{"id":1748,"date":"2018-08-06T10:00:57","date_gmt":"2018-08-06T02:00:57","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=1748"},"modified":"2020-05-14T10:16:33","modified_gmt":"2020-05-14T02:16:33","slug":"instagram-ad-format","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/instagram-ad-format\/","title":{"rendered":"\u3010\u5ee3\u544a\u683c\u5f0f\u6307\u5357\u3011\u793e\u7fa4\u91cd\u78c5\u7b46\u8a18\uff1aInstagram \u7bc7"},"content":{"rendered":"<p>&nbsp;<\/p>\n<blockquote><p>Instagram \u5ee3\u544a\u8207 Facebook \u5ee3\u544a\u64cd\u4f5c\u76f8\u4f3c\uff0c\u4f46 Instagram \u5ee3\u544a\u7684\u512a\u52e2\u5728\u65bc\u6f02\u4eae\u7684\u8996\u89ba\u7248\u9762\u3001\u9ad8\u4e92\u52d5\u7387\uff08\u662f Twitter \u4e92\u52d5\u7387\u7684 47 \u500d\uff09\u672c\u7bc7\u6574\u7406\u4e86 Instagram \u7684\u4e94\u7a2e\u5ee3\u544a\u683c\u5f0f\uff0c\u5e0c\u671b\u80fd\u5e6b\u52a9\u5230\u9700\u8981\u6295\u653e\u76f8\u95dc\u5ee3\u544a\u7684\u4f60\u3002<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p>Instagram \u662f\u793e\u7fa4\u5e73\u53f0\u4e2d\u7684\u5927\u52e2\u89d2\u8272\uff0c\u70ba\u6642\u4e0b\u6700\u5177\u4eba\u6c23\u7684\u793e\u7fa4\u7db2\u7ad9\u4e4b\u4e00\u3002\u5168\u7403\u6bcf\u5929\u64c1\u6709\u8d85\u904e 5 \u5104\u6d3b\u8e8d\u4f7f\u7528\u8005\u3001\u8d85\u904e 4 \u5104\u500b\u5e33\u865f\u4f7f\u7528 Instagram Stories\u3001\u6bcf\u6708\u6709\u8d85\u904e 10 \u5104\u500b\u7528\u6236\uff0c\u5176\u4e2d\u6709 80% \u7684\u5e33\u865f\u6703\u5728 Instagram \u4e0a\u8ffd\u8e64\u5546\u5bb6\u8cc7\u8a0a\u3002\u672c\u7bc7\u6574\u7406\u4e86 Instaram \u7684\u4e94\u7a2e\u5ee3\u544a\u683c\u5f0f\uff0c\u5c0d\u793e\u7fa4\u5ee3\u544a\u6295\u653e\u6709\u8208\u8da3\u7684\u670b\u53cb\uff0c\u8acb\u7e7c\u7e8c\u770b\u4e0b\u53bb\u5427<\/p>\n<p>&nbsp;<\/p>\n<h3><strong><span style=\"color: #eb7a77;\">Instagram \u5716\u50cf\u5ee3\u544a<\/span><\/strong><\/h3>\n<p>\u5716\u50cf\u5ee3\u544a\u5c6c\u65bc Instagram \u6240\u6709\u5ee3\u544a\u4e2d\u6700\u666e\u904d\u7684\u985e\u578b\uff0c\u53ef\u9078\u64c7\u6b63\u65b9\u5f62\u6216\u662f\u9577\u65b9\u5f62\u7684\u5716\u7247\u898f\u683c\uff0c\u4e5f\u53ef\u4ee5\u8a2d\u5b9a\u9023\u7d50\u5f15\u5c0e\u81f3\u5916\u90e8\u7db2\u7ad9\u6216\u662f\u5f15\u5c0e\u5b89\u88dd\u61c9\u7528\u7a0b\u5f0f\u3002<\/p>\n<figure id=\"attachment_1754\" aria-describedby=\"caption-attachment-1754\" style=\"width: 750px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1754 size-full\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-1.png\" alt=\"\" width=\"750\" height=\"423\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-1.png 750w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-1-300x169.