{"id":11327,"date":"2023-11-14T11:00:28","date_gmt":"2023-11-14T03:00:28","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=11327"},"modified":"2023-11-20T10:49:05","modified_gmt":"2023-11-20T02:49:05","slug":"broad-match-keywords-campaign-setting","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/broad-match-keywords-campaign-setting\/","title":{"rendered":"\u3010Google \u71df\u990a\u3011\u5347\u7d1a\u7248\u641c\u5c0b\u597d\u7269\uff1aGoogle \u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a \ud83e\udd39\ud83c\udffb\u200d\u2642\ufe0f"},"content":{"rendered":"<p>Google \u6bcf\u5929\u53ef\u7372\u5f97\u8d85\u904e\u6578\u5341\u5104\u6b21\u7684\u641c\u5c0b\u6b21\u6578\uff0c\u9019\u610f\u5473\u8457\u5ee3\u544a\u4e3b\u4e0d\u53ef\u80fd\u70ba\u6bcf\u6b21\u641c\u5c0b\u6dfb\u52a0\u95dc\u9375\u5b57\u3002\u4f7f\u7528\u3010\u5ee3\u6cdb\u5339\u914d\u3011\u548c\u3010\u667a\u6167\u51fa\u50f9\u3011\u662f\u6700\u4f73\u7684\u65b9\u5f0f\uff0c\u53ef\u5e6b\u52a9\u7528\u6236\u5be6\u73fe\u6548\u679c\u76ee\u6a19\u5167\u7684\u6240\u6709\u76f8\u95dc\u641c\u5c0b\u3002\u7136\u800c\uff0c\u96d6\u7136\u5ee3\u6cdb\u914d\u5c0d\u548c\u667a\u6167\u51fa\u50f9\u53ef\u78ba\u4fdd\u6700\u5927\u9650\u5ea6\u63d0\u9ad8\u5ee3\u544a\u6548\u679c\uff0c\u4f46\u7531\u65bc\u9019\u5169\u500b\u5ee3\u544a\u7fa4\u7d44\u4e4b\u9593\u7684\u76ee\u6a19\u548c\u9810\u7b97\u91cd\u758a\uff0c\u53ef\u80fd\u6703\u51fa\u73fe\u4f7f\u7528\u76f8\u95dc\u6027\u8f03\u4f4e\u7684\u5ee3\u544a\u7684\u60c5\u6cc1\u3002<\/p>\n<p>\u56e0\u6b64\uff0cGoogle \u65bc\u4eca\u5e74\u5341\u6708\u63a8\u51fa\u5347\u7d1a\u7248\u7684\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a\u3011\u4ee5\u53ca\u3010\u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247\u3011\u5354\u52a9\u5ee3\u544a\u7528\u6236\u53ef\u78ba\u4fdd\u6bcf\u6b21\u641c\u5c0b\u8207\u6700\u76f8\u95dc\u7684\u95dc\u9375\u5b57\u548c\u5ee3\u544a\u7fa4\u7d44\u76f8\u7b26\uff0c\u9054\u6210\u9810\u671f\u7684\u76ee\u6a19\u6548\u679c\u3002\u4ee5\u4e0b\uff0c\u6211\u5011\u5c07\u4ecb\u7d39\u3010\u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247\u3011\u8207\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a\u3011\u7684\u8a2d\u5b9a\u65b9\u5f0f\u8207\u5e38\u898b\u554f\u984c\u3002<\/p>\n<hr \/>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83c\udf1f \u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a<\/strong><\/span><\/h3>\n<p>\u5ee3\u6cdb\u6bd4\u5c0d\u5ee3\u544a\u8a2d\u5b9a\u53ef\u8b93\u641c\u5c0b\u5ee3\u544a\u53ea\u4f7f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u505a\u70ba\u95dc\u9375\u5b57\u6bd4\u5c0d\u985e\u578b\u3002\u555f\u7528\u9019\u9805\u8a2d\u5b9a\u5f8c\uff0c\u7cfb\u7d71\u6703\u5c07\u6240\u6709\u73fe\u6709\u7684\u8a5e\u7d44\u6bd4\u5c0d\u548c\u5b8c\u5168\u6bd4\u5c0d\u95dc\u9375\u5b57\u8f49\u63db\u6210\u5ee3\u6cdb\u6bd4\u5c0d\uff0c\u4e26\u78ba\u4fdd\u6240\u6709\u52a0\u5165\u7684\u95dc\u9375\u5b57\u4e5f\