{"id":8763,"date":"2021-10-01T11:00:30","date_gmt":"2021-10-01T03:00:30","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=8763"},"modified":"2021-09-28T09:32:59","modified_gmt":"2021-09-28T01:32:59","slug":"google-auto-intelligence-full-funnel-2021","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/","title":{"rendered":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a\uff0c\u5207\u5165\u7684\u89c0\u9ede\u591a\u5143\uff0c\u5f9e\u96f6\u552e\u696d\u3001\u667a\u6167\u6d88\u8cbb\u5206\u6790\uff08\u6df7\u6c8c\u6d88\u8cbb\u6b77\u7a0b\u8207\u61c9\u5c0d\u65b9\u5f0f\uff09\u5230\u6578\u4f4d\u8f49\u578b\u5831\u544a\uff0c\u63d0\u4f9b\u4e86\u5ee3\u544a\u7528\u6236\u6d77\u91cf\u7684\u7522\u696d\u77e5\u8b58\u3002\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002<\/p>\n<p>\u6709\u8208\u8da3\u7684\u5925\u4f34\u5011\uff0c\u8acb\u5feb\u63a5\u8457\u5f80\u4e0b\u95b1\u8b80\u5427 \ud83d\ude98<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_8766\" aria-describedby=\"caption-attachment-8766\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8766\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.001-850x638.png 850w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-8766\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle \/ Illustration by <a href=\"https:\/\/icons8.com\/illustrations\/author\/60896eeb088aa7001087bb4d\">Rosina Gavrilash<\/a> from <a href=\"https:\/\/icons8.com\/illustrations\">Ouch!<\/a><\/figcaption><\/figure>\n<h3><span style=\"color: #eb7a77;\"><strong>\u6f0f\u6597\u9802\u5c64\uff1a\u8b93\u6d88\u8cbb\u8005\u767c\u73fe\u54c1\u724c\u7684\u5b58\u5728<\/strong><\/span><\/h3>\n<p>\u9019\u500b\u968e\u6bb5\u70ba\u884c\u92b7\u4f48\u5c40\u7684\u521d\u59cb\u6b65\u9a5f\uff0c\u9700\u8981\u9762\u5c0d\u7684\u662f\u5e02\u5834\u4e0a\u300c\u5927\u90e8\u5206\u300d\u7684\u6d88\u8cbb\u8005\uff0c\u8b93\u4ed6\u5011\u6ce8\u610f\u5230\u54c1\u724c\u7684\u5b58\u5728\u3002\u5efa\u8b70\u4f7f\u7528\u7684\u7522\u54c1\u4ee5\u53ca\u968e\u6bb5\u7b56\u7565\u5982\u4e0b\uff1a<\/p>\n<p><span style=\"color: #008080;\"><strong>\ud83d\ude98\u00a0 \u65b0\u8eca\u4e0a\u5e02\u3001\u6539\u6b3e<br \/>\n<\/strong><\/span>\u2192 \u65b0\u8eca\u521d\u4e0a\u5e02\u6216\u662f\u6539\u6b3e\u968e\u6bb5\uff0c\u5efa\u8b70\u4f7f\u7528\u3010YouTube Masthead \u520a\u982d\u5ee3\u544a\u3011\u9019\u9805\u7522\u54c1\u53ef\u4ee5\u5354\u52a9\u5ee3\u544a\u4e3b\u5be6\u73fe\u3010\u6975\u5927\u5316\u53d7\u773e\u89f8\u53ca\u3001\u7cbe\u6e96\u5316\u53d7\u773e\u6295\u905e\u4ee5\u53ca\u9810\u5b9a\u66dd\u5149\u4fdd\u8b49\u3011\u4e09\u9805\u76ee\u7684\u3002<\/p>\n<p><span style=\"color: #008080;\"><strong>\ud83c\udf10\u00a0 \u7dda\u4e0a\u767c\u8868\u6703<\/strong><\/span><br \/>\n\u2192 \u7576\u968e\u6bb5\u7b56\u7565\u70ba\u3010\u7dda\u4e0a\u767c\u8868\u6703\u3011\uff0c\u9700\u8981\u9054\u5230\u7684\u76ee\u6a19\u70ba\u5ba3\u50b3\u76f4\u64ad\u6216\u662f\u8b93\u76f4\u64ad\u6d3b\u52d5\u5927\u91cf\u66dd\u5149\uff0c\u5efa\u8b70\u53ef\u4f7f\u7528 Livestream Ads \u5373\u6642\u4e32\u6d41\u5ee3\u544a\u3002<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\ud83d\udcac \u6ce8\u610f\uff1aMasthead Livestream \u70ba\u9650\u5b9a\u9080\u8acb\uff0c\u5efa\u8b70\u6d3d\u8a62 Google \u7a97\u53e3\uff0cLivestream Banner \u5247\u9700\u8207\u7b2c\u4e09\u65b9\u5ee0\u5546\u5408\u4f5c\uff0c\u4e14\u50c5\u652f\u63f4 DV360 \u6295\u905e\u3002<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: #008080;\"><strong>\ud83c\udfac\u00a0 \u63d0\u5347\u5f71\u7247\u89f8\u53ca\u7387<\/strong><\/span><\/p>\n<p>\u2192 \u9069\u7528\u5ee3\u544a\u7522\u54c1\uff1aVideo Reach Campaign \u5f71\u7247\u89f8\u53ca\u5ee3\u544a<br \/>\n\u2192 \u5efa\u8b70\u505a\u6cd5\uff1a<br \/>\n\u2460 \u4f7f\u7528\u55ae\u4e00\u5ee3\u544a\u6d3b\u52d5\uff08\u9032\u7a3f\u81f3\u5c11\u4e00\u652f bumper\u3001\u4e00\u652f TrueView\uff09\uff0c\u9019\u9805\u4f5c\u6cd5\u5e73\u5747\u53ef\u964d\u4f4e 10-20% \u7684 CPM\uff0c\u7576\u7d20\u6750\u4f7f\u7528\u7684\u8d8a\u591a\uff0c\u5247\u8d8a\u80fd\u6709\u6548\u964d\u4f4e CPM \u540c\u6642\u63d0\u5347\u89f8\u53ca\u7387 \u3002<br \/>\n\u2461 \u5efa\u8b70\u642d\u914d\u4f7f\u7528\u89f8\u53ca\u7387\u898f\u5283\u5de5\u5177\uff08Reach Planner\uff09\u66f4\u7cbe\u6e96\u638c\u63e1\u5ee3\u544a\u6210\u6548<\/p>\n<figure id=\"attachment_8767\" aria-describedby=\"caption-attachment-8767\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8767\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.002-850x638.png 850w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-8767\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p>\ud83d\udcc8\u00a0 \u8861\u91cf\u6210\u6548\u6307\u6a19\uff1aUnique Reach\u3001Frequency\u3001Brand Awareness Lift\u3001Ad Recall Lift\u3001Viewability<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\u6f0f\u6597\u4e2d\u5c64\uff1a\u5f15\u8d77\u6d88\u8cbb\u8005\u7684\u8208\u8da3<\/strong><\/span><\/h3>\n<p>\u9019\u500b\u968e\u6bb5\u7684\u4efb\u52d9\u70ba\u559a\u9192\u6d88\u8cbb\u8005\u5c0d\u54c1\u724c\u7684\u5370\u8c61\u4e26\u589e\u5f37\u8208\u8da3\uff0c\u5efa\u8b70\u53ef\u4f7f\u7528\u4ee5\u4e0b\u7522\u54c1\u9054\u5230\u884c\u92b7\u76ee\u7684\uff1a<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u5f71\u7247\u5ee3\u544a\u5e8f\u5217\u3001Director Mix\u3001Data Driven Creative\u3001Lightbox \u71c8\u7bb1\u5ee3\u544a\u3001TrueView \u5f71\u7247\u5ee3\u544a\u3002<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: #008080;\"><strong>\ud83c\udf1f \u884c\u92b7\u76ee\u7684\uff1a\u5ba2\u88fd\u5316\u8a0a\u606f\u63d0\u5347 CTR<\/strong><\/span><\/p>\n<figure id=\"attachment_8768\" aria-describedby=\"caption-attachment-8768\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8768\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.003-850x638.png 850w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-8768\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p>\u2192 \u9069\u7528\u5ee3\u544a\u7522\u54c1\uff1aData-driven Creatives<br \/>\n\u2192 \u5efa\u8b70\u505a\u6cd5\uff1a<br \/>\n\u2460 \u57fa\u790e\u4f5c\u6cd5\uff1a\u4f7f\u7528 TA \u5206\u6790\u3001\u6587\u6848\u767c\u60f3\u3001\u904b\u7528\u4e00\u5f35\u5716\u88fd\u4f5c\u51fa\u5343\u7a2e\u7d20\u6750<br \/>\n\u261e \u53ef\u904b\u7528\u7684\u5ee3\u544a\u683c\u5f0f\u70ba\uff1a\u5168\u666f\u3001\u63d0\u793a\u5361\u3001\u7a7a\u767d\u63d2\u5165\u756b\u9762<br \/>\n\u2461 \u9032\u968e\u4f5c\u6cd5\uff1a\u4e32\u63a5\u5916\u90e8\u8a0a\u865f\u3001\u8a0a\u865f\u7f6e\u5165\u7d20\u6750\u3001\u5f37\u5316 TA \u8207\u8a0a\u865f\u7684\u95dc\u806f<br \/>\n\u261e \u53ef\u904b\u7528\u7684\u5ee3\u544a\u683c\u5f0f\u70ba\uff1a\u4e32\u63a5\u8cfd\u4e8b\u6bd4\u6578\u3001\u4ea4\u901a\u72c0\u6cc1\u3001\u5929\u6c23\u72c0\u6cc1<\/p>\n<p>\ud83d\udcc8\u00a0 \u8861\u91cf\u6210\u6548\u6307\u6a19\uff1aViews\u3001View Through Rate\u3001Brand Interest Lift\u3001Consideration Lift\u3001Favorability Lift<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\u6f0f\u6597\u5e95\u5c64\uff1a\u5efa\u7acb\u66f4\u6df1\u5c64\u7684\u6d88\u8cbb\u9023\u7d50<\/strong><\/span><\/h3>\n<p>\u9019\u500b\u968e\u6bb5\u70ba\u884c\u92b7\u904e\u7a0b\u6700\u5f8c\u3001\u4e5f\u662f\u6700\u91cd\u8981\u7684\u968e\u6bb5\u3002\u9019\u500b\u968e\u6bb5\u7684\u76ee\u6a19\u9664\u4e86\u8981\u8b93\u6d88\u8cbb\u8005\u5b8c\u6210\u8f49\u63db\uff0c\u66f4\u8981\u8b93\u5df2\u5b8c\u6210\u6d88\u8cbb\u7684\u5c0d\u8c61\u518d\u6b21\u5c0d\u54c1\u724c\u5f15\u767c\u8208\u8da3\uff0c\u57f9\u990a\u95dc\u4fc2\u66f4\u7dca\u5bc6\u7684\u5ba2\u6236\u95dc\u4fc2\uff01<\/p>\n<figure id=\"attachment_8769\" aria-describedby=\"caption-attachment-8769\" style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8769\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004.png\" alt=\"\" width=\"1080\" height=\"810\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004-150x113.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004-1024x768.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004-768x576.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004-300x225.