027\u8f03\u4f4e\u3002\u4efb\u4f55\u4f7f\u7528\u8005\u7121\u9808\u7d93\u904e\u6388\u6b0a\uff0c\u5373\u53ef\u8072\u660e\u81ea\u8a02\u914d\u7f6e\u7684\u64c1\u6709\u6b0a\uff0c\u4e26\u85c9\u6b64\u5c07\u6d41\u91cf\u5c0e\u5411\u81f3\u4e0d\u5c6c\u65bc\u60a8\u7684\u61c9\u7528\u7a0b\u5f0f\u3002\u6309\u4e0b\u5ee3\u544a\u9023\u7d50\u7684\u4f7f\u7528\u8005\u82e5\u672a\u5b89\u88dd\u61c9\u7528\u7a0b\u5f0f\uff0c\u5c31\u6703\u51fa\u73fe\u932f\u8aa4\u8a0a\u606f\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11038\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-deep-links-1-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u261e \u76f8\u5bb9\u7684 Google Ads \u7522\u54c1\uff1a\u61c9\u7528\u7a0b\u5f0f\u53c3\u8207\u5f0f\u5ee3\u544a\u3001\u61c9\u7528\u7a0b\u5f0f\u52d5\u614b\u518d\u884c\u92b7\u5ee3\u544a\u3002<\/strong><\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83e\udd39\ud83c\udffb\u200d\u2642\ufe0f \u5c0e\u5165\u6df1\u5c64\u9023\u7d50\u7684\u6700\u4f73\u505a\u6cd5<\/strong><\/span><\/h3>\n<p>\u5982\u679c\u60f3\u8b93\u5ee3\u544a\u5c07\u5df2\u5b89\u88dd\u61c9\u7528\u7a0b\u5f0f\u7684\u4f7f\u7528\u8005\u5e36\u5f80\u61c9\u7528\u7a0b\u5f0f\u4e2d\u7684\u7279\u5b9a\u9801\u9762\uff0c\u5efa\u8b70\u5c0e\u5165\u6df1\u5c64\u9023\u7d50\uff0c\u8b93\u5ee3\u544a\u5c0e\u5411\u81f3\u95dc\u806f\u6027\u6700\u9ad8\u7684\u61c9\u7528\u7a0b\u5f0f\u5167\u5bb9\u3002\u4ee5\u4e0b\u70ba\u5efa\u8b70\u57f7\u884c\u7684\u6700\u4f73\u505a\u6cd5\uff1a<\/p>\n<p><strong><span style=\"color: #008080;\">\u79d8\u8a23\u4e00\uff1a\u555f\u7528\u6df1\u5c64\u9023\u7d50<\/span><\/strong><\/p>\n<p>\u2460 Android \u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\uff1a\u900f\u904e\u3010\u9019\u4efd\u6587\u4ef6\u3011\u8a2d\u5b9a\u6b65\u9a5f\u6e2c\u8a66\u662f\u5426\u5df2\u70ba\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u555f\u7528\u7279\u5b9a\u7db2\u5740\u3002\u5982\u679c\u986f\u793a\u7da0\u8272\u6838\u53d6\u65b9\u584a\uff0c\u8868\u793a\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u5df2\u555f\u7528\u3002<\/p>\n<p>\u2461 iOS \u901a\u7528\u9023\u7d50\uff1a\u5728\u00a0Apple \u7684\u3010App Search API Validation Tool\u3011\u4e2d\u8f38\u5165\u8981\u6e2c\u8a66\u7684\u7db2\u5740\uff0c\u7136\u5f8c\u67e5\u770b\u3010\u9023\u7d50\u81f3\u61c9\u7528\u7a0b\u5f0f\u3011\uff0c\u5982\u679c\u72c0\u614b\u986f\u793a\u300c\u3010\u901a\u904e\u3011\u5c31\u8868\u793a\u901a\u7528\u9023\u7d50\u5df2\u555f\u7528\u3002<\/p>\n<p><strong><span style=\"color: #008080;\">\u79d8\u8a23\u4e8c\uff1a\u4f7f\u7528\u6df1\u5c64\u9023\u7d50\u6700\u4f73\u5316\u8f49\u63db\u7387<\/span><\/strong><\/p>\n<p>\u53ea\u8981\u78ba\u4fdd\u6df1\u5c64\u9023\u7d50\u8207\u5ee3\u544a\u7d20\u6750\u8cc7\u6e90\u3001\u51fa\u50f9\u4e8b\u4ef6\u548c\u6307\u5b9a\u76ee\u6a19\u5c0d\u8c61\u8a2d\u5b9a\u4e00\u81f4\uff0c\u5c31\u80fd\u5c07\u4f7f\u7528\u8005\u5c0e\u5411\u81f3\u6700\u76f8\u95dc\u7684\u61c9\u7528\u7a0b\u5f0f\u9801\u9762\uff0c\u5354\u52a9\u4ed6\u5011\u5b8c\u6210\u60f3\u8981\u7684\u64cd\u4f5c\uff0c\u9032\u800c\u63d0\u5347\u8f49\u63db\u7387\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>\u79d8\u8a23\u4e09\uff1a\u5728\u61c9\u7528\u7a0b\u5f0f\u4e2d\u5c0e\u5165\u842c\u7528\u5b57\u5143<\/strong><\/span><\/p>\n<p>\u5982\u679c\u60a8\u6709 100 \u500b\u61c9\u7528\u7a0b\u5f0f\u9801\u9762\uff0c\u7121\u9808\u5728\u61c9\u7528\u7a0b\u5f0f\u4e2d\u5c0e\u5165 100 \u500b\u6df1\u5c64\u9023\u7d50\u3002\u53ef\u4ee5\u6539\u7528\u842c\u7528\u5b57\u5143\u4f86\u5c0e\u5165\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u6216\u81ea\u8a02\u914d\u7f6e\u3002\u8209\u4f8b\uff0c\u300c*.example.com\u300d\u9023\u7d50\u53ef\u7528\u65bc\u300ctest1.example.com\u300d\u548c\u300ctest2.example.com\u300d\u7db2\u5740\u3002<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u26a1\ufe0f\u6ce8\u610f\uff1a\u9032\u884c\u641c\u5c0b\u5f15\u64ce\u6700\u4f73\u5316\uff08SEO\uff09\u6392\u540d\u6642\uff0c\u4e0d\u6703\u5c07\u6df1\u5c64\u9023\u7d50\u7d0d\u5165\u8003\u91cf\uff0c\u56e0\u6b64\u4e0d\u6703\u5f71\u97ff\u76f8\u95dc\u6392\u540d\u3002<\/strong><\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83c\udfb0 \u88dc\u5145\uff1a\u65b0\u589e\u53ca\u7de8\u8f2f\u6df1\u5c64\u9023\u7d50<\/strong><\/span><\/h3>\n<p><span style=\"color: #008080;\"><strong>Step1. \u65b0\u589e\u6df1\u5c64\u9023\u7d50<\/strong><\/span><\/p>\n<p>\u2460 \u767b\u5165\u00a0<a href=\"https:\/\/ads.google.com\/\">Google Ads \u5e33\u6236<\/a> \u261e \u9078\u64c7\u3010\u65b0\u589e\u5ee3\u544a\u6d3b\u52d5\u3011\u261e \u9078\u64c7\u3010\u61c9\u7528\u7a0b\u5f0f\u5ba3\u50b3\u3011<br \/>\n\u2461 \u9078\u64c7\u61c9\u7528\u7a0b\u5f0f\u7684\u5e73\u53f0 \u261e \u5728\u641c\u5c0b\u6b04\u4f4d\u4e2d\u8f38\u5165\u61c9\u7528\u7a0b\u5f0f\u540d\u7a31\u3001\u5957\u4ef6\u540d\u7a31\u6216\u767c\u5e03\u5546\uff0c\u5f9e\u756b\u9762\u986f\u793a\u7684\u6e05\u55ae\u4e2d\u9078\u53d6\u61c9\u7528\u7a0b\u5f0f \u261e \u7e7c\u7e8c\u3002<br \/>\n\u2462 \u5728\u3010\u5ee3\u544a\u6d3b\u52d5\u540d\u7a31\u3011\u65b0\u589e\u5ee3\u544a\u6d3b\u52d5\u540d\u7a31 \u261e \u8a2d\u5b9a\u5ee3\u544a\u6d3b\u52d5\u540d\u7a31\uff0c\u4e26\u5728\u540d\u7a31\u4e2d\u8a3b\u660e\u9019\u662f\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a\u6d3b\u52d5\u3002<br \/>\n\u2463 \u9ede\u9078\u3010\u5730\u5340\u9078\u9805\u3011\u8a2d\u5b9a\u8981\u6307\u5b9a\u53ca\u6392\u9664\u4f7f\u7528\u8005\u7684\u65b9\u5f0f \u261e \u8996\u9700\u8981\u5728\u3010\u8a9e\u8a00\u3011\u4e0b\u65b9\u66f4\u65b0\u8a9e\u8a00\u8a2d\u5b9a\u3002<br \/>\n\u2464 \u9078\u64c7\u3010\u9810\u7b97\u3011\u8a2d\u5b9a\u5e73\u5747\u6bcf\u65e5\u9810\u7b97 \u261e \u9078\u64c7\u8981\u8b93\u5ee3\u544a\u6d3b\u52d5\u91dd\u5c0d\u54ea\u9805\u61c9\u7528\u7a0b\u5f0f\u5167\u52d5\u4f5c\u6700\u4f73\u5316\uff0c\u7136\u5f8c\u8f38\u5165\u76ee\u6a19\u55ae\u6b21\u64cd\u4f5c\u51fa\u50f9\u3002<br \/>\n\u2465 \u53c3\u8207\u5f0f\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a\u6d3b\u52d5\u7684\u6df1\u5c64\u9023\u7d50\u5efa\u8b70\u529f\u80fd\u6703\u986f\u793a\u4e00\u4efd\u6e05\u55ae\uff0c\u5217\u51fa\u61c9\u7528\u7a0b\u5f0f\u76ee\u524d\u8a2d\u5b9a\u7684\u6df1\u5c64\u9023\u7d50\u3002<br \/>\n\u2466 \u5728\u3010\u61c9\u7528\u7a0b\u5f0f\u7db2\u5740\u3011\u4e2d\u8f38\u5165\u9069\u7528\u7684\u6df1\u5c64\u9023\u7d50\u3002<br \/>\n\u2467 \u9078\u64c7\u3010\u5132\u5b58\u4e26\u7e7c\u7e8c\u3011\u261e \u8f38\u5165\u5ee3\u544a\u7fa4\u7d44\u540d\u7a31 \u261e \u5728\u3010\u5ee3\u544a\u7d20\u6750\u8cc7\u6e90\u3011\u4e2d\u52a0\u5165\u81f3\u5c11 2 \u500b\u5ee3\u544a\u6a19\u984c\u63d0\u6848\u548c\u4e00\u500b\u8aaa\u660e\u63d0\u6848\uff08\u5efa\u8b70\u5206\u5225\u52a0\u5165\u6700\u591a 5 \u500b\u63d0\u6848\uff09\u5373\u53ef\u3002<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u26a1\ufe0f\u6ce8\u610f\uff1a\u61c9\u7528\u7a0b\u5f0f\u958b\u767c\u4eba\u54e1\u5fc5\u9808\u5148\u5b8c\u6210\u6df1\u5c64\u9023\u7d50\u8a2d\u5b9a\uff0c\u624d\u80fd\u5c07\u9023\u7d50\u52a0\u5165\u53c3\u8207\u5f0f\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a\u3002<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: #008080;\"><strong>Step2. \u4fee\u6539\u5ee3\u544a\u7fa4\u7d44\u6df1\u5c64\u9023\u7d50<\/strong><\/span><\/p>\n<p>\u2460 \u9078\u64c7\u3010\u5ee3\u544a\u6d3b\u52d5\u3011\u627e\u51fa\u8981\u4fee\u6539\u7684\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a \u261e \u4fee\u6539<br \/>\n\u2461 \u9078\u64c7\u3010\u5ee3\u544a\u7fa4\u7d44\u3011\u9ede\u9078\u8981\u4fee\u6539\u7684\u5ee3\u544a\u7fa4\u7d44<br \/>\n\u2462 \u66f4\u65b0\u3010\u61c9\u7528\u7a0b\u5f0f\u7db2\u5740\u3011\u261e \u5132\u5b58 \u261e \u5b8c\u6210\uff01<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\ud83d\udd4a \u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/developer.android.com\/training\/app-links\">\u958b\u767c\u4eba\u54e1\u9069\u7528\u7684\u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u5c0e\u5165\u6307\u5357<\/a>\u3001<a href=\"https:\/\/developer.apple.com\/library\/archive\/documentation\/General\/Conceptual\/AppSearch\/UniversalLinks.html\">\u958b\u767c\u4eba\u54e1\u9069\u7528\u7684\u901a\u7528\u9023\u7d50\u5c0e\u5165\u6307\u5357<\/a>\u3001<a href=\"https:\/\/developer.apple.com\/documentation\/xcode\/allowing_apps_and_websites_to_link_to_your_content\/defining_a_custom_url_scheme_for_your_app\">iOS \u61c9\u7528\u7a0b\u5f0f\u81ea\u8a02\u914d\u7f6e\u5c0e\u5165\u6307\u5357<\/a>\u3001<a href=\"https:\/\/developer.android.com\/training\/basics\/intents\/filters.html\">Android \u61c9\u7528\u7a0b\u5f0f\u81ea\u8a02\u914d\u7f6e\u5c0e\u5165\u6307\u5357<\/a>\u3001<a