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-1-443x250.png 443w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption id=\"caption-attachment-1754\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u5716\u7247\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<h3><strong><span style=\"color: #008080;\">\u8996\u89ba\u898f\u683c <\/span><\/strong><\/h3>\n<ul>\n<li>\u5716\u7247\u89e3\u6790\u5ea6\uff1a1936 x 1936 px<\/li>\n<li>\u5716\u7247\u6bd4\u4f8b\uff1a\u6700\u5c0f 4:5 \/ \u6700\u5927 1.91 : 1<\/li>\n<li>\u5716\u7247\u5c3a\u5bf8\uff1a\u5efa\u8b70\u70ba 1080 x 1080 px<\/li>\n<li>\u6a94\u6848\u985e\u578b\uff1ajpg \u6216 png \/ \u6a94\u6848\u4e0a\u9650\u70ba 30 MB<\/li>\n<\/ul>\n<h3><span style=\"color: #008080;\"><strong>\u6587\u5b57\u898f\u683c <\/strong><\/span><\/h3>\n<ul>\n<li>\u6587\u5b57\u898f\u5b9a\uff1a\u5efa\u8b70\u4e0d\u8d85\u904e 125 \u5b57\u5143\uff0c\u4e0a\u9650\u70ba 2200 \u500b\u5b57\u5143<\/li>\n<li>\u6a19\u7c64\u6578\u91cf\uff1a30 \u500b\u5b57\u5143\u4ee5\u5167<\/li>\n<\/ul>\n<p>\u2710 \u5efa\u8b70\u5728\u9078\u64c7\u5716\u7247\u898f\u683c\u6642\uff0c\u80fd\u76e1\u91cf\u4ee5\u300c\u6b63\u65b9\u5f62\u300d\u70ba\u4e3b\u3002\u76f8\u8f03\u65bc\u5176\u4ed6\u5716\u7247\u985e\u578b\uff0c\u5728\u4f7f\u7528\u884c\u52d5\u88dd\u7f6e\u6642\uff0c\u6b63\u65b9\u5f62\u5716\u7247\u4e0d\u6613\u53d7\u5230\u6a6b\u5411\u6216\u7e31\u50cf\u87a2\u5e55\u7684\u5f71\u97ff\u3001\u53ef\u986f\u793a\u7684\u9762\u7a4d\u6700\u5927\uff0c\u56e0\u6b64\u5728\u5448\u73fe\u7167\u7247\u6642\u80fd\u7372\u5f97\u8f03\u597d\u7684\u6548\u679c\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><strong><span style=\"color: #eb7a77;\">Instagram \u5f71\u7247\u5ee3\u544a <\/span><\/strong><\/h3>\n<p>\u5728\u4e0a\u50b3\u5f71\u7247\u6642\uff0c\u5efa\u8b70\u4f7f\u7528\u6c92\u6709\u5782\u76f4\u6216\u6c34\u5e73\u9ed1\u908a\u7684\u9ad8\u89e3\u6790\u5ea6\u4f86\u6e90\u5f71\u7247\u3002\u683c\u5f0f\u8207\u5716\u50cf\u5ee3\u544a\u4e00\u6a23\uff0c\u5efa\u8b70\u4f7f\u7528\u6b63\u65b9\u5f62\u898f\u683c\u7684\u5f71\u7247\uff0c\u6548\u679c\u6700\u4f73 \u261e\u00a0<a href=\"https:\/\/www.facebook.com\/business\/m\/one-sheeters\/video-requirements\">\u67e5\u770b\u5716\u8868\uff0c\u77ad\u89e3\u5404\u5ee3\u544a\u7248\u4f4d\u5c0d\u5f71\u7247\u7684\u4e0d\u540c\u8981\u6c42\u3002<\/a><\/p>\n<figure id=\"attachment_1755\" aria-describedby=\"caption-attachment-1755\" style=\"width: 750px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1755 size-full\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-2.png\" alt=\"\" width=\"750\" height=\"423\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-2.png 750w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-2-300x169.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-2-443x250.png 443w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption id=\"caption-attachment-1755\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u5716\u7247\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<h3><strong><span style=\"color: #008080;\">\u5f71\u7247\u898f\u683c <\/span><\/strong><\/h3>\n<ul>\n<li>\u6700\u4f4e\u89e3\u6790\u5ea6\uff1a600 x 315 px\uff081.91:1\uff09\/ 600 x 600 px\uff081:1\uff09\/ 600 x 750 px\uff084:5\uff09<\/li>\n<li>\u5f71\u7247\u9577\u5bec\u6bd4\uff1a1.91:1\uff08\u6a6b\u5411\uff09\/ 1:1\uff08\u6b63\u65b9\u5f62\uff09\/ 