{"id":7901,"date":"2021-03-02T11:00:51","date_gmt":"2021-03-02T03:00:51","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=7901"},"modified":"2021-08-04T16:03:26","modified_gmt":"2021-08-04T08:03:26","slug":"2021-google-ads-privacy-guide","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/2021-google-ads-privacy-guide\/","title":{"rendered":"\u3010\u96b1\u79c1\u653f\u7b56\u3011\u7b2c\u4e09\u65b9 Cookie \u5373\u5c07\u53d6\u6d88\uff01\u5feb\u4f86\u9818\u53d6 Google Ads \u884c\u92b7\u4eba\u61c9\u8b8a\u624b\u518a\ud83d\udca1"},"content":{"rendered":"<p>&nbsp;<\/p>\n<blockquote>\n<p class=\"p1\" style=\"text-align: left;\">\u672c\u6587\u70ba<span class=\"s1\"> Google Ads <\/span>\u61c9\u5c0d\u500b\u4eba\u96b1\u79c1\u6cd5\u6240\u5efa\u8b70\u7684\u884c\u92b7\u6307\u5357\uff0c\u5167\u6587\u5c07\u5206\u70ba\u3010\u95dc\u4fc2\u5efa\u7acb\u3001\u5206\u6790\u65b9\u6cd5\u4ee5\u53ca\u7ba1\u7406\u6578\u64da\u3011\u4e09\u90e8\u5206\u9032\u884c\u8aaa\u660e\u3002\u5c0d\u96b1\u79c1\u653f\u7b56\u611f\u8208\u8da3\u7684\u670b\u53cb\u5011\uff0c\u8acb\u7e7c\u7e8c\u95b1\u8b80\u4e0b\u53bb\u5427<span class=\"s2\">\ud83d\udd14<\/span><span class=\"s6\"><br \/>\n<\/span><\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p class=\"p3\">\u53d7\u5230\u500b\u4eba\u96b1\u79c1\u4fdd\u8b77\u6cd5\u7684\u5f71\u97ff\uff0c\u7b2c\u4e09\u65b9<span class=\"s1\"> Cookie <\/span>\u5373\u5c07\u8d70\u5165\u6b77\u53f2\u3002<span class=\"s1\">Google <\/span>\u63d0\u4f9b\u4e86\u4ee5\u4e0b\u4e09\u9805\u7b56\u7565\uff0c\u5354\u52a9\u884c\u92b7\u4eba\u54e1\u8abf\u6574\u5ee3\u544a\u653f\u7b56\u3002\u73fe\u5728\u5c31\u8b93\u6211\u5011\u4e00\u8d77\u7528\u5348\u9593\u6642\u5149\uff0c\u4e86\u89e3<span class=\"s1\"> Google Ads <\/span>\u96b1\u79c1\u61c9\u8b8a\u8cc7\u8a0a\u5427 <span class=\"s2\">\ud83d\udca8<\/span><span class=\"s1\"><br \/>\n<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"p4\"><span style=\"color: #eb7a77;\"><strong>\u7b56\u7565\u4e00\u3001\u63d0\u5347\u6d88\u8cbb\u8005\u95dc\u4fc2 <span class=\"s2\">\ud83d\udca1<\/span><\/strong><\/span><\/h3>\n<p class=\"p3\">\u96a8\u8457\u6578\u4f4d\u74b0\u5883\u8b8a\u5316\u5feb\u901f\uff0c\u4f7f\u7528\u8005\u5c0d\u5ee3\u544a\u5546\u7684\u671f\u671b\u4e5f\u6301\u7e8c\u589e\u9577\u3002\u4ee5\u4e0b\u63d0\u4f9b\u4e09\u500b\u6b65\u9a5f\uff0c\u5e6b\u52a9\u5ee3\u544a\u4e3b\u5efa\u7acb\u66f4\u826f\u597d\u7684\u6d88\u8cbb\u8005\u95dc\u4fc2\u3002<\/p>\n<p class=\"p3\"><span style=\"color: #008080;\"><strong><span class=\"s7\">\u5efa\u7acb\u66f4\u76f4\u63a5\u7684\u9023\u7d50<\/span><\/strong><\/span><\/p>\n<p class=\"p3\">\u7576\u6d88\u8cbb\u8005\u900f\u904e<span class=\"s1\"> App <\/span>\u8207\u4f01\u696d\u9032\u884c\u4e92\u52d5\u6642\uff0c\u9019\u4e9b\u884c\u70ba\u5177\u6709\u6975\u5927\u7684\u53c3\u8003\u50f9\u503c\uff0c\u56e0\u70ba\u9019\u662f\u7528\u6236\u63d0\u4f9b\u7d66\u4f01\u696d\u7b2c\u4e00\u624b\u7684\u8cc7\u8a0a\u3002\u4f60\u53ef\u4ee5\u900f\u904e\u4ee5\u4e0b\u65b9\u5f0f\u6536\u96c6\u9019\u4e9b\u8cc7\u8a0a\uff1a<\/p>\n<figure id=\"attachment_7906\" aria-describedby=\"caption-attachment-7906\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7906\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.001.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.001.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.001-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.001-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.001-1024x768.png 1024w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-7906\" class=\"wp-caption-text\">\u5716\u7247\u4f86\u6e90\uff1aIllustration by <a href=\"undefined\">Natasha Remarchuk<\/a> from <a href=\"https:\/\/icons8.com\/\">Icons8<\/a> \/ \u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p class=\"p5\"><span class=\"s3\">\u2460<\/span> <span class=\"s3\">\u4f7f\u7528\u7b2c\u4e00\u65b9\u6578\u64da\uff1a\u7b2c\u4e00\u65b9\u6578\u64da\uff08<\/span>First-party data <span class=\"s3\">\uff09\u53ea\u6703\u5728\u7528\u6236\u8207\u7db2\u7ad9\u806f\u7e6b\u6642\u624d\u8a2d\u7f6e<\/span> cookie<span class=\"s3\">\u3002<\/span><br \/>\n<span class=\"s9\">\u2192<\/span> <span class=\"s3\">\u5efa\u8b70\u4f7f\u7528\u5de5\u5177\uff1a<\/span>Google Site <span class=\"s3\">\u548c<\/span> Google Tag Manager<br \/>\n<span class=\"s3\">\u2461<\/span> <span class=\"s3\">\u5728<\/span> App <span class=\"s3\">\u4e2d\u5b89\u88dd<\/span> SDK<span class=\"s3\">\uff0c\u9019\u9805\u4f5c\u6cd5\u53ef\u4ee5\u5e6b\u52a9\u4f60\u6536\u96c6\u7528\u6236\u4e0b\u8f09\u548c\u4f7f\u7528<\/span> App <span class=\"s3\">\u7684\u8cc7\u8a0a\u3002<\/span><br \/>\n<span class=\"s9\">\u2192<\/span> <span class=\"s3\">\u5efa\u8b70\u4f7f\u7528\u5de5\u5177\uff1a<\/span>Google Analytics for Firebase SDK<br \/>\n<span class=\"s3\">\u2462<\/span> <span class=\"s3\">\u4f7f\u7528\u5ba2\u6236\u95dc\u4fc2\u7ba1\u7406\uff08<\/span>CRM<span class=\"s3\">\uff09\u5de5\u5177\uff1a<\/span>CRM <span class=\"s3\">\u5de5\u5177\u53ef\u4ee5\u5e6b\u52a9\u4f60\u7372\u5f97\u96e2\u7dda\u74b0\u5883\u4e2d\u7684\u4e92\u52d5\u8cc7\u8a0a\u3002<\/span><br \/>\n<span class=\"s9\">\u2192<\/span> <span class=\"s3\">\u5efa\u8b70\u642d\u914d\u5de5\u5177\uff1a<\/span>Google Ads<span class=\"s3\">\u3001<\/span>Google Analytics<span class=\"s3\">\u3001<\/span>Campaign Manager <span class=\"s3\">\u548c<\/span> Search Ads 360<\/p>\n<p class=\"p1\"><strong><span style=\"color: #008080;\">\u5f37\u5316\u5ba2\u6236\u95dc\u4fc2<\/span><\/strong><\/p>\n<p