href=\"https:\/\/developer.android.com\/studio\/write\/app-link-indexing#testindent\">Android \u61c9\u7528\u7a0b\u5f0f\u9023\u7d50\u5c0e\u5165\u6df1\u5c64\u9023\u7d50\u4f5c\u6cd5<\/a>\u3001<a href=\"https:\/\/search.developer.apple.com\/appsearch-validation-tool\">App Search API Validation Tool<\/a>\u3001<a href=\"https:\/\/developer.android.com\/guide\/topics\/manifest\/data-element#path\">\u842c\u7528\u5b57\u5143<\/a><\/strong><\/p>\n<\/blockquote>\n<p>\u4ee5\u4e0a\u5c31\u662f\u672c\u65e5\u7684\u6578\u4f4d\u8cc7\u8a0a\u5206\u4eab\uff5e\u611f\u8b1d\u60a8\u7684\u95b1\u8b80\uff0c\u6211\u5011\u4e0b\u7bc7\u6587\u7ae0\u898b \ud83e\udd39\ud83c\udffb\u200d\u2642\ufe0f<\/p>\n<hr \/>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Contact?utm_source=iSPOTblog&amp;utm_medium=button\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8662\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/%E9%83%A8%E8%90%BD%E6%A0%BCbanner_1080x280.png\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-150x39.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-1024x265.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-768x199.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-300x78.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-850x220.png 850w\" alt=\"\" width=\"1080\" height=\"280\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u63d0\u4f9b\u4f7f\u7528\u8005\u66f4\u8212\u9069\u7684\u7db2\u7ad9\u9ad4\u9a57\uff5e<\/p>\n","protected":false},"author":1,"featured_media":11035,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[4,175,728,350,376,294,727],"class_list":["post-11032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-google","tag-google-ads","tag-728","tag-350","tag-376","tag-294","tag-727"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u4ee5\u66f4\u6709\u6548\u7684\u65b9\u5f0f\u5c0e\u5165\u5ba2\u6d41\uff0cGoogle \u6df1\u5c64\u9023\u7d50 By iSPOT Media \ud83e\udd16<\/title>\n<meta name=\"description\" content=\"\u6df1\u5c64\u9023\u7d50\u4ecb\u7d39\u6df1\u5c64\u9023\u7d50\u6703\u5c07\u884c\u52d5\u88dd\u7f6e\u4f7f\u7528\u8005\u76f4\u63a5\u5c0e\u5411\u81f3\u61c9\u7528\u7a0b\u5f0f\u4e2d\u7684\u76f8\u95dc\u9801\u9762\uff0c\u4f7f\u7528\u8005\u9ede\u64ca\u5ee3\u544a\u5f8c\u6703\u76f4\u63a5\u524d\u5f80\u61c9\u7528\u7a0b\u5f0f\u9801\u9762\u3002\u5ee3\u544a\u7528\u6236\u53ef\u4ee5\u5728\u8a31\u591a Google Ads \u7522\u54c1\u4e2d\u4f7f\u7528\u6df1\u5c64\u9023\u7d50\uff0c\u5305\u62ec\uff1a\u53c3\u8207\u5f0f\u61c9\u7528\u7a0b\u5f0f\u5ee3\u544a\u3001\u61c9\u7528\u7a0b\u5f0f\u52d5\u614b\u518d\u884c\u92b7\uff0c\u4ee5\u53ca\u641c\u5c0b\u3001\u8cfc\u7269\u548c\u591a\u5a92\u9ad4\u5ee3\u544a\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.i-spotmedia.com\/Blog\/google-ads-deep-links\/\" \/>\n<meta property=\"og:locale\" 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