{"id":9068,"date":"2021-11-29T11:00:14","date_gmt":"2021-11-29T03:00:14","guid":{"rendered":"https:\/\/www.i-spotmedia.com\/Blog\/?p=9068"},"modified":"2023-07-28T11:22:10","modified_gmt":"2023-07-28T03:22:10","slug":"google-ads-ga4-remarketing-audiences","status":"publish","type":"post","link":"https:\/\/www.i-spotmedia.com\/Blog\/google-ads-ga4-remarketing-audiences\/","title":{"rendered":"\u3010\u7db2\u7ad9\u5206\u6790\u3011\u4e32\u63a5 Google Ads \u532f\u5165 GA4 \u76ee\u6a19\u5c0d\u8c61\u540d\u55ae \ud83c\udfaf"},"content":{"rendered":"<blockquote><p>\u5982\u679c\u4f60\u6709\u5728\u505a\u5a92\u9ad4\u6295\u653e\uff0c\u904e\u53bb\u4e00\u5b9a\u7d93\u5e38\u4f7f\u7528\u901a\u7528\u7248 GA \u532f\u5165\u4e00\u4e9b\u5340\u9694\u7684\u76ee\u6a19\u5c0d\u8c61\u540d\u55ae\u4f86\u5e6b\u52a9\u5ee3\u544a\u6295\u653e\u8868\u73fe\u66f4\u4e0a\u4e00\u5c64\u6a13\uff0c\u90a3 GA4 \u4e5f\u53ef\u4ee5\u505a\u5230\u55ce\uff1f\u53ef\u4ee5\u7684\uff0c\u96d6\u7136\u64cd\u4f5c\u65b9\u5f0f\u7a0d\u5fae\u4e0d\u540c\uff0c\u4f46\u76f8\u4fe1\u900f\u904e\u4ee5\u4e0b\u6559\u5b78\u4f60\u4e5f\u53ef\u4ee5\u5f88\u5feb\u4e0a\u624b\uff01<\/p><\/blockquote>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83d\udccd\u70ba\u4ec0\u9ebc GA4 \u8981\u4e32\u63a5 Google Ads?<\/strong><\/span><\/h3>\n<p>\u5982\u524d\u9762\u63d0\u5230\uff0c\u628a GA4 \u8207 Google Ads \u4e32\u63a5\u5f8c\uff0c\u53ef\u4ee5\u91dd\u5c0d\u4e00\u4e9b\u7279\u5b9a\u540d\u55ae\u505a\u5ee3\u544a\u7684\u518d\u884c\u92b7\u904b\u7528\uff0c\u8209\u4f8b\u4f86\u8aaa\u4f60\u53ef\u4ee5\u6293\u51fa\u5230\u904e\u7279\u5b9a\u9801\u9762\u7684\u4f7f\u7528\u8005\uff0c\u4e5f\u53ef\u4ee5\u6293\u51fa\u4ea4\u6613\u50f9\u503c\u8d85\u904e\u5169\u6b21\u7684\u9ad8\u50f9\u503c\u4f7f\u7528\u8005\uff0c\u6216\u8005\u662f\u6293\u51fa\u6709\u5728\u7db2\u7ad9\u4e0a\u7522\u751f\u67d0\u500b\u4e8b\u4ef6\u7684\u4f7f\u7528\u8005\u505a\u518d\u884c\u92b7\u6295\u653e\uff0c\u7c21\u55ae\u4f86\u8aaa\uff0c\u532f\u5165\u7684\u540d\u55ae\u4e3b\u8981\u662f\u7528\u4f86\u5e6b\u52a9\u63d0\u5347\u6216\u662f\u512a\u5316\u76ee\u524d\u7684\u5ee3\u544a\u8868\u73fe\u3002<\/p>\n<h3><span style=\"color: #eb7a77;\"><strong>\ud83d\udd17 \u5982\u4f55\u4e32\u63a5 Google Ads?<\/strong><\/span><\/h3>\n<ul>\n<li><strong><span style=\"color: #3a8181;\">Step 1.<\/span><\/strong> \u9032\u5165\u5230 GA4 \u5f8c\u53f0\u7684\u7ba1\u7406\u4ecb\u9762\uff0c\u5728\u8cc7\u6e90\u5c64\u7d1a\u4e0b\u65b9\u627e\u5230\u9023\u7d50 Google Ads\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1771 size-large\" src=\"http:\/\/www.stevenhi.xyz\/wp-content\/uploads\/2021\/11\/\u622a\u5716-2021-11-07-\u4e0b\u53482.32.13-1024x607.png\" alt=\"\" width=\"1024\" height=\"607\" \/><\/li>\n<li><strong><span style=\"color: #3a8181;\">Step 2.