class=\"p3\">\u5728\u5efa\u7acb\u95dc\u4fc2\u5f8c\uff0c\u53ef\u900f\u904e\u4ee5\u4e0b\u65b9\u5f0f\u4e86\u89e3\u4f7f\u7528\u8005\u559c\u597d\u3001\u6539\u5584\u6d88\u8cbb\u9ad4\u9a57\uff0c\u9032\u4e00\u6b65\u5f37\u5316\u5ba2\u6236\u95dc\u4fc2\uff1a<\/p>\n<figure id=\"attachment_7907\" aria-describedby=\"caption-attachment-7907\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7907\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.002.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.002.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.002-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.002-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.002-1024x768.png 1024w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-7907\" class=\"wp-caption-text\">\u5716\u7247\u4f86\u6e90\uff1aIllustration by <a href=\"undefined\">Natasha Remarchuk<\/a> from <a href=\"https:\/\/icons8.com\/\">Icons8<\/a> \/ \u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p>\ud83d\udce3\u00a0 \u4f7f\u7528\u300e\u901a\u77e5\u300f\u9078\u9805\u3002\u4f8b\u5982\uff0c\u7576\u7528\u6236\u611f\u8208\u8da3\u7684\u5546\u54c1\u6709\u5eab\u5b58\u6216\u8a02\u55ae\u72c0\u614b\u66f4\u6539\u6642\u901a\u77e5\u4ed6\u5011\u3002<br \/>\n\ud83c\udfab \u00a0\u9080\u8acb\u7528\u6236\u8a3b\u518a\u5e33\u6236\u6216\u53c3\u8207\u6703\u54e1\u8a08\u5283\uff0c\u4ee5\u4fbf\u4ed6\u5011\u53ef\u4ee5\u63a5\u6536\u7368\u5bb6\u5167\u5bb9\u3001\u5ba2\u88fd\u5316\u63a8\u85a6\u548c\u734e\u52f5\u7a4d\u5206\u3002<br \/>\n\u2709\ufe0f \u00a0\u9f13\u52f5\u7528\u6236\u540c\u610f\u63d0\u4f9b\u806f\u7e6b\u65b9\u5f0f\uff08email\u3001\u5730\u5740\u6216\u662f\u96fb\u8a71\uff09\uff0c\u4ee5\u50b3\u9001\u66f4\u5b8c\u6574\u7684\u884c\u92b7\u6d3b\u52d5\u8cc7\u8a0a\u3002<br \/>\n\ud83d\udcf1\u00a0 \u63d0\u4f9b\u529f\u80fd\u66f4\u5b8c\u5584\u3001\u53ef\u7a81\u986f\u54c1\u724c\u512a\u52e2\u7684 App\uff0c\u4e26\u9f13\u52f5\u7528\u6236\u200b\u200b\u4e0b\u8f09\u3002<\/p>\n<p class=\"p1\"><span style=\"color: #008080;\"><strong>\u8207\u5408\u4f5c\u5925\u4f34\u4e00\u8d77\u6230\u9b25<\/strong><\/span><\/p>\n<p class=\"p3\">\u9078\u64c7\u5c07\u6d88\u8cbb\u8005\u96b1\u79c1\u653e\u7f6e\u65bc\u76ee\u6a19\u9996\u4f4d\u7684\u5ee3\u544a\u5408\u4f5c\u5925\u4f34\uff0c\u9019\u9805\u4f5c\u6cd5\u53ef\u4ee5\u8d0f\u5f97\u76ee\u6a19\u5c0d\u8c61\u7684\u4fe1\u4efb\u8207\u597d\u611f\u3002\u5728\u9078\u64c7\u5408\u4f5c\u5c0d\u8c61\u524d\uff0c\u4f60\u53ef\u4ee5\u4f7f\u7528\u4ee5\u4e0b\u4e8b\u9805\u8a55\u4f30\uff0c\u4e26\u8207\u5c08\u696d\u7684\u6cd5\u5f8b\u6a5f\u69cb\u5408\u4f5c\uff0c\u4ee5\u907f\u958b\u6f5b\u5728\u7684\u6cd5\u5f8b\u98a8\u96aa\u3002<\/p>\n<figure id=\"attachment_7908\" aria-describedby=\"caption-attachment-7908\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-7908\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.003.