{"id":2462,"date":"2018-11-23T10:00:16","date_gmt":"2018-11-23T02:00:16","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=2462"},"modified":"2021-01-07T13:12:15","modified_gmt":"2021-01-07T05:12:15","slug":"announcements-10-facebook","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/announcements-10-facebook\/","title":{"rendered":"\u3010\u99ac\u514b\u6709\u8a71\u8981\u8aaa\u3011Facebook \u5ee3\u544a\u7522\u54c1\u5341\u6708\u66f4\u65b0"},"content":{"rendered":"<p>&nbsp;<\/p>\n<blockquote><p>\u672c\u6587\u6574\u7406\u4e86 Facebook 10 \u6708\u6240\u63a8\u51fa\u4e09\u9805\u65b0\u529f\u80fd\u8207\u4e00\u9805\u5ee3\u544a\u653f\u7b56\uff0c\u8b93\u6211\u5011\u7528\u4e00\u676f\u5496\u5561\u7684\u6642\u9593\uff0c\u638c\u63e1\u793e\u7fa4\u6700\u65b0\u8108\u52d5\u5427\uff01<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h6><strong><span style=\"color: #eb7a77;\">\u65b0\u529f\u80fd\uff1aFacebook 3D \u7167\u7247<\/span><\/strong><\/h6>\n<p>Facebook \u524d\u9663\u5b50\u958b\u653e\u5275\u4f5c\u8005\u53ef\u900f\u904e\u5efa\u7acb\u6a21\u578b\u767c\u5e03 3D \u8cbc\u6587\uff0c10 \u6708\u4efd\u5df2\u5728\u52d5\u614b\u6d88\u606f\u4e0a\u5168\u9762\u958b\u653e 3D \u7167\u7247\u8cbc\u6587\u7684\u529f\u80fd\uff01\u5982\u679c\u4f60\u7684\u624b\u6a5f\u662f\u4ee5\u4e0b\u578b\u865f\uff1aiPhone7+\/iPhone8+\/iPhoneX\/iPhoneXS\uff0c\u5373\u53ef\u4f7f\u7528 iOS \u5167\u5efa\u7684\u300e\u4eba\u50cf\u6a21\u5f0f Portrait \u300f\u9078\u64c7\u300e3D \u76f8\u7247\u300f\u6a21\u5f0f\uff0c\u4e0a\u50b3\u81f3 Faceook \u5f8c\uff0c\u7cfb\u7d71\u6703\u81ea\u52d5\u628a\u76f8\u7247\u5efa\u7acb\u6210 3D \u7167\u7247\u8cbc\u6587\u3002<\/p>\n<figure id=\"attachment_2467\" aria-describedby=\"caption-attachment-2467\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-2467\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-1-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-1.jpg 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-1-300x169.jpg 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-1-768x432.jpg 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-1-444x250.jpg 444w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-2467\" class=\"wp-caption-text\">Facebook 3D \u7167\u7247 \/ \u8cc7\u6599\u4f86\u6e90\uff1a<a href=\"https:\/\/facebook360.fb.com\/2018\/10\/11\/3d-photos-now-rolling-out-on-facebook-and-in-vr\/\">facebook 360<\/a><\/figcaption><\/figure>\n<p><strong><span style=\"color: #008080;\">\u274f \u66f4\u591a\u8cc7\u6599\uff1a<a style=\"color: #008080;\" href=\"https:\/\/facebook360.fb.com\/2018\/10\/11\/3d-photos-now-rolling-out-on-facebook-and-in-vr\/\">facebook 360 \u8aaa\u660e<\/a>\u3001<a style=\"color: #008080;\" href=\"https:\/\/medium.com\/@yenhua\/fb%E6%96%B0%E5%8A%9F%E8%83%BD%E6%87%89%E7%94%A8-iphone%E5%85%A7%E5%BB%BA%E7%9B%B8%E6%A9%9F%E4%BA%BA%E5%83%8F%E6%A8%A1%E5%BC%8F%E4%B8%8A%E5%82%B3%E8%BD%893d%E7%85%A7%E7%89%87-5406ba1e2522\">\u81c9\u66f83D \u7167\u7247\u6559\u5b78<\/a><\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<h6><strong><span style=\"color: #eb7a77;\">\u65b0\u529f\u80fd\uff1a\u5f71\u7247\u76ee\u6a19\u52a9\u624b ThruPlay<\/span><\/strong><\/h6>\n<p>\u904e\u53bb\u5728\u89c0\u770b\u5f71\u7247\u6642\uff0c\u60f3\u8981\u66b8\u89e3\u6210\u6548\u3001\u512a\u5316\u5f71\u7247\u76ee\u6a19\uff0c\u4f60\u53ef\u4ee5\u9078\u64c7\u300e\u5f71\u7247\u9023\u7e8c\u89c0\u770b 2 \u79d2\u4ee5\u4e0a\u7684\u6b21\u6578\u300f\u8207\u300e\u5f71\u7247\u89c0\u770b 10 \u79d2\u4ee5\u4e0a\u7684\u6b21\u6578\u300f\u3002Facebook \u6700\u65b0\u63a8\u51fa\u7684\u300eThruPlay\u300f\u529f\u80fd\uff0c\u70ba\u524d\u5169\u9805\u9078\u9805\u7684\u5347\u7d1a\u7248\uff0c\u53ef\u4ee5\u5e6b\u52a9\u5ee3\u544a\u4e3b\u627e\u5230\u9858\u610f\u89c0\u770b\u5f71\u7247\u8d85\u904e 15 \u79d2\/\u751a\u81f3\u5b8c\u6574\u6536\u770b\u5f71\u7247\u7684\u53d7\u773e\u3002<\/p>\n<figure id=\"attachment_2468\" aria-describedby=\"caption-attachment-2468\" style=\"width: 493px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2468\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-2.png\" alt=\"\" width=\"493\" height=\"440\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-2.png 493w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-2-300x268.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-2-280x250.png 280w\" sizes=\"auto, (max-width: 493px) 100vw, 493px\" \/><figcaption id=\"caption-attachment-2468\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u5f71\u7247\u89c0\u770b\u76ee\u6a19\u6700\u65b0\u5de5\u80fd\uff1aThruPlay \/ \u8cc7\u6599\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<p>ThruPlay \u7684\u8a08\u50f9\u65b9\u5f0f\u70ba\uff1a\u53d7\u773e\u89c0\u770b\u5f71\u7247 15 \u79d2\u4ee5\u4e0a\/\u6536\u770b\u5b8c\u6574\u5f71\u7247\uff0c\u624d\u9700\u8981\u652f\u4ed8\u8cbb\u7528\u7d66 Facebook\uff0c\u9019\u9805\u529f\u80fd\u53ef\u4ee5\u540c\u6642\u5728\u7af6\u50f9\u3001\u89f8\u53ca\u7387\u8207\u983b\u7387\u6a21\u5f0f\u4f7f\u7528\uff0c\u9810\u8a08\u65bc 11 \u6708\u521d\u6b63\u5f0f\u63a8\u51fa\u3002<br \/>\n<strong><span style=\"color: #eb7a77;\">\u27aa \u8acb\u6ce8\u610f\uff1aThruPlay \u5c1a\u5c6c\u65bc\u6e2c\u8a66\u529f\u80fd\uff0c\u56e0\u6b64\u53ef\u80fd\u6703\u6709\u90e8\u5206\u7528\u6236\u4ecd\u7121\u6cd5\u4f7f\u7528<\/span><\/strong><br \/>\n<strong><span style=\"color: #008080;\">\u274f \u66f4\u591a\u8cc7\u6599\uff1a<a style=\"color: #008080;\" href=\"https:\/\/business.facebook.com\/business\/help\/adsmanagerbuiltin\/2051461368219124?helpref=faq_content\">Facebook ThruPlay \u8aaa\u660e<\/a><\/span><\/strong><\/p>\n<h6><\/h6>\n<h6><strong><span