{"id":11188,"date":"2023-09-08T11:00:08","date_gmt":"2023-09-08T03:00:08","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=11188"},"modified":"2023-09-13T01:18:59","modified_gmt":"2023-09-12T17:18:59","slug":"news-2023-august-google-ads-part2","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/news-2023-august-google-ads-part2\/","title":{"rendered":"\u3010Google \u71df\u990a\u3011Google Ads \u516b\u6708\u65b0\u529f\u80fd\u6574\u7406\uff1a\u4e0b\u7bc7 \ud83c\udf1a"},"content":{"rendered":"<blockquote>\n<p style=\"text-align: left;\"><strong>\ud83e\uddda\ud83c\udffb\u200d\u2640\ufe0f \u9019\u7bc7\u6587\u7ae0\u60f3\u544a\u8a34\u4f60\u7684\u4e8b\uff1a<\/strong><\/p>\n<p style=\"text-align: left;\"><strong>\u2460 \u91dd\u5c0d\u5373\u5c07\u5230\u4f86\u7684 Q3 \u8cfc\u7269\u7bc0\u6176\u5927\u6230\uff0cGoogle \u5df2\u6e96\u5099\u597d\u6700\u5b8c\u5584\u7684\u7522\u54c1\u63d0\u4f9b\u5ee3\u544a\u7528\u6236\u4f7f\u7528\uff01<\/strong><br \/>\n<strong>\u2461 Google \u63a2\u7d22\u5ee3\u544a\u5c07\u5347\u7d1a\u70ba\u9700\u6c42\u958b\u767c\u5ee3\u544a\uff5e<\/strong><\/p>\n<p style=\"text-align: left;\"><strong>\u73fe\u5728\u5c31\u8ddf\u8457 iSPOT \u7de8\u8f2f\u7fa4\uff0c\u56de\u9867 2023 \u5e74\u516b\u6708\u4efd\u7684 Google Ads \u66f4\u65b0\u5167\u5bb9\u5427 \ud83c\udf0a<\/strong><\/p>\n<\/blockquote>\n<hr \/>\n<h3 class=\"p1\"><strong><span style=\"color: #eb7a77;\"><span class=\"s1\">\ud83d\udecd<\/span> \u7bc0\u6176\u6a94\u671f\u5fc5\u52dd\u7b56\u7565<\/span><\/strong><\/h3>\n<p class=\"p2\">\u9762\u5c0d\u5373\u5c07\u5230\u4f86\u7684\u7bc0\u6176\u8cfc\u7269\u5b63\uff0c<span class=\"s2\">Google <\/span>\u5e36\u4f86\u4e86\u5168\u65b0\u7684\u6d1e\u5bdf\u529b\u7522\u751f\u5de5\u5177\uff0c\u5354\u52a9\u5ee3\u544a\u5546\u4ee5\u66f4\u6709\u6548\u7684\u65b9\u5f0f\u904b\u7528<span class=\"s2\"> Google AI<\/span>\u3002\u65b0\u529f\u80fd\u7684\u8a73\u7d30\u4ecb\u7d39\u5982\u4e0b\uff1a<\/p>\n<p class=\"p3\"><span style=\"color: #008080;\"><strong>\u529f\u80fd\u4e00\uff1a\u5168\u65b9\u4f4d\u6eff\u8db3\u5ba2\u6236\u9700\u6c42<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11171\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-5-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p class=\"p2\">\u2460 \u5982\u679c\u60a8\u6b63\u5728\u6700\u9ad8\u6210\u6548\u5ee3\u544a\u4e2d\u4f7f\u7528\u7dda\u4e0a\u92b7\u552e\u76ee\u6a19\uff0c\u53ef\u4ee5\u4f7f\u7528\u3010\u7372\u53d6\u65b0\u5ba2\u642d\u914d\u76e1\u91cf\u63d0\u9ad8\u50f9\u503c\u3011\u529f\u80fd\uff0c\u540c\u6642\u89f8\u53ca\u4e2d\u9ad8\u50f9\u503c\u7684\u65b0\u5ba2\u6236\uff0c\u4e26\u8207\u73fe\u6709\u5ba2\u6236\u4e92\u52d5\uff08\u5982\u8981\u9032\u4e00\u6b65\u77ad\u89e3\u5982\u4f55\u7533\u8acb\u8a66\u7528\u9019\u9805<span class=\"s2\"> Beta <\/span>\u7248\u529f\u80fd\uff0c\u8acb\u806f\u7d61<span class=\"s2\"> Google <\/span>\u5e33\u6236\u5718\u968a\uff09<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2461 \u5982\u679c\u60a8\u662f\u3010\u8de8\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u3011\u6216\u662f\u3010\u5be6\u9ad4\u5e97\u3011<span class=\"s2\">Google <\/span>\u63d0\u4f9b\u7d66\u60a8\u7684\u5354\u52a9\u5305\u62ec\uff1a<\/p>\n<ul>\n<li class=\"p2\">\u70ba\u5c1a\u672a\u8a2d\u5b9a\u5e97\u9762\u5546\u54c1\u76ee\u9304\u52d5\u614b\u994b\u7d66\u7684\u6240\u6709\u5546\u5bb6\uff0c\u555f\u7528\u3010\u7a0d\u5f8c\u53d6\u8ca8\u3011\u8a3b\u89e3\u3002<span class=\"s2\"><br \/>\n<\/span><\/li>\n<li class=\"p2\">\u5c07\u641c\u5c0b\u806f\u64ad\u7db2\u7684\u9802\u7aef\u7248\u4f4d\u5ee3\u544a\u683c\u5f0f\uff0c\u9032\u4e00\u6b65\u958b\u653e\u7d66\u6b63\u5728\u653e\u9001\u5546\u5e97\u76ee\u6a19\u5c08\u7528\u6700\u9ad8\u6210\u6548\u5ee3\u544a\u6d3b\u52d5\u7684\u5546\u5bb6\u4f7f\u7528\u3002<span class=\"s2\"><br \/>\n<\/span><\/li>\n<li class=\"p2\">\u5927\u5e45\u7e2e\u77ed\u5e97\u9762\u5546\u54c1\u76ee\u9304\u5ee3\u544a\u7684\u5e73\u5747\u4e0a\u7dda\u520a\u767b\u6642\u9593\uff0c\u4e26\u63a8\u51fa\u65b0\u7684\u3010\u7576\u5730\u9580\u5e02\u55ae\u5143\u3011\u5ee3\u544a\u683c\u5f0f\u3002<\/li>\n<\/ul>\n<p class=\"p2\"><strong><span class=\"s3\" style=\"color: #008080;\">\u529f\u80fd\u4e8c\uff1a\u63ed\u793a\u65b0\u7bc0\u6176\u6a94\u671f\u548c\u7522\u54c1\u6d1e\u5bdf\u898b\u89e3<\/span><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11172\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-6-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p class=\"p2\">\u5584\u7528\u5408\u9069\u7684\u6d1e\u5bdf\u8cc7\u6599\uff0c\u5c31\u80fd\u5236\u5b9a\u66f4\u660e\u667a\u7684\u884c\u92b7\u7b56\u7565\uff0c\u5728\u6fc0\u70c8\u7684\u50f9\u683c\u6230\u958b\u6253\u4e4b\u524d\u89f8\u53ca\u9019\u4e9b\u8cfc\u7269\u8005\uff0c\u4e26\u5438\u5f15\u4ed6\u5011\u5b8c\u6210\u8f49\u63db\u3002<span class=\"s2\">Google <\/span>\u6240\u6e96\u5099\u7684\u6230\u8853\u7b56\u7565\u5982\u4e0b\uff1a<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2460 \u7522\u54c1\u9801\u9762\uff1a<span class=\"s2\">Google Ads <\/span>\u6539\u5584\u7522\u54c1\u9801\u9762\uff0c\u63d0\u4f9b\u5ee3\u544a\u7528\u6236\u66f4\u591a\u7522\u54c1\u554f\u984c\u8a73\u7d30\u8cc7\u6599\uff0c\u5305\u62ec\u7f3a\u8ca8\u5546\u54c1\u3001\u9ad8\u51fa\u50f9\u76ee\u6a19\uff08\u4f8b\u5982\u5ee3\u544a\u6295\u8cc7\u5831\u916c\u7387\uff09\u6216\u662f\u7f3a\u5c11\u7684\u52d5\u614b\u994b\u7d66\u8cc7\u8a0a\uff0c\u5354\u52a9\u60a8\u9032\u4e00\u6b65\u77ad\u89e3\u5404\u500b\u985e\u5225\u3001\u54c1\u724c\u3001\u7522\u54c1\u985e\u578b\u548c\u81ea\u8a02\u6a19\u7c64\u5728\u4e0d\u540c\u6642\u9593\u9ede\u7684\u6210\u6548\u8868\u73fe\uff0c\u9032\u800c\u5236\u5b9a\u66f4\u660e\u667a\u7684\u5ee3\u544a\u6d3b\u52d5\u548c\u5546\u54c1\u76ee\u9304\u898f\u5283\u6c7a\u7b56\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2461<span