4:5\uff08\u7e31\u5411\uff09<\/li>\n<li>\u6a94\u6848\u985e\u578b\uff1a\u5efa\u8b70\u4f7f\u7528 .mp4\u6216 .mov\u683c\u5f0f \/ \u6a94\u6848\u4e0a\u9650\u70ba 4 GB<\/li>\n<li>\u5f71\u7247\u9577\u5ea6\uff1a1 \u81f3 60 \u79d2<\/li>\n<\/ul>\n<h3><span style=\"color: #008080;\"><strong>\u6587\u5b57\u898f\u683c <\/strong><\/span><\/h3>\n<ul>\n<li>\u6587\u5b57\u5efa\u8b70\uff1a125 \u5b57\u5143\uff0c\u4e0a\u9650\u70ba 2200 \u500b\u5b57\u5143 \/\u00a0<a href=\"https:\/\/www.facebook.com\/business\/m\/one-sheeters\/character-limits\/\">\u6df1\u5165\u77ad\u89e3\u5b57\u5143\u6578\u9650\u5236<\/a><\/li>\n<li>\u6a19\u7c64\u6578\u91cf\uff1a30 \u500b\u5b57\u5143\u4ee5\u5167<\/li>\n<\/ul>\n<p>\u2710 \u5f71\u7247\u7e2e\u5716\u4e2d\u7684\u6587\u5b57\u6bd4\u4f8b\u82e5\u8d85\u904e 20%\uff0c\u5ee3\u544a\u6295\u905e\u6b21\u6578\u53ef\u80fd\u6703\u4e0b\u964d\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><strong><span style=\"color: #eb7a77;\">Instagram \u8f2a\u64ad\u5ee3\u544a <\/span><\/strong><\/h3>\n<p>\u8f2a\u64ad\u5ee3\u544a\u70ba\u591a\u5f35\u5716\u5361\u7d44\u6210\u3001\u80fd\u5920\u5982\u6295\u5f71\u7247\u822c\u6ed1\u52d5\u7684\u591a\u5716\u5ee3\u544a\u3002Instagram \u8f2a\u64ad\u5ee3\u544a\u51fa\u73fe\u65bc\u52d5\u614b\u6d88\u606f\u7248\u4f4d\uff0c\u4f60\u53ef\u4ee5\u4f7f\u7528\u5716\u5361\u5c55\u793a\u7522\u54c1\u3001\u670d\u52d9\u5167\u5bb9\u3001\u4fc3\u92b7\u6d3b\u52d5\u6216\u662f\u5ba3\u50b3\u54c1\u724c\u7406\u5ff5\u3002<\/p>\n<figure id=\"attachment_1756\" aria-describedby=\"caption-attachment-1756\" style=\"width: 750px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1756 size-full\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-3.png\" alt=\"\" width=\"750\" height=\"423\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-3.png 750w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-3-300x169.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-3-443x250.png 443w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption id=\"caption-attachment-1756\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u5716\u7247\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<h3><strong><span style=\"color: #008080;\">\u8996\u89ba\u898f\u683c <\/span><\/strong><\/h3>\n<ul>\n<li>\u5716\u7247\u6578\u91cf\uff1a2-10 \u5f35<\/li>\n<li>\u5716\u7247\u6bd4\u4f8b\uff1a1:1<\/li>\n<li>\u5716\u7247\u5c3a\u5bf8\uff1a1080 x 1080px<\/li>\n<li>\u5efa\u8b70\u89e3\u6790\u5ea6\uff1a1936 x 1936 px<\/li>\n<li>\u6a94\u6848\u985e\u578b\uff1ajpg \u6216 png<\/li>\n<li>\u6a94\u6848\u4e0a\u9650\uff1a\u5f71\u7247 4 GB \/ \u5716\u7247\u6bcf\u5f35 30 MB \u4ee5\u5167<\/li>\n<li>\u5f71\u7247\u9577\u5ea6\uff1a\u6700\u9577 60 \u79d2<\/li>\n<\/ul>\n<h3><span style=\"color: #008080;\"><strong>\u6587\u5b57\u898f\u683c <\/strong><\/span><\/h3>\n<ul>\n<li>\u6587\u5b57\u898f\u5b9a\uff1a\u5efa\u8b70\u4e0d\u8d85\u904e 125 \u5b57\u5143\uff0c\u4e0a\u9650\u70ba 2200 \u500b\u5b57\u5143<\/li>\n<li>\u6a19\u7c64\u6578\u91cf\uff1a30 \u500b\u5b57\u5143\u4ee5\u5167 \/ <a style=\"text-indent: 