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.003.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.003-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.003-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/2021-google-ads-privacy-guide.003-1024x768.png 1024w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-7908\" class=\"wp-caption-text\">\u5716\u7247\u4f86\u6e90\uff1aIllustration by <a href=\"undefined\">Natasha Remarchuk<\/a> from <a href=\"https:\/\/icons8.com\/\">Icons8<\/a> \/ \u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<blockquote>\n<p class=\"p3\" style=\"text-align: left;\"><span style=\"color: #eb7a77;\"><strong><span class=\"s12\"><span class=\"s10\">\u2696\ufe0f<\/span> \u00a0\u5408\u4f5c\u5c0d\u8c61\u8a55\u4f30\u554f\u984c<\/span><\/strong><\/span><\/p>\n<p class=\"p3\" style=\"text-align: left;\">\u2460 \u662f\u5426\u5c0d\u4f7f\u7528\u8005\u63ed\u9732\u6536\u96c6\u7684\u6578\u64da\u985e\u578b\u8207\u76ee\u7684<span class=\"s1\"><br \/>\n<\/span>\u2461 \u662f\u5426\u64c1\u6709\u8a18\u9304\u4f7f\u7528\u8005\u504f\u597d\u548c\u540c\u610f\u7684\u6b63\u78ba\u7cfb\u7d71<br \/>\n\u2462 \u662f\u7528\u4ec0\u9ebc\u65b9\u5f0f\u6536\u96c6\u8207\u63a7\u7ba1\u4f7f\u7528\u8005\u6578\u64da<br \/>\n\u2463 \u662f\u5426\u7b26\u5408\u6240\u6709\u6cd5\u898f\u8981\u6c42<\/p>\n<\/blockquote>\n<p><strong>\ud83d\udc46\ud83c\udffb \u88dc\u5145\u8cc7\u8a0a\uff1a\u6307\u7d0b\u8fa8\u8b58<\/strong><\/p>\n<p class=\"p3\">\u5728\u90e8\u5206\u60c5\u6cc1\u4e0b\uff0c\u6703\u4ef0\u8cf4\u4ee5\u6307\u7d0b\u8fa8\u8b58\u7684\u65b9\u5f0f\u589e\u5f37\u7528\u6236\u96b1\u79c1\u5b89\u5168\uff08\u5982\uff0c\u8eab\u4efd\u9a57\u8b49\uff09\uff0c\u4f46\u9019\u9805\u4f5c\u6cd5\u53ef\u80fd\u6703\u9020\u6210\u4f7f\u7528\u8005\u5728\u300e\u4e0d\u77e5\u60c5\u6216\u672a\u7d93\u8a31\u53ef\u300f\u7684\u65b9\u5f0f\u4e0b\u88ab\u8ffd\u8e64\uff0c\u5c0d\u4f01\u696d\u9020\u6210\u4e0d\u53ef\u9006\u7684\u98a8\u96aa<span class=\"s1\">&#8230;<\/span>\u56e0\u6b64\uff0c\u5728\u653f\u5e9c\u6216\u662f\u6cd5\u898f\u5c1a\u672a\u5168\u9762\u6838\u51c6\u4f7f\u7528\u7bc4\u570d\u524d\uff0c\u5efa\u8b70\u907f\u958b\u53ef\u80fd\u5f15\u8d77\u722d\u8b70\u7684\u505a\u6cd5\uff0c\u4ee5\u4fdd\u8b77\u4f01\u696d\u7684\u5b89\u5168\u3002<\/p>\n<p class=\"p3\"><strong><span style=\"color: #008080;\"><span class=\"s2\">\ud83d\udcac<\/span> \u00a0<span class=\"s3\"><a href=\"https:\/\/developers.google.com\/gtagjs\"><span class=\"s13\">Google Site<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/tagmanager\/answer\/6103696?hl=en&amp;ref_topic=3441530\"><span class=\"s13\">Google