u6703\u63a1\u7528\u5ee3\u6cdb\u6bd4\u5c0d\uff08\u6ce8\u610f\uff1a\u9019\u9805\u8a2d\u5b9a\u76ee\u524d\u50c5\u9069\u7528\u65bc\u63a1\u7528\u4ee5\u8f49\u63db\u70ba\u6e96\u667a\u6167\u51fa\u50f9\u7b56\u7565\u7684\u5ee3\u544a\u6d3b\u52d5\uff09\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>\u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247<\/strong><\/span><\/p>\n<p>\u555f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u5ee3\u544a\u8a2d\u5b9a\u6703\u5f71\u97ff\u5e33\u6236\u4e2d\u73fe\u6709\u7684\u3010\u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247\u3011\u6240\u6709\u95dc\u9375\u5b57\u90fd\u5c07\u8f49\u63db\u6210\u5ee3\u6cdb\u6bd4\u5c0d\u3002\u7cfb\u7d71\u6703\u6bd4\u7167\u540c\u4e00\u500b\u95dc\u9375\u5b57\u540c\u6642\u5b58\u5728\u5ee3\u6cdb\u6bd4\u5c0d\u548c\u5b8c\u5168\u6bd4\u5c0d\u5169\u7a2e\u7248\u672c\u7684\u60c5\u6cc1\uff0c\u512a\u5148\u63a1\u7528\u5ee3\u544a\u4e2d\u5df2\u555f\u7528\u6b64\u8a2d\u5b9a\u7684\u95dc\u9375\u5b57\u3002\u5982\u679c\u53e6\u4e00\u500b\u5ee3\u544a\u4e2d\u4e5f\u6709\u76f8\u540c\u7684\u5b8c\u5168\u6bd4\u5c0d\u95dc\u9375\u5b57\uff0c\u5c07\u7531\u5ee3\u544a\u8a55\u7d1a\u6700\u9ad8\u8005\u53c3\u52a0\u7af6\u50f9\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11331\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-2-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<blockquote>\n<p style=\"text-align: left;\"><span style=\"color: #008080;\"><strong>\u26a0\ufe0f \u9700\u8981\u6ce8\u610f\u7684\u4e8b\uff1a\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a\u529f\u80fd\u70ba\u9010\u6b65\u958b\u653e\u529f\u80fd\uff0c\u5c1a\u672a\u5c0d\u5168\u9ad4\u4f7f\u7528\u8005\u958b\u653e\u3002\u6b64\u5916\uff0c\u53ea\u6709\u8207\u95dc\u9375\u5b57\u5b8c\u5168\u76f8\u540c\u7684\u641c\u5c0b\u5b57\u8a5e\u624d\u6703\u53d7\u5230\u9019\u500b\u908f\u8f2f\u5f71\u97ff\uff0c\u5176\u4ed6\u641c\u5c0b\u5c07\u4e0d\u6703\u53d7\u5230\u5f71\u97ff\u3002<\/strong><\/span><\/p>\n<\/blockquote>\n<h3><\/h3>\n<h3><span style=\"color: #eb7a77;\">\ud83c\udf08 \u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a\u6559\u5b78<\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11330\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-1-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p><strong><span style=\"color: #008080;\">\u70ba\u65b0\u5ee3\u544a\u555f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u8a2d\u5b9a<\/span><\/strong><\/p>\n<p>Step1. \u9032\u5165 Google Ads \u5e33\u6236\u4e2d\uff0c\u9ede\u9078\u3010\u5ee3\u544a\u6d3b\u52d5\u3011<br \/>\nStep2. \u9ede\u9078\u3010\u5ee3\u544a\u6d3b\u52d5\u3011\u4e0b\u62c9\u5f0f\u9078\u55ae\uff0c\u6309\u4e00\u4e0b\u3010\u5ee3\u544a\u6d3b\u52d5\u3011<br \/>\nStep3. \u9078\u64c7\u52a0\u865f\u6309\u9215\uff0c\u5efa\u7acb\u65b0\u7684\u641c\u5c0b\u5ee3\u544a\u3002<br \/>\nStep4. \u9ede\u9078\u3010\u5ee3\u544a\u6d3b\u52d5\u8a2d\u5b9a\u3011\u958b\u555f\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a\u3002<br \/>\nStep5. \u5b8c\u6210\u5176\u4ed6\u5ee3\u544a\u5efa\u7acb\u6b65\u9a5f\u5373\u53ef\u3002<\/p>\n<p><strong><span style=\"color: #008080;\">\u70ba\u73fe\u6709\u5ee3\u544a\u555f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u8a2d\u5b9a<\/span><\/strong><\/p>\n<p>Step1. \u9032\u5165 Google Ads \u5e33\u6236\u4e2d\uff0c\u9ede\u9078\u3010\u5ee3\u544a\u6d3b\u52d5\u3011<br \/>\nStep2. \u9ede\u9078\u3010\u5ee3\u544a\u6d3b\u52d5\u3011\u4e0b\u62c9\u5f0f\u9078\u55ae\uff0c\u6309\u4e00\u4e0b\u3010\u5ee3\u544a\u6d3b\u52d5\u3011<br \/>\nStep3. \u9078\u53d6\u8981\u5957\u7528\u54c1\u724c\u6e05\u55ae\u7684\u5ee3\u544a\uff0c\u6309\u4e00\u4e0b\u3010\u8a2d\u5b9a\u3011<br \/>\nStep4. \u5411\u4e0b\u6372\u52d5\u756b\u9762\u4e26\u9ede\u9078\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u3011\u7136\u5f8c\u958b\u555f\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a<br \/>\nStep5. \u6309\u4e00\u4e0b\u3010\u5132\u5b58\u3011\u5373\u53ef\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83d\udece \u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5e38\u898b\u554f\u984c<\/strong><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11332\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3.png\" alt=\"\" width=\"1280\" height=\"960\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3.png 1280w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/broad-match-keywords-campaign-setting-3-850x638.png 850w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>Q. \u4f7f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\uff0c\u70ba\u4ec0\u9ebc\u6703\u4f7f\u3010\u95dc\u9375\u5b57\u4fee\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247\u3011\u767c\u751f\u8b8a\u5316\uff1f<br \/>\nA. \u9019\u662f\u56e0\u70ba\u6d41\u91cf\u53ef\u80fd\u6703\u8207\u5e33\u6236\u7684\u5176\u4ed6\u90e8\u5206\u9032\u884c\u6bd4\u5c0d\uff0c\u5c0e\u81f4\u7d50\u679c\u51fa\u73fe\u504f\u5dee\u3002\u5982\u679c\u5ee3\u544a\u50c5\u5305\u542b\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\uff0c\u4e14\u6240\u6709\u95dc\u9375\u5b57\u7686\u672a\u555f\u7528\u6b64\u8a2d\u5b9a\uff0c\u5247\u4e0d\u6703\u53d7\u5230\u5f71\u97ff\u3002<\/p>\n<p>Q. \u4f7f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\uff0c\u5176\u4ed6\u5ee3\u544a\u6703\u53d7\u5230\u4ec0\u9ebc\u5f71\u97ff\uff1f<br \/>\nA. \u5047\u5982\u53e6\u4e00\u500b\u5ee3\u544a\u4e2d\u4e5f\u6709\u4f7f\u7528\u76f8\u540c\u7684\u5b8c\u5168\u6bd4\u5c0d\u95dc\u9375\u5b57 (\u8209\u4f8b\uff1a\u5df2\u555f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u8a2d\u5b9a\u7684\u5ee3\u544a\u5305\u542b Pixel 7\uff0c\u53e6\u4e00\u500b\u5ee3\u544a\u4e2d\u5247\u5305\u542b\u3010Pixel 7\u3011\u5b8c\u5168\u6bd4\u5c0d\u95dc\u9375\u5b57\uff09\u5c07\u7531\u5ee3\u544a\u8a55\u7d1a\u6700\u9ad8\u8005\u53c3\u52a0\u7af6\u50f9\u3002<\/p>\n<p>Q. \u4f7f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u6709\u4ec0\u9ebc\u7368\u5bb6\u512a\u52e2\uff1f<br \/>\nA. \u555f\u7528\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u3011\u53ef\u89e3\u9664\u9396\u5b9a\u4ee5\u4e0b\u4e09\u7a2e\u884c\u70ba\uff1a<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u2460 \u4f7f\u7528\u54c1\u724c\u9650\u5236<\/strong><br \/>\n<strong>\u2461 \u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u884c\u70ba\u8b8a\u66f4<\/strong><br \/>\n<strong>\u2462 \u6240\u6709\u65b0\u589e\u7684\u95dc\u9375\u5b57\u90fd\u6703\u63a1\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u985e\u578b<\/strong><\/p>\n<\/blockquote>\n<p class=\"p1\">\u555f\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u4e4b\u5f8c\uff0c\u54c1\u724c\u5ee3\u544a\u80fd\u904b\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u6280\u8853\uff0c\u9032\u4e00\u6b65\u64f4\u5927\u89f8\u53ca\u7bc4\u570d\uff0c\u9084\u53ef\u4eab\u53d7\u5230\u4ee5\u4e0b\u597d\u8655\uff1a<\/p>\n<blockquote>\n<p class=\"p1\" style=\"text-align: left;\"><strong>\u2460 \u78ba\u4fdd\u6d41\u91cf\u53ea\u6703\u8207\u542b\u6709\u54c1\u724c\u9650\u5236\u4e2d\u5df2\u5b9a\u7fa9\u54c1\u724c\u7684\u67e5\u8a62\u9032\u884c\u6bd4\u5c0d\u3002<\/strong><br \/>\n<strong>\u2461 \u6574\u5408\u50c5\u63a1\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u7684\u5ee3\u544a\uff0c\u4e26\u5728\u54c1\u724c\u548c\u975e\u54c1\u724c\u5ee3\u544a\u4e4b\u9593\u6cbf\u7528\u539f\u672c\u504f\u597d\u7684\u6d41\u91cf\u6392\u5e8f\u65b9\u5f0f\u3002<\/strong><br \/>\n<strong>\u2462 \u53ef\u6e05\u695a\u770b\u51fa\u5f9e\u5b8c\u5168\u6bd4\u5c0d\u5347\u7d1a\u70ba\u5ee3\u6cdb\u6bd4\u5c0d\u4e4b\u5f8c\uff0c\u54c1\u724c\u5ee3\u544a\u6d3b\u52d5\u7684\u6210\u6548\u8b8a\u5316\u3002<\/strong><\/p>\n<\/blockquote>\n<p>Q. \u555f\u7528\u9019\u9805\u8a2d\u5b9a\u5f8c\uff0c\u53ef\u4ee5\u67e5\u770b\u95dc\u9375\u5b57\u7684\u6b77\u4f86\u8cc7\u6599\u55ce\uff1f<br \/>\nA. \u53ef\u4ee5\uff0c\u4f7f\u7528\u8005\u53ef\u4ee5\u5728\u3010\u641c\u5c0b\u95dc\u9375\u5b57\u3011\u9801\u9762\u7684\u3010\u95dc\u9375\u5b57\u72c0\u614b\u3011\u7be9\u9078\u5668\u4e2d\u9078\u53d6\u3010\u5168\u90e8\u3011\u67e5\u770b\u6240\u6709\u8cc7\u6599\u3002<\/p>\n<p>Q. \u555f\u7528\u9019\u9805\u8a2d\u5b9a\u5f8c\uff0c\u53ef\u4ee5\u6309\u6bd4\u5c0d\u985e\u578b\u67e5\u770b\u7d71\u8a08\u8cc7\u6599\u55ce\uff1f<br \/>\nA. \u53ef\u4ee5\uff0c\u4f7f\u7528\u8005\u53ef\u4ee5\u6309\u7167\u7b26\u5408\u6d41\u91cf\u7684\u6700\u7d30\u95dc\u9375\u5b57\u6bd4\u5c0d\u985e\u578b\uff0c\u8a73\u7d30\u5206\u6790\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u7684\u7d71\u8a08\u8cc7\u6599\u3002<br \/>\n\u261e \u67e5\u770b\u65b9\u5f0f\uff1a\u5728\u3010\u641c\u5c0b\u95dc\u9375\u5b57\u3011\u9801\u9762\u7684\u8868\u683c\u4e0a\u65b9\uff0c\u9078\u53d6\u3010\u5340\u9694\u3011\u9032\u5165\u3010\u641c\u5c0b\u5b57\u8a5e\u6bd4\u5c0d\u985e\u578b\u3011\u67e5\u770b\u8cc7\u6599\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83c\udf2c \u88dc\u5145\uff1a\u6062\u5fa9\u539f\u59cb\u8a2d\u5b9a<\/strong><\/span><\/h3>\n<p>\u5982\u679c\u60f3\u8981\u505c\u7528\u5ee3\u6cdb\u6bd4\u5c0d\u529f\u80fd\uff0c\u53ef\u6309\u7167\u4ee5\u4e0b\u6b65\u9a5f\u57f7\u884c\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>\u60c5\u5883\u4e00\uff1a\u6240\u6709\u95dc\u9375\u5b57\u90fd\u63a1\u7528\u5ee3\u6cdb\u6bd4\u5c0d<\/strong><\/span><\/p>\n<p>Step1. \u524d\u5f80\u5ee3\u544a\u6d3b\u52d5\u8a2d\u5b9a\u3002<br \/>\nStep2. \u5411\u4e0b\u6372\u52d5\u756b\u9762\u4e26\u9ede\u9078\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u3011\uff0c\u9ede\u9078\u95dc\u9589\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a\uff0c\u6309\u4e00\u4e0b\u3010\u5132\u5b58\u3011\u5373\u53ef\u3002<\/p>\n<p><strong><span style=\"color: #008080;\">\u60c5\u5883\u4e8c\uff1a\u6240\u6709\u95dc\u9375\u5b57\u90fd\u63a1\u7528\u5b8c\u5168\u6bd4\u5c0d\u6216\u8a5e\u7d44\u6bd4\u5c0d<\/span><\/strong><\/p>\n<p>Step1. \u524d\u5f80\u5ee3\u544a\u6d3b\u52d5\u8a2d\u5b9a\u3002<br \/>\nStep2. \u5411\u4e0b\u6372\u52d5\u756b\u9762\u4e26\u9ede\u9078\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u3011\uff0c\u9078\u64c7\u95dc\u9589\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a\uff0c\u6309\u4e00\u4e0b\u3010\u5132\u5b58\u3011<br \/>\nStep3. \u5728\u3010\u641c\u5c0b\u95dc\u9375\u5b57\u3011\u9801\u9762\u4e0a\uff0c\u9078\u53d6\u6240\u6709\u95dc\u9375\u5b57\uff0c\u9ede\u9078\u3010\u7de8\u8f2f\u3011<br \/>\nStep4. \u4f9d\u5e8f\u6309\u4e00\u4e0b\u3010\u8b8a\u66f4\u6bd4\u5c0d\u985e\u578b\u3011\u548c\u3010\u8b8a\u66f4\u6240\u6709\u6bd4\u5c0d\u985e\u578b\u3011\u9078\u53d6\u539f\u59cb\u7684\u6bd4\u5c0d\u985e\u578b\uff0c\u6309\u4e00\u4e0b\u3010\u5957\u7528\u3011\u5373\u53ef\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>\u60c5\u5883\u4e09\uff1a\u95dc\u9375\u5b57\u6df7\u7528\u4e0d\u540c\u7684\u6bd4\u5c0d\u985e\u578b<\/strong><\/span><\/p>\n<p>Step1. \u5728\u3010\u641c\u5c0b\u95dc\u9375\u5b57\u3011\u9801\u9762\u4e2d\uff0c\u5c07\u3010\u95dc\u9375\u5b57\u72c0\u614b\u3011\u7be9\u9078\u5668\u5f9e\u3010\u5df2\u555f\u7528\u3011\u6216\u3010\u5df2\u555f\u7528\u3001\u5df2\u66ab\u505c\u3011\u6539\u70ba\u3010\u5168\u90e8\u3011\u7136\u5f8c\u518d\u6309\u7167\u6bd4\u5c0d\u985e\u578b\u9032\u884c\u7be9\u9078\u3002<br \/>\nStep2. \u524d\u5f80\u5ee3\u544a\u6d3b\u52d5\u8a2d\u5b9a\uff0c\u5411\u4e0b\u6372\u52d5\u756b\u9762\u4e26\u9ede\u9078\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u3011\u7136\u5f8c\u95dc\u9589\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u8a2d\u5b9a\uff0c\u6309\u4e00\u4e0b\u3010\u5132\u5b58\u3011<br \/>\nStep3. \u6c7a\u5b9a\u5ee3\u544a\u6d3b\u52d5\u4e2d\u5927\u90e8\u5206\u7684\u95dc\u9375\u5b57\u6700\u9069\u5408\u7684\u6bd4\u5c0d\u985e\u578b\u261e \u5982\u679c\u6240\u6709\u95dc\u9375\u5b57\u90fd\u61c9\u51fa\u73fe\u5728\u67d0\u4e00\u7a2e\u6bd4\u5c0d\u985e\u578b\u4e2d\uff0c\u8acb\u6309\u7167\u4e0a\u65b9\u6b65\u9a5f\u53d6\u5f97\u8a72\u6bd4\u5c0d\u985e\u578b\u7684\u95dc\u9375\u5b57\u526f\u672c\u3002<br \/>\n\u261e \u5982\u8981\u5728\u5ee3\u544a\u6d3b\u52d5\u4e2d\u6df7\u5408\u6bd4\u5c0d\u985e\u578b\uff0c\u8acb\u9078\u53d6\u5404\u500b\u95dc\u9375\u5b57\u4e26\u8b8a\u66f4\u6bd4\u5c0d\u985e\u578b\u3002<\/p>\n<p>\ud83c\udf1f \u4ee5\u4e0a\u5c31\u662f\u672c\u65e5\u7684\u5ee3\u544a\u5206\u4eab\uff0c\u611f\u8b1d\u60a8\u7684\u95b1\u8b80\uff5e\u6211\u5011\u4e0b\u7bc7\u6587\u7ae0\u898b \ud83d\udc7c\ud83c\udffb<\/p>\n<hr \/>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Contact?utm_source=iSPOTblog&amp;utm_medium=button\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8662\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/%E9%83%A8%E8%90%BD%E6%A0%BCbanner_1080x280.png\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-150x39.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-1024x265.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-768x199.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-300x78.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-850x220.png 850w\" alt=\"\" width=\"1080\" height=\"280\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5275\u9020\u66f4\u591a\u6709\u6548\u7684\u641c\u5c0b\uff01<\/p>\n","protected":false},"author":1,"featured_media":11329,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[7],"tags":[4,175,757,756,754,181,376,294,349,755],"class_list":["post-11327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-tips","tag-google","tag-google-ads","tag-757","tag-756","tag-754","tag-181","tag-376","tag-294","tag-349","tag-755"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u3010Google \u71df\u990a\u3011Google \u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a By iSPOT 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\u65bc\u4eca\u5e74\u5341\u6708\u63a8\u51fa\u5347\u7d1a\u7248\u7684\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a\u3011\u4ee5\u53ca\u3010\u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247\u3011\u5354\u52a9\u5ee3\u544a\u7528\u6236\u53ef\u78ba\u4fdd\u6bcf\u6b21\u641c\u5c0b\u8207\u6700\u76f8\u95dc\u7684\u95dc\u9375\u5b57\u548c\u5ee3\u544a\u7fa4\u7d44\u76f8\u7b26\uff0c\u9054\u6210\u9810\u671f\u7684\u76ee\u6a19\u6548\u679c\u3002\u4ee5\u4e0b\uff0c\u6211\u5011\u5c07\u4ecb\u7d39\u3010\u95dc\u9375\u5b57\u512a\u5148\u9806\u5e8f\u6392\u5b9a\u898f\u5247\u3011\u8207\u3010\u5ee3\u6cdb\u6bd4\u5c0d\u95dc\u9375\u5b57\u5ee3\u544a\u3011\u7684\u8a2d\u5b9a\u65b9\u5f0f\u8207\u5e38\u898b\u554f\u984c\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.i-spotmedia.com\/Blog\/broad-match-keywords-campaign-setting\/\" \/>\n<meta property=\"og:site_name\" content=\"iSPOT x Talks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/iSPOTxLife\/\" 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