class=\"s2\"> GMC <\/span>\u6548\u80fd\u5206\u9801\uff1a<span class=\"s2\">Google <\/span>\u5347\u7d1a\u4e86<span class=\"s2\">\u00a0Merchant Center <\/span>\u4e2d\u7684\u3010\u6548\u80fd\u3011\u5206\u9801\uff0c\u66f4\u8f15\u9b06\u5730\u5b58\u53d6\u6709\u95dc\u7522\u54c1\u3001\u5b9a\u50f9\u8207\u7af6\u722d\u529b\u7684\u6210\u6548\u6d1e\u5bdf\u8cc7\u6599\u3002\u4f7f\u7528\u8005\u53ef\u900f\u904e\u55ae\u4e00\u5206\u9801\uff0c\u67e5\u770b\u81ea\u5df1\u5728<span class=\"s2\"> Google <\/span>\u4e0a\u8ce3\u5f97\u6700\u597d\u7684\u71b1\u92b7\u7522\u54c1\u3001\u77ad\u89e3\u54ea\u4e9b\u7522\u54c1\u6700\u6709\u53ef\u80fd\u7372\u5f97\u9ede\u64ca\uff0c\u4ee5\u53ca\u6bd4\u8f03\u60a8\u8207\u7af6\u722d\u5c0d\u624b\u7684\u7522\u54c1\u5b9a\u50f9\u548c\u66dd\u5149\u7387\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\"><strong><span class=\"s3\" style=\"color: #008080;\">\u529f\u80fd\u4e09\uff1a\u8b93\u7522\u54c1\u812b\u7a4e\u800c\u51fa<\/span><\/strong><\/p>\n<p class=\"p4\">\u73fe\u5728\uff0c\u8cfc\u7269\u5ee3\u544a\u548c\u514d\u8cbb\u7522\u54c1\u8cc7\u8a0a\u4e2d\u7684<span class=\"s4\">\u7279\u60e0\u548c\u904b\u8cbb\u8a3b\u89e3<\/span>\u4e0d\u50c5\u66f4\u52a0\u9192\u76ee\uff0c\u500b\u4eba\u5316\u7a0b\u5ea6\u4e5f\u66f4\u52dd\u4ee5\u5f80\u3002\u60a8\u53ef\u4ee5\u6839\u64da\u8cfc\u7269\u8005\u7684\u90f5\u905e\u5340\u865f\u3001\u6240\u5728\u5dde<span class=\"s2\">\/<\/span>\u7701\u6216\u611f\u8208\u8da3\u7684\u7522\u54c1\u985e\u5225\uff0c\u653e\u9001\u500b\u4eba\u5316\u7684\u4fc3\u92b7\u8a0a\u606f\u3002\u6b64\u5916\uff0c\u90e8\u5206\u7522\u54c1\u4e0d\u53ea\u6703\u986f\u793a\u7279\u60e0\u8a3b\u89e3\uff0c\u9084\u6703\u986f\u793a\u65b0\u7684\u300c\u7576\u5929\u5230\u8ca8\u300d\u548c\u300c\u9000\u8ca8\u300d\u8cc7\u8a0a\uff0c\u70ba\u60a8\u7684\u5ba2\u6236\u63d0\u4f9b\u66f4\u5b8c\u6574\u7684\u8cfc\u7269\u53c3\u8003\u8cc7\u8a0a\uff0c\u5354\u52a9\u4ed6\u5011\u52a0\u901f\u5b8c\u6210\u8f49\u63db\u3002\u5982\u8981\u555f\u7528\u9019\u4e9b\u8a3b\u89e3\uff0c\u8acb\u78ba\u8a8d<span class=\"s4\">\u3010\u7522\u54c1\u52d5\u614b\u994b\u7d66<\/span>\u3011\u548c<span class=\"s4\">\u3010\u4fc3\u92b7\u8a0a\u606f<\/span>\u3011\u7686\u5df2\u66f4\u65b0\uff0c\u4e26\u4fee\u6b63\u6240\u6709\u4fc3\u92b7\u8a0a\u606f\u62d2\u767b\u554f\u984c\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p4\"><strong><span class=\"s3\" style=\"color: #008080;\">\u529f\u80fd\u56db\uff1a\u5f71\u97f3\u7d20\u6750\u66f4\u65b0<\/span><\/strong><span class=\"s2\"><br \/>\n<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11177\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-7-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p class=\"p4\">\u64c1\u6709\u591a\u5f35\u5716\u7247\u7684\u7522\u54c1\uff0c\u66dd\u5149\u6b21\u6578\u5e73\u5747\u53ef\u589e\u52a0<span class=\"s2\"> 76%<\/span>\uff0c\u9ede\u64ca\u6b21\u6578\u5247\u53ef\u589e\u52a0<span class=\"s2\"> 32%<\/span>\u3002<span class=\"s2\">Product Studio <\/span>\u662f\u4e00\u5957\u5168\u65b0\u7684\u514d\u8cbb<span class=\"s2\"> AI <\/span>\u6280\u8853\u8f14\u52a9\u5de5\u5177\uff0c\u5373\u5c07\u5728<span class=\"s2\">\u00a0Merchant Center Next\u00a0<\/span>\u4ee5\u53ca<span class=\"s2\">\u00a0Shopify <\/span>\u4e0a\u7684<span class=\"s2\"> Google &amp; YouTube <\/span>\u61c9\u7528\u7a0b\u5f0f\u63a8\u51fa\u3002\u9019\u9805\u5de5\u5177\u53ef\u5354\u52a9\u60a8\u63d0\u9ad8\u5716\u7247\u89e3\u6790\u5ea6\u3001\u4fee\u6539\u80cc\u666f\uff0c\u751a\u81f3\u9084\u80fd\u6839\u64da\u60a8\u63d0\u4f9b\u7684\u63cf\u8ff0\u7522\u751f\u5404\u7a2e\u5834\u666f <span class=\"s5\">\u2192<\/span> \u5982\u60f3\u6210\u70ba\u6436\u5148\u8a66\u7528\u7684\u5546\u5bb6\uff0c\u8acb\u6309\u3010<a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSci5j0_mhixndCrwC5mJEjX-Fh0edqCs0filqbCNjxCpo3a_A\/viewform\">\u9019\u88e1<\/a>\u3011\u7533\u8acb\u52a0\u5165\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"p1\"><span style=\"color: #eb7a77;\"><strong><span class=\"s1\">\ud83d\udc8e<\/span> \u63a2\u7d22\u5ee3\u544a\u5c07\u5347\u7d1a\u70ba\u9700\u6c42\u958b\u767c\u5ee3\u544a<\/strong><\/span><\/h3>\n<p class=\"p2\"><span class=\"s2\">Google <\/span>\u9700\u6c42\u958b\u767c\u5ee3\u544a\u5c07\u5728<span class=\"s2\"> YouTube<\/span>\uff08\u5305\u62ec<span class=\"s2\"> Shorts<\/span>\uff09\u3001\u63a2\u7d22\u548c<span class=\"s2\"> Gmail <\/span>\u7b49\u4ee5\u5a1b\u6a02\u70ba\u4e3b\u8ef8\u7684\u63a5\u89f8\u9ede\uff0c\u6301\u7e8c\u722d\u53d6\u8f49\u63db\u3001\u4fc3\u6210\u7db2\u7ad9\u9020\u8a2a\u4e26\u9f13\u52f5\u63a1\u53d6\u884c\u52d5\uff08\u4f8b\u5982\u8a3b\u518a\u548c\u52a0\u5165\u8cfc\u7269\u8eca\uff09\u5982\u679c\u60a8\u6709\u6709\u6548\u7684\u63a2\u7d22\u5ee3\u544a\uff0c\u8a3b\u518a<span class=\"s2\"> Beta <\/span>\u7248\u5f8c\uff0c\u7cfb\u7d71\u6703\u81ea\u52d5\u5c07\u8a72\u5ee3\u544a\u5347\u7d1a\u70ba\u9700\u6c42\u958b\u767c\u5ee3\u544a\uff0c\u4e0d\u6703\u9020\u6210\u5ee3\u544a\u6d3b\u52d5\u653e\u9001\u4e2d\u65b7\u3002\u63a2\u7d22\u5ee3\u544a\u5c07\u81ea<span class=\"s2\"> 10 <\/span>\u6708\u8d77\u7b26\u5408\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5\u5347\u7d1a\u8cc7\u683c\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11176\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/news-2023-august-google-ads-8-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p class=\"p2\"><strong><span