<\/span> <\/strong>\u627e\u5230\u8981\u9023\u7d50\u7684 Goolge Ads \u5e33\u6236\uff0c\u9ede\u64ca\u9023\u7d50\u4e26\u5be9\u6838\u63d0\u4ea4\u3002<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1772 size-large\" src=\"http:\/\/www.stevenhi.xyz\/wp-content\/uploads\/2021\/11\/\u622a\u5716-2021-11-07-\u4e0b\u53482.35.26-1024x552.png\" alt=\"\" width=\"1024\" height=\"552\" \/><\/li>\n<li><strong><span style=\"color: #3a8181;\">Step 3.<\/span> <\/strong>\u5b8c\u6210\u5f8c\u6703\u986f\u793a\u53ef\u80fd\u6703\u9700\u8981\u6700\u591a 24 \u5c0f\u6642\u624d\u6703\u5b8c\u6210\uff0c\u4e0d\u904e\u901a\u5e38\u90fd\u4e0d\u9700\u8981\u9019\u9ebc\u4e45\uff0c\u53ef\u4ee5\u9032\u53bb Google ads \u5f8c\u53f0\u505a\u78ba\u8a8d\u3002<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1773 size-large\" src=\"http:\/\/www.stevenhi.xyz\/wp-content\/uploads\/2021\/11\/\u622a\u5716-2021-11-07-\u4e0b\u53482-1024x581.png\" alt=\"\" width=\"1024\" height=\"581\" \/><\/li>\n<\/ul>\n<h3><strong><span style=\"color: #eb7a77;\">\ud83d\udd17 \u5982\u4f55\u78ba\u8a8d GA4 \u8207 Google Ads \u4e32\u63a5\u5b8c\u6210?<\/span><\/strong><\/h3>\n<ul>\n<li><span style=\"color: #3a8181;\"><strong>Step 1.<\/strong><\/span> \u7b49\u524d\u8ff0\u5be9\u6838\u5b8c\u6210\u5f8c\uff0c\u53ef\u4ee5\u9032\u5230 Google Ads \u67e5\u770b\uff0c\u5c31\u6703\u767c\u73fe\u591a\u4e86\u4e00\u500b GA4 \u7684\u76ee\u6a19\u5c0d\u8c61\u4f86\u6e90<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1776 size-large\" src=\"http:\/\/www.stevenhi.xyz\/wp-content\/uploads\/2021\/11\/\u622a\u5716-2021-11-07-\u4e0b\u53482.44.41-1024x378.png\" alt=\"\" width=\"1024\" height=\"378\" \/><\/li>\n<li><span style=\"color: #3a8181;\"><strong>Step 2.<\/strong> <\/span>\u9032\u5165\u5230\u76ee\u6a19\u5c0d\u8c61\u540d\u55ae\u67e5\u770b\uff0c\u5c31\u53ef\u4ee5\u767c\u73fe GA4 \u540d\u55ae\u5df2\u7d93\u88ab\u532f\u5165 Google Ads \u5f8c\u53f0\u56c9\uff01<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1775 size-large\" src=\"http:\/\/www.stevenhi.xyz\/wp-content\/uploads\/2021\/11\/\u622a\u5716-2021-11-07-\u4e0b\u53482-2-1024x325.png\" alt=\"\" width=\"1024\" height=\"325\" \/><\/li>\n<\/ul>\n<h3><strong><span style=\"color: #eb7a77;\">\ud83d\udd2e \u4e32\u63a5\u597d\u4e86\u53ef\u4ee5\u5982\u4f55\u904b\u7528\u540d\u55ae\u505a\u5ee3\u544a\u6295\u653e\uff1f<\/span><\/strong><\/h3>\n<p>\u4e32\u63a5\u5f8c\u7684\u53ef\u4ee5\u532f\u5165\u4ee5\u4e0b\u5e7e\u7a2e\u64cd\u4f5c\u4f86\u6709\u6548\u5e6b\u52a9\u5ee3\u544a\u8868\u73fe\u63d0\u5347\uff1a<\/p>\n<ul>\n<li>\u91dd\u5c0d\u5230\u904e\u7279\u5b9a\u9801\u9762\u7684\u4f7f\u7528\u8005\u505a\u518d\u884c\u92b7\uff0c\u4f8b\u5982\uff1a\u5230\u904e\u8cfc\u7269\u8eca\u4f46\u5c1a\u672a\u9032\u5165\u7d50\u5e33\u9801<\/li>\n<li>\u91dd\u5c0d\u7279\u5b9a\u4f86\u6e90\u5a92\u4ecb\u4f7f\u7528\u8005\u505a\u518d\u884c\u92b7\uff0c\u4f8b\u5982\uff1a\u91dd\u5c0d\u9032\u5165\u904e