0em;\" href=\"https:\/\/www.facebook.com\/business\/m\/one-sheeters\/character-limits\/\">\u6df1\u5165\u77ad\u89e3\u5b57\u5143\u6578\u9650\u5236<\/a><\/li>\n<\/ul>\n<p>\u2710 \u5f71\u7247\u7e2e\u5716\u4e2d\u7684\u6587\u5b57\u6bd4\u4f8b\u82e5\u8d85\u904e 20%\uff0c\u5ee3\u544a\u6295\u905e\u6b21\u6578\u53ef\u80fd\u6703\u4e0b\u964d\u3002<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>Instagram \u9650\u6642\u52d5\u614b\u5ee3\u544a <\/strong><\/span><\/h3>\n<p>\u9650\u6642\u52d5\u614b\uff08Story Ads\uff09\u70ba\u8fd1\u671f Instagram \u5e73\u53f0\u4e2d\u9817\u53d7\u6b61\u8fce\u7684\u529f\u80fd\uff0c\u53ef\u9078\u64c7\u300c\u7528\u904e\u5373\u711a\u300d\u7684\u529f\u80fd\u6216\u662f\u5132\u5b58\u65bc\u500b\u4eba\u6a94\u6848\u4e2d\u3002\u4ed6\u7684\u512a\u9ede\u5728\u65bc\u300c\u751f\u6d3b\u5316\u300d\uff0c\u53ef\u904b\u7528\u300c\u6545\u4e8b\u300d\u7684\u65b9\u5f0f\u5f15\u8d77\u4f7f\u7528\u8005\u8208\u8da3\u3001\u50b3\u9054\u7522\u54c1\u8cc7\u8a0a\u6216\u6d3b\u52d5\u3002\u9019\u4e00\u9805\u5ee3\u544a\u5177\u5099\u6aa2\u8996\u5ee3\u544a\u6210\u6548\u7684\u529f\u80fd\u3001\u5206\u6790\u5831\u544a\u4f86\u5f37\u5316\u5ee3\u544a\u5167\u5bb9\uff0c\u85c9\u6b64\u63d0\u5347\u89f8\u53ca\u7387\u3002<\/p>\n<p>\u76f8\u7247\u9650\u6642\u52d5\u614b\u7684\u986f\u793a\u6642\u9593\u70ba 5 \u79d2\u9418\uff0c\u7528\u6236\u6ed1\u904e\u9650\u6642\u52d5\u614b\u5247\u6703\u76f4\u63a5\u7d50\u675f ; \u5168\u87a2\u5e55\u76f4\u5411\u5ee3\u544a\u6700\u591a\u53ef\u5728 Instagram \u7528\u6236\u7684\u9650\u6642\u52d5\u614b\u986f\u793a 15 \u79d2\uff0c\u6216\u76f4\u5230\u7528\u6236\u95dc\u9589\u5ee3\u544a\u3002\u5982\u679c\u73fe\u5be6\u52d5\u614b\u662f\u4ee5\u5f71\u7247\u5ee3\u544a\u70ba\u4e3b\uff0c\u5efa\u8b70\u4e0a\u50b3\u6c92\u6709\u5782\u76f4\u6216\u6c34\u5e73\u9ed1\u908a\u7684\u9ad8\u89e3\u6790\u5ea6\u4f86\u6e90\u5f71\u7247\uff0c\u6548\u679c\u6703\u6bd4\u8f03\u597d\u3002<\/p>\n<figure id=\"attachment_4882\" aria-describedby=\"caption-attachment-4882\" style=\"width: 768px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4882\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-4-0426.jpg\" alt=\"\" width=\"768\" height=\"433\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-4-0426.jpg 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-4-0426-300x169.jpg 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><figcaption id=\"caption-attachment-4882\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aFacebook<\/figcaption><\/figure>\n<h3><span style=\"color: #008080;\"><strong>\u5716\u50cf\u898f\u683c <\/strong><\/span><\/h3>\n<ul>\n<li>\u5716\u7247\u89e3\u6790\u5ea6\uff1a1080 x 1920 px<\/li>\n<li>\u5716\u7247\u9577\u5bec\u6bd4\uff1a16:9 \u5230 4:5 \u548c 9:16<br \/>\n\u2710 \u5efa\u8b70\u5f71\u7247\u7e2e\u5716\u4e2d\u7684\u6587\u5b57\u6bd4\u4f8b\u4e0d\u8981\u8d85\u904e 20% \u261e <a style=\"text-indent: 0em;\" href=\"https:\/\/www.facebook.com\/business\/help\/980593475366490?ref=ads_guide\">\u6df1\u5165\u77ad\u89e3\u5716\u50cf\u6587\u5b57\u6bd4\u4f8b\u7684\u76f8\u95dc\u8cc7\u8a0a<\/a><span