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-2021.004-850x638.png 850w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><figcaption id=\"caption-attachment-8769\" class=\"wp-caption-text\">\u8cc7\u6599\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n<p>\ud83c\udf1f \u5982\u679c\u60f3\u9054\u5230\u4e0a\u8ff0\u76ee\u6a19\uff0c\u5efa\u8b70\u53ef\u63a1\u7528\u7684\u7522\u54c1\u6709\uff1a<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\u5f71\u7247\u884c\u52d5\u5ee3\u544a\uff08VAC\uff09\u3001Bumper Ads \u5f71\u7247\u524d\u4e32\u5834\u5ee3\u544a\u3001Local Campaign \u5340\u57df\u5ee3\u544a\uff08\u5982\u679c\u6709\u5e74\u672b\u885d\u523a\u3001\u63d0\u5347\u5c55\u9593\u4eba\u6d41\u7684\u8a08\u756b\uff0c\u5efa\u8b70\u4f7f\u7528\u9019\u9805\u7522\u54c1\uff09\u3001Discovery Campaign \u63a2\u7d22\u5ee3\u544a\u3002<\/strong><\/p>\n<\/blockquote>\n<p>\ud83d\udcc8\u00a0 \u8861\u91cf\u6210\u6548\u6307\u6a19\uff1aPurchase Intent Lift\u3001Website Actions\u3001Store Visits<\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<p style=\"text-align: left;\">\ud83d\udcd4 \u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/www.i-spotmedia.com\/Blog\/2020-youtube-cpm-masthead\/\">Masthead<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/9012727?hl=zh-Hant\">Unique Reach<\/a>\u3001<a href=\"https:\/\/www.i-spotmedia.com\/Blog\/brand-lift-survey-2-0-intro\/\">BLS 2.0<\/a>\u3001<a href=\"https:\/\/support.google.com\/google-ads\/answer\/7029393?hl=en\">Active View \u5831\u8868\u6307\u6a19<\/a>\u3001<a href=\"https:\/\/www.i-spotmedia.com\/Blog\/youtube-video-ad-sequencing\/\">\u5f71\u7247\u5ee3\u544a\u5e8f\u5217<\/a>\u3001<a href=\"https:\/\/www.thinkwithgoogle.com\/future-of-marketing\/creativity\/tools\/\">Director Mix \u88dc\u5145<\/a>\u3001<a href=\"https:\/\/www.i-spotmedia.com\/Blog\/google-data-driven-creative-intro\/\">DDC \u4ecb\u7d39<\/a><\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Contact?utm_source=iSPOTblog&amp;utm_medium=button\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8662\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png\" alt=\"\" width=\"1080\" height=\"280\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-150x39.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-1024x265.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-768x199.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-300x78.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-850x220.png 850w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6c7d\u8eca\u7522\u696d\u7684\u5ba2\u6236\u770b\u904e\u4f86\uff5e2021 \u5e74\u5c08\u70ba\u60a8\u6253\u9020\u7684\u884c\u92b7\u6307\u5357\u4f86\u56c9\uff01<\/p>\n","protected":false},"author":1,"featured_media":8771,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[353,114],"tags":[4,175,296,376,294,541,540],"class_list":["post-8763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-tools","category-marketing-case","tag-google","tag-google-ads","tag-296","tag-376","tag-294","tag-541","tag-540"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131By iSPOT Media<\/title>\n<meta name=\"description\" content=\"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131 By iSPOT Media\" \/>\n<meta property=\"og:description\" content=\"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"iSPOT x Talks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/iSPOTxLife\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-01T03:00:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1719\" \/>\n\t<meta property=\"og:image:height\" content=\"869\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131 By iSPOT Media\" \/>\n<meta name=\"twitter:description\" content=\"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/\"},\"author\":{\"name\":\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/#\\\/schema\\\/person\\\/75542272a7700594c37f5610405df3b6\"},\"headline\":\"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\",\"datePublished\":\"2021-10-01T03:00:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/\"},\"wordCount\":125,\"image\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/wp-content\\\/uploads\\\/google-auto-intelligence-full-funnel-cover.png\",\"keywords\":[\"Google\",\"Google