class=\"s3\" style=\"color: #008080;\">\u9700\u6c42\u958b\u767c\u5ee3\u544a\u4ecb\u7d39<\/span><\/strong><\/p>\n<p class=\"p2\">\u9700\u6c42\u958b\u767c\u5ee3\u544a\u63d0\u4f9b\u4e00\u7cfb\u5217\u5f37\u5927\u7684\u5168\u65b0\u529f\u80fd\uff0c\u6eff\u8db3\u73fe\u4eca\u793e\u7fa4\u5a92\u9ad4\u884c\u92b7\u4eba\u7684\u9700\u6c42\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2460 \u53ea\u9700\u8981\u55ae\u4e00\u5ee3\u544a\uff0c\u5c31\u80fd\u904b\u7528\u5404\u7a2e\u5ee3\u544a\u683c\u5f0f\u89f8\u53ca\u76ee\u6a19\u5c0d\u8c61\uff0c\u5305\u62ec\u77ed\u5f71\u7247\u3001\u8f2a\u8f49\u4ecb\u9762\u3001\u76f4\u5411\u548c\u6b63\u65b9\u5f62\u5716\u7247\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2461 \u5ee3\u544a\u7528\u6236\u53ea\u9700\u63d0\u4f9b\u7b2c\u4e00\u65b9\u8cc7\u6599\uff0c<span class=\"s2\">Google <\/span>\u5c31\u6703\u8207\u76ee\u6a19\u5c0d\u8c61\u610f\u5716\u548c\u8208\u8da3\u4fe1\u865f\u9032\u884c\u6bd4\u5c0d\uff0c\u6839\u64da\u904e\u5f80\u6d88\u8cbb\u8a18\u9304\u3001\u7db2\u7ad9\u548c\u61c9\u7528\u7a0b\u5f0f\u6d3b\u52d5\u6216<span class=\"s2\"> YouTube <\/span>\u53c3\u8207\u5ea6\u7b49\u8cc7\u8a0a\uff0c\u627e\u51fa\u548c\u66fe\u8207\u54c1\u724c\u4e92\u52d5\u6d88\u8cbb\u8005\u76f8\u4f3c\u7684\u65b0\u5ba2\u6236\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2462 \u53ef\u5c07\u9700\u6c42\u958b\u767c\u5ee3\u544a\u76ee\u6a19\u8a2d\u70ba\u76e1\u91cf\u722d\u53d6\u8f49\u63db\uff0c\u6216\u63a1\u7528\u4ee5\u50f9\u503c\u70ba\u6e96\u51fa\u50f9\u7b56\u7565\uff0c\u5168\u529b\u63d0\u5347\u7db2\u7ad9\u9020\u8a2a\u6b21\u6578\u548c\u9f13\u52f5\u63a1\u53d6\u884c\u52d5\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2463 <span class=\"s3\">\u9700\u6c42\u958b\u767c\u5ee3\u544a<\/span>\u900f\u904e\u91cd\u65b0\u8a2d\u8a08\u7684\u5de5\u4f5c\u6d41\u7a0b\u548c\u5168\u65b0\u5ee3\u544a\u9810\u89bd\u529f\u80fd\uff0c\u5354\u52a9\u7528\u6236\u8f15\u9b06\u67e5\u770b\u5ee3\u544a\u7d20\u6750\u5728\u4e0d\u540c\u5e73\u53f0\u4e0a\u7684\u5448\u73fe\u6548\u679c\u3002\u9084\u53ef\u4ee5\u5229\u7528<span class=\"s2\">\u00a0A\/B <\/span>\u5be6\u9a57\u529f\u80fd\u6c7a\u5b9a\u6700\u5408\u9069\u7684\u520a\u767b\u4f4d\u7f6e\uff0c\u70ba\u5ee3\u544a\u627e\u51fa\u6700\u7406\u60f3\u7684\u7d44\u5408\u3002<\/p>\n<p class=\"p3\"><strong><span style=\"color: #008080;\"><span class=\"s1\">\ud83d\udd4a<\/span>\u63a2\u7d22\u5ee3\u544a\u5347\u7d1a\u6ce8\u610f\u4e8b\u9805<\/span><\/strong><\/p>\n<p class=\"p2\">\u4ee5\u4e0b\u7c21\u8981\u5217\u51fa\u91cd\u8981\u6642\u7a0b\u8868\u53ca\u6ce8\u610f\u4e8b\u9805\uff0c\u5354\u52a9\u7528\u6236\u70ba\u5347\u7d1a\u4f5c\u696d\u505a\u597d\u6e96\u5099\uff1a<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2460 \u8a3b\u518a\u9700\u6c42\u958b\u767c\u5ee3\u544a<span class=\"s2\"> Beta <\/span>\u7248\u5f8c\uff0c\u5373\u53ef\u5efa\u7acb\u65b0\u7684\u9700\u6c42\u958b\u767c\u5ee3\u544a\u4e26\u5229\u7528\u6240\u6709\u6700\u65b0\u529f\u80fd\u3002\u5982\u679c\u60a8\u6709\u6709\u6548\u7684\u63a2\u7d22\u5ee3\u544a\uff0c\u8a3b\u518a<span class=\"s2\"> Beta <\/span>\u7248\u5f8c\uff0c\u7cfb\u7d71\u6703\u81ea\u52d5\u5c07\u8a72\u5ee3\u544a\u5347\u7d1a\u70ba\u9700\u6c42\u958b\u767c\u5ee3\u544a\uff0c\u4e0d\u6703\u9020\u6210\u5ee3\u544a\u653e\u9001\u4e2d\u65b7\uff1b\u6240\u6709\u6b77\u4f86\u8cc7\u6599\u548c\u5ee3\u544a\u6d3b\u52d5\u5b78\u7fd2\u6210\u679c\u90fd\u6703\u7121\u7e2b\u8f49\u79fb\uff0c\u78ba\u4fdd\u9054\u5230\u4e00\u81f4\u7684\u6210\u6548\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2461 \u81ea<span class=\"s2\"> 2023.10 <\/span>\u8d77\uff0c\u6240\u6709<span class=\"s2\"> Google Ads <\/span>\u5ee3\u544a\u5ba2\u6236\u90fd\u53ef\u4ee5\u4f7f\u7528\u9700\u6c42\u958b\u767c\u5ee3\u544a\uff0c\u63a2\u7d22\u5ee3\u544a\u4e5f\u5c07\u7b26\u5408\u5347\u7d1a\u8cc7\u683c\uff1a\u8acb\u806f\u7d61<span class=\"s2\"> Google <\/span>\u5e33\u6236\u5718\u968a\u4ee3\u60a8\u5347\u7d1a\u63a2\u7d22\u5ee3\u544a\u6d3b\u52d5\u3002\u5982\u679c\u76ee\u524d\u6c92\u6709<span class=\"s2\"> Google <\/span>\u5e33\u6236\u5718\u968a\uff0c\u63a2\u7d22\u5ee3\u544a\u5c07\u5728<span class=\"s2\"> 2023.11 <\/span>\u81ea\u52d5\u5347\u7d1a\uff0c\u5176\u4e2d\u6240\u6709\u6b77\u4f86\u8cc7\u6599\u548c\u5b78\u7fd2\u6210\u679c\u90fd\u6703\u4fdd\u7559\u4e0d\u8b8a\u3002\u5b8c\u6210\u5347\u7d1a\u5f8c\uff0c\u60a8\u5c31\u53ef\u4ee5\u5229\u7528\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5\u7684\u65b0\u529f\u80fd\u4f86\u722d\u53d6\u6700\u4f73\u6210\u6548\u3002<span class=\"s2\"><br \/>\n<\/span><\/p>\n<p class=\"p2\">\u2462 \u5176\u9918\u63a2\u7d22\u5ee3\u544a\u5c07\u5168\u90e8\u81ea<span class=\"s2\"> 2024 <\/span>\u5e74\u521d\u8d77\u958b\u59cb\u81ea\u52d5\u5347\u7d1a\uff1a\u5728<span class=\"s2\"> 2024 <\/span>\u5e74<span class=\"s2\"> 1 <\/span>\u6708\u81f3<span class=\"s2\"> 3 <\/span>\u6708\u9593\uff0c\u5176\u9918\u63a2\u7d22\u5ee3\u544a\u5c07\u5168\u90e8\u81ea\u52d5\u5347\u7d1a\u70ba\u9700\u6c42\u958b\u767c\u5ee3\u544a\uff0c<\/p>\n<blockquote>\n<p class=\"p2\" style=\"text-align: left;\"><strong><span class=\"s1\">\ud83e\udd95<\/span> \u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/12080169?#zippy=%2Cfor-advertisers-with-online-sales-objective-google-merchant-center-gmc-feed-and-non-gmc-feed\">\u7372\u53d6\u65b0\u5ba2\u642d\u914d\u76e1\u91cf\u63d0\u9ad8\u50f9\u503c<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/9439765\">\u300c\u7a0d\u5f8c\u53d6\u8ca8\u300d\u8a3b\u89e3<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/12971048\">\u5546\u5e97\u76ee\u6a19\u5c08\u7528\u6700\u9ad8\u6210\u6548\u5ee3\u544a<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/3057972\">\u5e97\u9762\u5546\u54c1\u76ee\u9304\u5ee3\u544a<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/12409964\">\u7522\u54c1\u9801\u9762<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/13393313\"><span