style=\"color: #eb7a77;\">\u65b0\u529f\u80fd\uff1a\u884c\u92b7\u6d3b\u52d5\u9810\u7b97\u6700\u4f73\u5316 CBO \u5206\u7d44\u6e2c\u8a66<\/span><\/strong><\/h6>\n<p>CBO \u9019\u9805\u529f\u80fd\u70ba\u300e\u6e2c\u8a66\u8207\u5b78\u7fd2\u300f\u7684\u6e2c\u8a66\u9078\u9805\uff0c\u5ee3\u544a\u4e3b\u53ef\u4ee5\u4f7f\u7528\u9019\u9805\u529f\u80fd\u6e2c\u8a66\u884c\u92b7\u6d3b\u52d5\u6240\u5e36\u4f86\u7684\u6210\u6548\u3002<\/p>\n<figure id=\"attachment_2469\" aria-describedby=\"caption-attachment-2469\" style=\"width: 493px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2469\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-3.png\" alt=\"\" width=\"493\" height=\"320\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-3.png 571w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-3-300x195.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-3-385x250.png 385w\" sizes=\"auto, (max-width: 493px) 100vw, 493px\" \/><figcaption id=\"caption-attachment-2469\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u8cc7\u6599\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<p>\u4f7f\u7528 CBO \u6642\u8acb\u6ce8\u610f\uff0c\u6e2c\u8a66\u7684\u5ee3\u544a\u6d3b\u52d5\u5fc5\u9808\u7b26\u5408\u4ee5\u4e0b\u689d\u4ef6\uff1a<\/p>\n<ul>\n<li>\u9032\u884c\u4e2d\u6216\u5df2\u6392\u7a0b<\/li>\n<li>\u5ee3\u544a\u7d44\u5408\u5fc5\u9808\u64c1\u6709\u540c\u6a23\u7684\u51fa\u50f9\u7b56\u7565\u3001\u9810\u7b97\u548c\u512a\u5316\u7b56\u7565<\/li>\n<\/ul>\n<p>\u6e2c\u9a57\u5176\u70ba\u4e03\u5929\uff0c\u6e2c\u9a57\u5b8c\u7562\u5f8c\u5373\u53ef\u81f3\u300e\u6e2c\u8a66\u8207\u5b78\u7fd2\u300f\u9ede\u9078\u300e\u5b78\u7fd2\u300f\u7372\u53d6\u6e2c\u8a66\u7d50\u679c<\/p>\n<p><strong><span style=\"color: #008080;\">\u274f \u88dc\u5145\uff1aCBO \u64cd\u4f5c\u6b65\u9a5f<\/span><\/strong><\/p>\n<ul>\n<li>\u5728\u5ee3\u544a\u7ba1\u7406\u54e1\uff08\u5de6\u4e0a\u89d2\u5de5\u5177\u5217\uff09\u5728\u300e\u8861\u91cf\u8207\u5206\u6790\u9805\u300f\u5340\u4e2d\u9ede\u9078\u300e\u6e2c\u8a66\u8207\u5b78\u7fd2\u300f<\/li>\n<li>\u9078\u64c7\u300e\u8a2d\u5b9a\u884c\u92b7\u6d3b\u52d5\u9810\u7b97\u662f\u5426\u6703\u6539\u5584\u6210\u6548\uff1f\u300f\u5373\u53ef\u6309\u7167\u8868\u55ae\u9078\u64c7\u60f3\u6e2c\u8a66\u7684\u884c\u92b7\u6d3b\u52d5<\/li>\n<\/ul>\n<figure id=\"attachment_2470\" aria-describedby=\"caption-attachment-2470\" style=\"width: 493px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2470\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-4.png\" alt=\"\" width=\"493\" height=\"667\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-4.png 487w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-4-222x300.png 222w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-4-185x250.png 185w\" sizes=\"auto, (max-width: 493px) 100vw, 