{"id":11292,"date":"2023-10-30T11:00:44","date_gmt":"2023-10-30T03:00:44","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=11292"},"modified":"2023-10-13T14:43:42","modified_gmt":"2023-10-13T06:43:42","slug":"creating-conversion-actions","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/creating-conversion-actions\/","title":{"rendered":"\u3010\u4e00\u5206\u9418\u6559\u5ba4\u3011\u8f49\u63db\u8ffd\u8e64\u7cfb\u5217\uff1a\u5efa\u7acb\u8f49\u63db\u52d5\u4f5c \ud83d\udece"},"content":{"rendered":"<blockquote>\n<p style=\"text-align: left;\"><strong>\u672c\u6587\u8981\u4f86\u4ecb\u7d39\u5982\u4f55\u8a2d\u5b9a Google Ads\u3010\u8f49\u63db\u8ffd\u8e64\u3011\u4e2d\u7684\u3010\u5efa\u7acb\u8f49\u63db\u52d5\u4f5c\u3011\u3002\u6b64\u6b21\u5c07\u5206\u5225\u3010\u81ea\u52d5\u8a2d\u5b9a\u3011\u8207\u3010\u624b\u52d5\u8a2d\u5b9a\u3011\u7684\u90e8\u5206\u3002<\/strong><\/p>\n<\/blockquote>\n<p>\u8a2d\u5b9a\u8f49\u63db\u8ffd\u8e64\u53ef\u5e6b\u52a9\u8861\u91cf\u5ee3\u544a\u6548\u679c\u3002\u900f\u904e\u8861\u91cf\u6d88\u8cbb\u8005\u5728\u60a8\u7684\u7db2\u7ad9\u4e0a\u6240\u63a1\u53d6\u7684\u76f8\u95dc\u64cd\u4f5c\uff0c\u5e6b\u52a9\u512a\u5316\u884c\u92b7\u6d3b\u52d5\uff0c\u5be6\u73fe\u6574\u9ad4\u5ee3\u544a\u6548\u679c\u76ee\u6a19\uff0c\u4f8b\u5982\u589e\u52a0\u92b7\u552e\u3001\u7522\u751f\u6f5b\u5728\u5ba2\u6236\u6216\u63a8\u52d5\u7db2\u7ad9\u7684\u6d41\u91cf\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11296\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-1-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>\u8a2d\u5b9a\u8f49\u63db\u8ffd\u8e64\u6709\u4ee5\u4e0b\u5169\u500b\u6b65\u9a5f\uff1a<\/p>\n<ul>\n<li style=\"text-align: left;\"><strong>\u6b65\u9a5f\u4e00\u3001\u5728\u5e33\u6236\u4e2d\u5efa\u7acb\u8f49\u63db\u52d5\u4f5c<\/strong><\/li>\n<li style=\"text-align: left;\"><strong>\u6b65\u9a5f\u4e8c\u3001\u5728\u7db2\u7ad9\u4e0a\u5b89\u88dd Google \u4ee3\u78bc<\/strong><\/li>\n<\/ul>\n<p>\u5982\u8981\u5efa\u7acb\u8f49\u63db\u64cd\u4f5c\uff0c\u9700\u8981\u524d\u5f80\u3010\u76ee\u6a19\u3011\u7136\u5f8c\u5230\u3010\u8f49\u63db\u3011\u9ede\u64ca\u3010\u65b0\u589e\u8f49\u63db\u64cd\u4f5c\u3011\u6309\u9215\u5efa\u7acb\u65b0\u7684\u8f49\u63db\u64cd\u4f5c\u3002\u4ee5\u4e0b\u5c07\u5feb\u901f\u4ecb\u7d39\u3010\u8f49\u63db\u52d5\u4f5c\u3011\u7684 Google Ads \u8a2d\u5b9a\u65b9\u5f0f\u3002<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u26a0\ufe0f \u6ce8\u610f\uff1a\u5982\u679c\u60a8\u662f\u4f7f\u7528\u3010Wix\u3001WordPress\u3001Drupal\u3001Squarespace\u3001GoDaddy\u3001WooCommerce\u3001Shopify\u3001Magento\u3001Awesome Motive \u6216 Hubspot\u3011\u7b49\u670d\u52d9\u5efa\u7acb\u7684\u7db2\u7ad9\uff08\u5321\u5167\u5bb9\u7ba1\u7406\u7cfb\u7d71\u4ee3\u7ba1\u7684\u7db2\u7ad9\uff09\uff0c\u8acb\u53c3\u95b1<a href=\"https:\/\/support.google.com\/google-ads\/answer\/12403447\">\u672c\u6587<\/a>\u4e86\u89e3\u5982\u4f55\u8a2d\u5b9a\u8f49\u63db\u589e\u5f37\u529f\u80fd\u3002<\/strong><\/p>\n<\/blockquote>\n<hr \/>\n<h3><span style=\"color: #eb7a77;\">\u2615\ufe0f\u5efa\u7acb\u8f49\u63db\u52d5\u4f5c<\/span><\/h3>\n<p>\u8f49\u63db\u52d5\u4f5c\u662f\u4f9d\u64da\u5c0d\u6709\u50f9\u503c\u7684\u7279\u5b9a\u5ba2\u6236\u52d5\u4f5c\uff08\u4f8b\u5982\uff0c\u7dda\u4e0a\u8cfc\u7269\u6216\u4f86\u96fb\uff09\u9032\u884c\u8ffd\u8e64\uff0c\u4e86\u89e3\u5ee3\u544a\u5982\u4f55\u4fc3\u4f7f\u9867\u5ba2\u63a1\u53d6\u9019\u4e9b\u6709\u610f\u7fa9\u7684\u52d5\u4f5c\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>Step1. \u5efa\u7acb\u8f49\u63db\u52d5\u4f5c<\/strong><\/span><\/p>\n<p>\u2460 \u9032\u5165 Google Ads \u5e33\u865f \u261e \u9ede\u64ca\u5de5\u5177\u5716\u6a19\uff0c\u9ede\u9078\u3010\u8f49\u63db\u3011\u7684\u3010\u8a55\u4f30\u3011<br \/>\n\u2461 \u9ede\u64ca\u6458\u8981\u4e2d\u7684\u3010\u65b0\u589e\u8f49\u63db\u52d5\u4f5c\u3011\u261e\u3010\u7db2\u7ad9\u3011\u9078\u64c7\u3010\u4e0b\u4e00\u6b65\u3011<br \/>\n\u2462 \u8f38\u5165\u7db2\u7ad9\u7db2\u57df\uff0c\u9078\u64c7\u3010\u6383\u63cf\u3011\u9032\u884c\u4ee5\u4e0b\u64cd\u4f5c\uff1a<br \/>\n\u261e \u5075\u6e2c\u7db2\u7ad9\u662f\u5426\u6709 Google\u7a0b\u5f0f\u78bc\uff1a\u5982\u679c\u6c92\u6709\uff0c\u7cfb\u7d71\u6703\u986f\u793a Google \u7a0b\u5f0f\u78bc\u8b93\u60a8\u52a0\u9032\u7db2\u7ad9\uff09<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11297\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-2-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p><span style=\"color: #008080;\"><strong>Step2. \u8f49\u63db\u52d5\u4f5c\u8a2d\u5b9a<\/strong><\/span><\/p>\n<p>\u5efa\u7acb\u7684\u65b9\u5f0f\u6709\u3010\u81ea\u52d5\u8a2d\u5b9a\u3011\u8207\u3010\u624b\u52d5\u8a2d\u5b9a\u3011\u5169\u7a2e\u65b9\u5f0f\uff0c\u6211\u5011\u5c07\u4f9d\u5e8f\u4ecb\u7d39\u3002<\/p>\n<p><span style=\"color: #eb7a77;\"><strong>\ud83e\udd16\u81ea\u52d5\u8a2d\u5b9a\uff1a\u4f7f\u7528\u7db2\u5740\u8a2d\u5b9a\u8f49\u63db<\/strong><\/span><\/p>\n<p>\u5982\u8981\u8ffd\u8e64\u7db2\u9801\u532f\u5165\u8f49\u63db\uff0c\u4f46\u4e0d\u9700\u8981\u8f49\u63db\u503c\u3001\u4ea4\u6613 ID\u3001\u5f37\u5316\u8f49\u63db\u53c3\u6578\uff08\u4f8b\u5982\u96fb\u5b50\u90f5\u4ef6\u5730\u5740\u548c\u96fb\u8a71\u865f\u78bc\uff09\u6216\u5176\u4ed6\u4f86\u81ea\u4fee\u6539\u4ee3\u78bc\u7684\u81ea\u4fee\u6539\u53c3\u6578\uff0c\u53ef\u4f7f\u7528\u6b64\u65b9\u6cd5\uff08\u9700\u8981\u6ce8\u610f\u7684\u4e8b\uff1a\u5982\u679c\u9078\u64c7\u81ea\u52d5\u8a2d\u5b9a\u8de8\u8d8a\u7db2\u5740\u8a2d\u5b9a\u8f49\u63db\uff0c\u5247\u7121\u6cd5\u4f7f\u7528 Google \u4ee3\u78bc\u7ba1\u7406\u5de5\u5177\u8a2d\u5b9a\u8f49\u63db\u4ee3\u78bc\uff09\u64cd\u4f5c\u65b9\u5f0f\u5982\u4e0b\uff1a<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11298\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-3-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>\u2460 \u53ef\u770b\u5230\u5169\u500b\u9078\u9805\uff1a\u5efa\u8b70\u986f\u793a\u7db2\u5740\u8207\u65b0\u589e\u7db2\u5740<br \/>\n\u261e \u5efa\u8b70\u986f\u793a\u7db2\u5740\uff1a\u9ede\u9078\u3010\u63a5\u53d7\u5efa\u8b70\u3011\u8ffd\u8e64\u5176\u4e2d\u7684\u4e00\u500b\u5efa\u8b70\u7db2\u5740\u8f49\u63db\u3002<br \/>\n\u261e \u65b0\u589e\u7db2\u5740\uff1a\u6839\u64da\u60a8\u8a8d\u70ba\u6700\u9069\u5408\u8f49\u63db\u76ee\u6a19\u7684\u7db2\u5740\uff0c\u8f38\u5165\u3010\u8f49\u63db\u9801\u9762\u7db2\u5740\u3011\u518d\u6309\u4e00\u4e0b\u3010\u65b0\u589e\u3011<br \/>\n\u2461 \u5982\u8981\u4fee\u6539\u5df2\u65b0\u589e\u7db2\u5740\uff0c\u53ef\u9ede\u9078\u3010\u8a2d\u5b9a\u3011<br \/>\n\u2462 \u9ede\u64ca\u3010\u5132\u5b58\u4e26\u7e7c\u7e8c\u3011\u5373\u53ef\u3002<\/p>\n<p><strong><span style=\"color: #eb7a77;\">\ud83e\uddee \u624b\u52d5\u8a2d\u5b9a\uff1a\u5141\u8a31\u66f4\u591a\u63a7\u5236<\/span><\/strong><\/p>\n<p>\u5982\u679c\u60a8\u9700\u8981\u8ffd\u8e64\u6309\u9215\u6216\u9023\u7d50\u7684\u9ede\u64ca\u6b21\u6578\uff08\u800c\u4e0d\u662f\u7db2\u9801\u8f09\u5165\u6b21\u6578\uff09\u6216\u60f3\u4f7f\u7528\u8ffd\u8e64\u50f9\u503c\u3001\u4ea4\u6613ID \u6216\u5176\u4ed6\u4f86\u81ea\u8a02\u6d3b\u52d5\u4ee3\u78bc\u7684\u81ea\u8a02\u53c3\u6578\uff0c\u8acb\u4f7f\u7528\u6b64\u65b9\u6cd5\u3002\u64cd\u4f5c\u65b9\u5f0f\u5982\u4e0b\uff1a<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11299\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/creating-conversion-actions-4-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>\u2460 \u524d\u5f80\u3010\u624b\u52d5\u5efa\u7acb\u53ca\u5b89\u88dd\u8f49\u63db\uff08\u9032\u968e\uff09\u3011\u261e \u9078\u64c7\u3010\u65b0\u589e\u8f49\u63db\u52d5\u4f5c\u4e00\u4e0b\u3011<br \/>\n\u2461 \u5728\u3010\u76ee\u6a19\u548c\u52d5\u4f5c\u512a\u5316\u3011\u65c1\u908a\uff0c\u5f9e\u4e0b\u62c9\u5f0f\u9078\u55ae\u4e2d\u9078\u64c7\u8f49\u63db\u8981\u8a08\u5165\u7684\u76ee\u6a19<br \/>\n\u2462 \u9ede\u64ca\u3010\u8f49\u63db\u52d5\u4f5c\u512a\u5316\u9078\u9805\u3011\u6307\u5b9a\u4e3b\u8981\u52d5\u6216\u6b21\u8981\u52d5\u4f5c<br \/>\n\u2463 \u70ba\u8981\u8ffd\u8e64\u7684\u8f49\u63db\u547d\u540d<br \/>\n\u2464 \u4f9d\u5e8f\u8a2d\u5b9a\uff1a\u76ee\u6a19\u3001\u8f49\u63db\u50f9\u503c\u7684\u65b9\u6cd5\u3001\u8a08\u7b97\u65b9\u5f0f<br \/>\n\u2465 \u9ede\u64ca\u3010\u9ede\u8b80\u53d6\u5f8c\u8f49\u63db\u56de\u6eaf\u671f\u3011\u9032\u884c\u8a2d\u5b9a<br \/>\n\u2466 \u9ede\u64ca\u3010\u700f\u89bd\u5f8c\u8f49\u63db\u56de\u6eaf\u671f\u3011\u9032\u884c\u8a2d\u5b9a<br \/>\n\u2467 \u9ede\u64ca\u3010\u5347\u964d\u6a21\u5f0f\u3011\u9078\u64c7\u3010\u5b9a\u4f4d\u6a21\u5f0f\u3011\u261e \u80fd\u5be6\u73fe\u6df1\u5165\u89e3\u6790\u5ee3\u544a\u6210\u679c\uff0c\u9084\u53ef\u5e6b\u52a9\u512a\u5316\u8f49\u63db\u6d41\u7a0b<br \/>\n\u2468 \u9ede\u64ca\u3010\u5132\u5b58\u4e26\u7e7c\u7e8c\u3011\u261e \u5efa\u7acb\u8f49\u63db\u52d5\u4f5c\u5b8c\u6210 \ud83c\udf38<\/p>\n<p>\ud83d\udc40 \u4ee5\u4e0a\u662f\u672c\u65e5\u7684\u6578\u4f4d\u5ee3\u544a\u8cc7\u8a0a\u4ecb\u7d39\uff0c\u611f\u8b1d\u60a8\u7684\u95b1\u8b80\uff5e<br \/>\n\u4e0b\u4e00\u7bc7\u6211\u5011\u5c07\u4ecb\u7d39\u8f49\u63db\u8ffd\u8e64\u7684\u7b2c\u4e8c\u9805\u5927\u5de5\u7a0b\uff1a\u5b89\u88dd Google \u4ee3\u78bc\uff01<br \/>\n\u5c0d\u8f49\u63db\u8ffd\u8e64\u611f\u8208\u8da3\u7684\u670b\u53cb\uff0c\u8acb\u8a18\u5f97\u518d\u6b21\u56de\u4f86\u89c0\u770b\uff5e<\/p>\n<hr \/>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Contact?utm_source=iSPOTblog&amp;utm_medium=button\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8662\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/%E9%83%A8%E8%90%BD%E6%A0%BCbanner_1080x280.png\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png 1080w, 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