Ads\",\"\u597d\u7269\u5206\u4eab\",\"\u6578\u4f4d\u5ee3\u544a\",\"\u6578\u4f4d\u5feb\u5831\",\"\u6848\u4f8b\u5206\u4eab\",\"\u884c\u92b7\u6f0f\u6597\"],\"articleSection\":[\"\u597d\u7269\u5e02\u96c6\",\"\u884c\u92b7\u6848\u4f8b\"],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/\",\"url\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/\",\"name\":\"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131By iSPOT Media\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/wp-content\\\/uploads\\\/google-auto-intelligence-full-funnel-cover.png\",\"datePublished\":\"2021-10-01T03:00:30+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/#\\\/schema\\\/person\\\/75542272a7700594c37f5610405df3b6\"},\"description\":\"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/wp-content\\\/uploads\\\/google-auto-intelligence-full-funnel-cover.png\",\"contentUrl\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/wp-content\\\/uploads\\\/google-auto-intelligence-full-funnel-cover.png\",\"width\":1719,\"height\":869,\"caption\":\"\u8cc7\u6599\u4f86\u6e90\uff1aGoogle \\\/ Illustration by Rosina Gavrilash from Ouch!\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-auto-intelligence-full-funnel-2021\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/#website\",\"url\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/\",\"name\":\"iSPOT X \u6578\u4f4d\u5c0f\u66f8\u623f\",\"description\":\"\u5feb\u901f\u4e86\u89e3\u6578\u4f4d\u5927\u5c0f\u4e8b\u26a1\ufe0f\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/#\\\/schema\\\/person\\\/75542272a7700594c37f5610405df3b6\",\"name\":\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c6a0d198ce017bf47625aa208fd4226070bdffca1b7e1f4db41d07689a84a37?s=96&d=blank&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c6a0d198ce017bf47625aa208fd4226070bdffca1b7e1f4db41d07689a84a37?s=96&d=blank&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6c6a0d198ce017bf47625aa208fd4226070bdffca1b7e1f4db41d07689a84a37?s=96&d=blank&r=g\",\"caption\":\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\"},\"url\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131By iSPOT Media","description":"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/","og_locale":"zh_TW","og_type":"article","og_title":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131 By iSPOT Media","og_description":"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002","og_url":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/","og_site_name":"iSPOT x Talks","article_publisher":"https:\/\/www.facebook.com\/iSPOTxLife\/","article_published_time":"2021-10-01T03:00:30+00:00","og_image":[{"width":1719,"height":869,"url":"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png","type":"image\/png"}],"author":"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b","twitter_card":"summary_large_image","twitter_title":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131 By iSPOT Media","twitter_description":"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002","twitter_image":"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png","twitter_misc":{"\u4f5c\u8005:":"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b","\u9810\u4f30\u95b1\u8b80\u6642\u9593":"2 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#article","isPartOf":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/"},"author":{"name":"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b","@id":"https:\/\/www.i-spotmedia.com\/Blog\/#\/schema\/person\/75542272a7700594c37f5610405df3b6"},"headline":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97","datePublished":"2021-10-01T03:00:30+00:00","mainEntityOfPage":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/"},"wordCount":125,"image":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png","keywords":["Google","Google