Tag Manager<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/2998031\"><span class=\"s14\">\u96e2\u7dda\u8f49\u63db\u532f\u5165<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/analytics\/answer\/3191589?hl=zh-Hant\"><span class=\"s14\">\u8cc7\u6599\u532f\u5165<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/searchads\/answer\/7384231?hl=zh-Hant\"><span class=\"s14\">\u5229\u7528<\/span><span class=\"s13\"> Campaign Manager API <\/span><span class=\"s14\">\u4e0a\u50b3\u96e2\u7dda\u8f49\u63db<\/span><\/a><\/span><\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"p3\"><span style=\"color: #eb7a77;\"><strong>\u7b56\u7565\u4e8c\u3001\u52a0\u5f37\u8207\u6d88\u8cbb\u8005\u7684\u9023\u7d50 <span class=\"s2\">\ud83e\udd1c\ud83c\udffb\ud83e\udd1b\ud83c\udffb<\/span><\/strong><\/span><\/h3>\n<p class=\"p3\"><span style=\"color: #008080;\"><strong><span class=\"s7\">\u6539\u5584\u500b\u4eba\u5316\u5ee3\u544a\u5efa\u7acb\u65b9\u6cd5<\/span><\/strong><\/span><\/p>\n<p class=\"p3\">\u7576\u7b2c\u4e09\u65b9<span class=\"s1\"> cookie <\/span>\u6b63\u5f0f\u5ee2\u6b62\u5f8c\uff0c\u82e5\u6d88\u8cbb\u8005\u4e0d\u540c\u610f\u8ffd\u8e64\u6216\u662f<span class=\"s1\"> Cookie <\/span>\u53d7\u5230\u963b\u64cb\u6642\uff0c\u53ef\u80fd\u6703\u5c0e\u81f4\u884c\u92b7\u4eba\u54e1\u7121\u6cd5\u70ba\u7528\u6236\u5236\u5b9a\u5c08\u5c6c\u5ee3\u544a\u3002\u5efa\u8b70\u53ef\u4f7f\u7528\u3010<span class=\"s1\">Google Audiences <\/span>\u76ee\u6a19\u5ba2\u6236\u6bd4\u5c0d\u3011\u4f9d\u64da\u4f7f\u7528\u8005\u7684\u8208\u8da3\u6295\u905e\u5ee3\u544a\uff0c\u4e26\u642d\u914d\u3010\u7b2c\u4e00\u65b9\u6578\u64da\u3011\uff08\u4f7f\u7528<span class=\"s1\"> Display<\/span>\uff06<span class=\"s1\">Video 360 <\/span>\u548c<span class=\"s1\"> Google Ads<\/span>\uff09\u8ddf\u8e64\u5ee3\u544a\u5c55\u793a\u6b21\u6578\uff0c\u4ee5\u5efa\u7acb\u66f4\u7b26\u5408\u4f7f\u7528\u8005\u559c\u597d\u7684\u5ee3\u544a\u5167\u5bb9\u3002<\/p>\n<p class=\"p1\"><span style=\"color: #008080;\"><strong><span class=\"s2\">\ud83d\udcac<\/span> \u00a0<a href=\"https:\/\/support.google.com\/google-ads\/answer\/6379332\"><span class=\"s14\">\u76ee\u6a19\u5ba2\u6236\u6bd4\u5c0d<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/6334160\"><span class=\"s14\">\u4f7f\u7528\u65b9\u6cd5<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/2497941\"><span class=\"s14\">\u6307\u5b9a\u76ee\u6a19\u5c0d\u8c61<\/span><\/a><\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"p1\"><span style=\"color: #eb7a77;\"><strong>\u7b56\u7565\u4e09\u3001\u66f4\u65b0\u7ba1\u7406\u6578\u64da\u65b9\u5f0f <span class=\"s2\">\ud83d\udee1<\/span><\/strong><\/span><\/h3>\n<p class=\"p1\"><span style=\"color: #008080;\"><strong>\u4f7f\u7528<span class=\"s1\"> Ads Data Hub<\/span>\uff0c\u4ee5\u66f4\u5177\u96b1\u79c1\u6027\u7684\u65b9\u5f0f\u5206\u6790\u5ee3\u544a\u6578\u64da<\/strong><\/span><\/p>\n<p>\u96f2\u7aef\u6280\u8853\u76ee\u524d\u4ecd\u662f\u7ba1\u7406\u7528\u6236\u96b1\u79c1\u8207\u5b89\u5168\u7684\u9996\u9078\uff0cGoogle \u63a8\u85a6\u7684\u5de5\u5177\u70ba\uff1aAds Data Hub\uff0c\u9019\u9805\u5de5\u5177\u5efa\u7acb\u65bc Google Cloud \u7684\u57fa\u790e\u67b6\u69cb\u4e4b\u4e0a\uff0c\u53ef\u63d0\u4f9b\u56b4\u683c\u7684\u7528\u6236\u96b1\u79c1\u4fdd\u8b77\uff0c\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u4f7f\u7528 Ads Data Hub \u5c07\u5c08\u6709\u6578\u64da\u8207 Google \u63d0\u4f9b\u7684\u4e8b\u4ef6\u7d1a\u6578\u64da\u6574\u5408\uff0c\u9032\u884c\u5ee3\u544a\u7cfb\u5217\u5206\u6790\u3002<\/p>\n<p class=\"p4\"><strong><span class=\"s2\">\ud83c\udf1f<\/span> \u5efa\u8b70\u4f7f\u7528\u65b9\u5f0f<\/strong><\/p>\n<p class=\"p3\">\u2460 \u5728\u8f38\u51fa\u7121\u6cd5\u96e2\u958b\u7cfb\u7d71\u524d\uff0c\u5efa\u8b70\u81f3\u5c11\u8981\u6709<span class=\"s1\"> 50 <\/span>\u500b\u7528\u6236\u7684\u532f\u7e3d\u8981\u6c42\uff0c\u4ee5\u9632\u6b62\u7834\u58de\u7279\u5b9a\u7528\u6236\u7684\u8eab\u4efd\u3002<span class=\"s1\"><br \/>\n<\/span>\u2461 \u5982\u679c\u60f3\u4e86\u89e3\u7528\u6236\u5f9e\u89c0\u770b\u5ee3\u544a\u5230\u5be6\u969b\u8cfc\u8cb7\u7684\u904e\u7a0b\uff0c\u53ef\u900f\u904e<span class=\"s1\"> Ads Data Hub<\/span>\uff0c\u5c07<span class=\"s1\"> CRM <\/span>\u7cfb\u7d71\u6216\u884c\u92b7\u6578\u64da\u5eab\u4e2d\u7684\u92b7\u552e\u8207<span class=\"s1\"> Google Ads <\/span>\u6578\u64da\u7d50\u5408\u8d77\u4f86\uff0c\u4ee5\u5efa\u7acb\u8cfc\u8cb7\u8def\u5f91\u3002<br \/>\n<span class=\"s3\">\u2462<\/span> <span class=\"s3\">\u6839\u64da\u4e4b\u524d\u7684<\/span> Google Ads <span class=\"s3\">\u9ede\u64ca\u6b21\u6578\u6216\u8f49\u5316\u6b21\u6578\u5efa\u7acb\u53d7\u773e\u7fa4\u9ad4\u6e05\u55ae\uff0c\u4e26\u8207<\/span> Google Ads <span class=\"s3\">\u6216<\/span> Display<span class=\"s3\">\uff06<\/span>Video 360 <span class=\"s3\">\u5171\u4eab\u8cc7\u8a0a\u3002<\/span><\/p>\n<p class=\"p2\"><strong><span style=\"color: #008080;\"><span class=\"s2\">\ud83d\udcac<\/span> \u00a0\u00a0<span class=\"s3\"><a href=\"https:\/\/developers.google.com\/ads-data-hub\"><span class=\"s13\">Ads Data Hub<\/span><\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/9809381?hl=zh-HK\"><span class=\"s14\">\u9023\u7d50<\/span><span class=\"s13\"> Ads Data Hub <\/span><span class=\"s14\">\u8207<\/span><span class=\"s13\"> Google Ads<\/span><\/a><\/span><\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<p class=\"p2\" style=\"text-align: left;\"><strong><span