class=\"s2\">GMC <\/span>\u6548\u80fd\u5206\u9801<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/9462119\">\u89aa\u81e8\u9580\u5e02<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/10980636\">\u5546\u5e97\u92b7\u552e<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/13708167\"><span class=\"s2\">Merchant Center Next<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/13709443\"><span class=\"s2\">Shopify <\/span>\u4e0a\u7684<span class=\"s2\"> Google &amp; YouTube <\/span>\u61c9\u7528\u7a0b\u5f0f<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/13460513\">\u7279\u60e0\u548c\u904b\u8cbb\u8a3b\u89e3<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/7439058\">\u7522\u54c1\u52d5\u614b\u994b\u7d66<\/a>\u3001<a href=\"https:\/\/support.google.com\/merchants\/answer\/7322422\">\u4fc3\u92b7\u8a0a\u606f<\/a>\u3001<a href=\"https:\/\/blog.google\/products\/ads-commerce\/new-ai-powered-ads-to-drive-demand\/\"><span class=\"s2\">New AI-powered ad<\/span><\/a>\u3001<a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLScNc6_ZRNjHaYVnZ-sJ5FxmWrAMagmO5FBj5JBQk-Zcdk2JIQ\/viewform\">\u7533\u8acb\u9ad4\u9a57\u9700\u6c42\u958b\u767c\u5ee3\u544a<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/13541369\">\u985e\u4f3c\u5340\u9694<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/13719071\"><span class=\"s2\">A\/B <\/span>\u5be6\u9a57<\/a>\u3001<\/strong><a href=\"https:\/\/support.google.com\/google-ads\/answer\/13695777?sjid=10521183298411984317-AP&amp;hl=zh-Hant\"><strong>\u9700\u6c42\u958b\u767c\u5ee3\u544a<\/strong><\/a><\/p>\n<\/blockquote>\n<hr \/>\n<p>\ud83e\ude90 \u4ee5\u4e0a\u5c31\u662f\u672c\u65e5\u7684\u6578\u4f4d\u8cc7\u8a0a\u5206\u4eab\uff5e\u611f\u8b1d\u60a8\u7684\u95b1\u8b80\uff0c\u6211\u5011\u4e0b\u7bc7\u6587\u7ae0\u898b\uff01<\/p>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Contact?utm_source=iSPOTblog&amp;utm_medium=button\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8662\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/%E9%83%A8%E8%90%BD%E6%A0%BCbanner_1080x280.png\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-150x39.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-1024x265.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-768x199.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-300x78.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-850x220.png 850w\" alt=\"\" width=\"1080\" height=\"280\" 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