493px\" \/><figcaption id=\"caption-attachment-2470\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u8cc7\u6599\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<h6><\/h6>\n<h6><span style=\"color: #eb7a77;\"><strong>\u5ee3\u544a\u653f\u7b56\uff1aFacebook \u50cf\u7d20\u7684 Cookie \u8a2d\u5b9a<\/strong><\/span><\/h6>\n<p>Cookie \u5b58\u5728\u65bc\u700f\u89bd\u5668\u4e2d\uff0c\u8a18\u9304\u7db2\u7ad9\u8a2a\u5ba2\u504f\u597d\u7684\u5c0f\u578b\u6587\u5b57\u6a94\u6848\u3002\u7531\u65bc\u8fd1\u671f\u7b2c\u4e09\u65b9 Cookie \u5b58\u6709\u8cc7\u5b89\u7591\u616e\uff0c\u591a\u6578\u700f\u89bd\u5668\u958b\u59cb\u5c0d Cookie \u5c55\u958b\u9650\u5236\u884c\u52d5\uff0c\u9019\u4e5f\u9020\u6210\u4f7f\u7528\u7b2c\u4e09\u65b9 Cookie \u9032\u884c\u7d00\u9304\u7684 Facebook \u50cf\u7d20\u53d7\u5230\u727d\u9023\uff0c\u800c\u7121\u6cd5\u6709\u6548\u7d00\u9304\u6210\u6548\u3002\u56e0\u6b64\u81ea 10\/24 \u958b\u59cb\uff0cFacebook \u50cf\u7d20\u958b\u653e\u300e\u540c\u6642\u4f7f\u7528\u7b2c\u4e00\u65b9\u53ca\u7b2c\u4e09\u65b9 Cookie \u300f\u8207\u300e\u5728 Facebook \u50cf\u7d20\u4e2d\u8a2d\u5b9a\u50c5\u4f7f\u7528\u7b2c\u4e09\u65b9 Cookie\u300f\u5169\u7a2e\u9078\u9805\uff0c\u7528\u6236\u53ef\u4f9d\u81ea\u8eab\u9700\u6c42\u9078\u64c7 Cookie \u7684\u8a2d\u5b9a\u65b9\u5f0f\uff0c\u4ee5\u66f4\u6709\u6548\u3001\u7cbe\u6e96\u7684\u65b9\u5f0f\u8ffd\u8e64\u5ee3\u544a\u6210\u6548\u3002<\/p>\n<figure id=\"attachment_2471\" aria-describedby=\"caption-attachment-2471\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2471 size-large\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-5-1024x534.png\" alt=\"\" width=\"1024\" height=\"534\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-5-1024x534.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-5-300x156.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-5-768x400.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-5-480x250.png 480w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2018\/11\/announcements-10-Facebook-5.png 1742w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-2471\" class=\"wp-caption-text\"><span style=\"color: #999999;\">\u8cc7\u6599\u4f86\u6e90\uff1aFacebook<\/span><\/figcaption><\/figure>\n<p><strong><span style=\"color: #008080;\">\u274f \u66f4\u591a\u8cc7\u6599\uff1a<a style=\"color: #008080;\" href=\"https:\/\/www.facebook.com\/business\/help\/471978536642445\">Facebook \u50cf\u7d20\u8a2d\u5b9a\u8aaa\u660e<\/a><\/span><\/strong><\/p>\n<h6><\/h6>\n<h6><span style=\"color: #eb7a77;\"><strong>\u5ee3\u544a\u653f\u7b56\uff1a\u52a3\u8cea\u9023\u7d50\u9801\u9762 Low-quality Landing Page<\/strong><\/span><\/h6>\n<p>\u70ba\u4e86\u5e36\u7d66\u5ba2\u6236\u66f4\u826f\u597d\u7684\u5ee3\u544a\u9ad4\u9a57\uff0cfacebook 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