Ads","\u597d\u7269\u5206\u4eab","\u6578\u4f4d\u5ee3\u544a","\u6578\u4f4d\u5feb\u5831","\u6848\u4f8b\u5206\u4eab","\u884c\u92b7\u6f0f\u6597"],"articleSection":["\u597d\u7269\u5e02\u96c6","\u884c\u92b7\u6848\u4f8b"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/","url":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/","name":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97\u0131By iSPOT Media","isPartOf":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#primaryimage"},"image":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#primaryimage"},"thumbnailUrl":"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png","datePublished":"2021-10-01T03:00:30+00:00","author":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/#\/schema\/person\/75542272a7700594c37f5610405df3b6"},"description":"Google \u65bc\u8fd1\u671f\u767c\u8868\u4e86\u5927\u91cf\u7684\u884c\u92b7\u7522\u696d\u5831\u544a...\u4ee5\u4e0b\u8981\u5206\u4eab\u7684\u662f Google \u65bc 2021.8 \u91dd\u5c0d\u6c7d\u8eca\u7522\u696d\u6240\u5206\u4eab\u7684\u884c\u92b7\u6f0f\u6597\uff08full-funnel\uff09\u7b56\u7565\uff0c\u5167\u5bb9\u5c07\u5206\u70ba\u6f0f\u6597\u9802\u5c64\uff08\u767c\u73fe\u54c1\u724c\uff09\u3001\u4e2d\u5c64\uff08\u5f15\u8d77\u6d88\u8cbb\u8005\u8208\u8da3\uff09\u4ee5\u53ca\u4e0b\u5c64\uff08\u52a0\u6df1\u76ee\u6a19\u5c0d\u8c61\u8208\u8da3\uff09\u8aaa\u660e\u3002","breadcrumb":{"@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/"]}]},{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#primaryimage","url":"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png","contentUrl":"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-auto-intelligence-full-funnel-cover.png","width":1719,"height":869,"caption":"\u8cc7\u6599\u4f86\u6e90\uff1aGoogle \/ Illustration by Rosina Gavrilash from Ouch!"},{"@type":"BreadcrumbList","@id":"https:\/\/www.i-spotmedia.com\/Blog\/google-auto-intelligence-full-funnel-2021\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.i-spotmedia.com\/Blog\/"},{"@type":"ListItem","position":2,"name":"\u3010\u597d\u7269\u5206\u4eab\u30112021 \u5e74 Google \u6c7d\u8eca\u7522\u696d\u884c\u92b7\u6f0f\u6597\u5168\u653b\u7565 \ud83d\ude97"}]},{"@type":"WebSite","@id":"https:\/\/www.i-spotmedia.com\/Blog\/#website","url":"https:\/\/www.i-spotmedia.com\/Blog\/","name":"iSPOT X \u6578\u4f4d\u5c0f\u66f8\u623f","description":"\u5feb\u901f\u4e86\u89e3\u6578\u4f4d\u5927\u5c0f\u4e8b\u26a1\ufe0f","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.i-spotmedia.com\/Blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Person","@id":"https:\/\/www.i-spotmedia.com\/Blog\/#\/schema\/person\/75542272a7700594c37f5610405df3b6","name":"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b","image":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/secure.gravatar.com\/avatar\/6c6a0d198ce017bf47625aa208fd4226070bdffca1b7e1f4db41d07689a84a37?s=96&d=blank&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6c6a0d198ce017bf47625aa208fd4226070bdffca1b7e1f4db41d07689a84a37?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6c6a0d198ce017bf47625aa208fd4226070bdffca1b7e1f4db41d07689a84a37?s=96&d=blank&r=g","caption":"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b"},"url":"https:\/\/www.i-spotmedia.com\/Blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/posts\/8763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/comments?post=8763"}],"version-history":[{"count":0,"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/posts\/8763\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/media\/8771"}],"wp:attachment":[{"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/media?parent=8763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/categories?post=8763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.i-spotmedia.com\/Blog\/wp-json\/wp\/v2\/tags?post=8763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}