style=\"text-indent: 0em;\">\u3002<\/span><\/li>\n<\/ul>\n<h3><strong><span style=\"color: #008080;\">\u5f71\u7247\u898f\u683c <\/span><\/strong><\/h3>\n<ul>\n<li>\u5f71\u7247\u89e3\u6790\u5ea6\uff1a720p \u4ee5\u4e0a<\/li>\n<li>\u5f71\u7247\u9577\u5bec\u6bd4\uff1a16:9 \u5230 4:5 \u548c 9:16<\/li>\n<li>\u5f71\u7247\u9577\u5ea6\uff1a1-15 \u79d2 \/ \u4e0d\u652f\u63f4\u5b57\u5e55<\/li>\n<li>\u6a94\u6848\u985e\u578b\uff1a.mp4 \u0131 .mov \u0131 .gif \/ \u6a94\u6848\u4e0a\u9650\u70ba 4GB<\/li>\n<\/ul>\n<p>\u2710 \u5716\u7247 \/ \u5f71\u7247\u7684\u9802\u90e8\u548c\u5e95\u90e8\u5efa\u8b70\u4fdd\u7559\u5927\u7d04 14%\uff08250 \u50cf\u7d20\uff09\u7684\u7a7a\u9593\uff0c\u907f\u514d\u5728\u6b64\u653e\u4e0a\u6587\u5b57\u548c\u6a19\u8a8c\uff0c\u56e0\u70ba\u53ef\u80fd\u6703\u5c0e\u81f4\u9019\u4e9b\u8a0a\u606f\u88ab\u500b\u4eba\u6a94\u6848\u5716\u793a\u6216\u884c\u52d5\u547c\u7c72\u906e\u84cb \u261e <a href=\"https:\/\/www.facebook.com\/business\/m\/one-sheeters\/video-requirements\">\u67e5\u770b\u5716\u8868\uff0c\u77ad\u89e3\u5404\u5ee3\u544a\u7248\u4f4d\u5c0d\u5f71\u7247\u7684\u4e0d\u540c\u8981\u6c42\u3002 <\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>Instagram \u7cbe\u9078\u96c6\u5ee3\u544a <\/strong><\/span><\/h3>\n<p>Instagram \u7cbe\u9078\u96c6\u5ee3\u544a\u7531\u300c\u5c01\u9762\u7167\u7247 \/ \u5f71\u7247\uff0c\u8207\u6578\u5f35\u7522\u54c1\u5716\u300d\u7d44\u6210\uff0c\u7576\u4f7f\u7528\u8005\u9ede\u64ca\u7cbe\u9078\u96c6\u5ee3\u544a\uff0c\u4fbf\u6703\u5c55\u958b\u5168\u87a2\u5e55\u4e92\u52d5\u3002\u9019\u4e00\u9805\u683c\u5f0f\u80fd\u8b93\u7528\u6236\u5728\u8996\u89ba\u6548\u679c\u5f37\u5927\u7684\u6c89\u6d78\u5f0f\u9ad4\u9a57\u4e2d\uff0c\u4f7f\u7528\u884c\u52d5\u88dd\u7f6e\u8f15\u9b06\u63a2\u7d22\u3001\u700f\u89bd\u53ca\u8cfc\u8cb7\u7522\u54c1\u548c\u670d\u52d9\u3002<\/p>\n<figure id=\"attachment_1758\" aria-describedby=\"caption-attachment-1758\" style=\"width: 750px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1758 size-full\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-5.png\" alt=\"\" width=\"750\" height=\"423\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-5.png 750w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-5-300x169.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/08\/instagram-ad-format-5-443x250.png 443w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><figcaption id=\"caption-attachment-1758\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u5716\u7247\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<h3><span style=\"color: #008080;\"><strong>\u7d20\u6750\u898f\u683c <\/strong><\/span><\/h3>\n<p>\u7cbe\u9078\u96c6\u5ee3\u544a\u6240\u986f\u793a\u7684\u5c01\u9762\u5716\u50cf\u6216\u5f71\u7247\uff0c\u6703\u63a1\u7528\u53d6\u81ea\u5168\u87a2\u5e55\u4e92\u52d5\u5ee3\u544a\u7684\u9996\u500b\u5f71\u97f3\u7d20\u6750\u3002<\/p>\n<ul>\n<li>\u5716\u7247\u6bd4\u4f8b\uff1a16:9-1:1\u3002<\/li>\n<li>\u5167\u6587\u4e0a\u9650\uff1a90 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