class=\"s2\">\ud83d\udcda<\/span>\u00a0 \u8cc7\u6599\u4f86\u6e90\uff1a<a href=\"https:\/\/www.thinkwithgoogle.com\/future-of-marketing\/privacy-and-trust\/publisher-privacy-landscape\/\"><span class=\"s14\">\u5ee3\u544a\u767c\u4f48\u5546\u61c9\u5c0d\u624b\u518a<\/span><\/a>\u3001<a href=\"https:\/\/www.thinkwithgoogle.com\/future-of-marketing\/privacy-and-trust\/marketing-privacy-playbook\/\"><span class=\"s14\">\u884c\u92b7\u4eba\u61c9\u5c0d\u624b\u518a<\/span><\/a>\u3001<a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/data-and-measurement\/digital-marketing-measurement-plan\/\"><span class=\"s14\">\u6578\u64da\u5206\u6790\u61c9\u5c0d\u65b9\u6cd5<\/span><\/a>\u3001<a href=\"https:\/\/www.thinkwithgoogle.com\/marketing-strategies\/monetization-strategies\/first-party-data-transparency\/\"><span class=\"s14\">\u7b2c\u4e00\u65b9\u6578\u64da\u88dc\u5145\u8cc7\u6599<\/span><\/a>\u3001<a href=\"https:\/\/blog.google\/products\/ads-commerce\/2021-01-privacy-sandbox\/?_ga=2.147466103.1365765934.1612768632-1041052495.1612768632\"><span class=\"s14\">\u96b1\u79c1\u7b56\u7565<\/span><\/a><\/strong><\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p class=\"p2\">\u4ee5\u4e0a\u662f\u672c\u65e5\u7684\u6578\u4f4d\u8cc7\u8a0a\u5206\u4eab\uff0c\u611f\u8b1d\u4f60\u7684\u95b1\u8b80 <span class=\"s2\">\ud83c\udf1f<br \/>\n<\/span>\u5982\u679c\u5c0d\u6578\u4f4d\u5ee3\u544a\u6295\u653e\u6709\u8208\u8da3\uff0c\u6b61\u8fce\u4f86\u96fb\u6d3d\u8a62 <span class=\"s2\">\u260e\ufe0f<br \/>\n<\/span>\u6211\u5011\u6703\u76e1\u5feb\u5b89\u6392\u5c08\u696d\u7684\u512a\u5316\u5e2b\u70ba\u60a8\u670d\u52d9 <span class=\"s2\">\ud83d\ude80<br \/>\n<\/span><span class=\"s15\">\u2706<\/span> 02-23965819<br \/>\n<span class=\"s15\">\u2709\ufe0e<\/span>\u00a0<a href=\"https:\/\/pse.is\/ispot\"><span class=\"s14\">https:\/\/pse.is\/ispot<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u7b2c\u4e09\u65b9 Cookie \u5373\u5c07\u8d70\u5165\u6b77\u53f2&#8230;\u4f60\u7684\u884c\u92b7\u4f48\u5c40\u66f4\u65b0\u4e86\u55ce \ud83d\udc40<\/p>\n","protected":false},"author":1,"featured_media":7902,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"footnotes":""},"categories":[12],"tags":[75,4,175,448,376,294,484],"class_list":["post-7901","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-insights","tag-gdpr","tag-google","tag-google-ads","tag-ios14","tag-376","tag-294","tag-484"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u7b2c\u4e09\u65b9 Cookie \u5373\u5c07\u53d6\u6d88\uff01\u5feb\u4f86\u9818\u53d6 Google Ads \u884c\u92b7\u4eba\u61c9\u8b8a\u624b\u518a\ud83d\udca1<\/title>\n<meta name=\"description\" content=\"\u672c\u6587\u70ba Google Ads 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