Line \u5ee3\u544a\u6e20\u9053\u672a\u5b8c\u6210\u7d50\u5e33\u4f7f\u7528\u8005\u505a\u518d\u6b21\u6e9d\u901a<\/li>\n<li>\u91dd\u5c0d\u9ad8\u50f9\u503c\u4f7f\u7528\u8005\u505a\u5ee3\u544a\u6295\u653e\uff0c\u4f8b\u5982\uff1a\u4ea4\u6613\u6578 &gt; 2\u3001\u5e73\u5747\u5ba2\u55ae\u50f9 &gt; 2,000 \u7b49\u7b49\uff0c\u53ef\u4ee5\u4f9d\u7167\u904e\u53bb\u92b7\u552e\u72c0\u6cc1\u8a2d\u5b9a<\/li>\n<li>\u91dd\u5c0d\u4e0a\u8ff0\u518d\u884c\u92b7\u53d7\u773e\u7684\u985e\u4f3c\u53d7\u773e\u505a\u65b0\u5ba2\u958b\u767c (Google Ads \u6703\u5224\u65b7\u7576\u81ea\u8a02\u820a\u5ba2\u540d\u55ae\u8db3\u5920\u5f8c\u6703\u81ea\u52d5\u5efa\u7acb\u985e\u4f3c\u53d7\u773e)<\/li>\n<\/ul>\n<blockquote><p>\u5982\u679c\u4f60\u60f3\u4e86\u89e3\u66f4\u591a GA4 \u7684\u4f7f\u7528\u7d30\u7bc0\u8207\u5834\u666f\u6b61\u8fce\u700f\u89bd\u6211\u5011\u66f4\u591a<strong><span style=\"color: #eb7a77;\"><a href=\"https:\/\/www.i-spotmedia.com\/Blog\/category\/media-insights\/google-analytics\/\">\u7cfb\u5217\u6587\u7ae0<\/a><\/span><\/strong>\uff0c\u6216\u662f\u9700\u8981\u9867\u554f\u8207\u4f60\u804a\u804a\u5728\u7db2\u7ad9\u5206\u6790\u53ca GA4 \u4e0a\u78b0\u5230\u7684\u554f\u984c\uff0c\u4e5f\u6b61\u8fce\u8207\u6211\u5011\u806f\u7e6b\uff1a\uff09<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.i-spotmedia.com\/Service\/additional-services\/website-analysis-solution?utm_source=iSPOTblog&amp;utm_medium=article\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-9018\" src=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/%E9%83%A8%E8%90%BD%E6%A0%BCbanner_1080x280-GA.png\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" srcset=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-GA.png 1080w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-GA-150x39.png 150w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-GA-1024x265.png 1024w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-GA-768x199.png 768w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-GA-300x78.png 300w, https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/\u90e8\u843d\u683cbanner_1080x280-GA-850x220.png 850w\" alt=\"\" width=\"1080\" height=\"280\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u904b\u7528 GA4 \u7684\u7cbe\u6e96\u53d7\u773e\uff0c\u63d0\u5347 Google \u5ee3\u544a\u6210\u6548\ud83d\udd25<\/p>\n","protected":false},"author":1,"featured_media":9123,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[1,561],"tags":[175,104,72,556],"class_list":["post-9068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-competitive-website-analysis","tag-google-ads","tag-google-analytics","tag-72","tag-556"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u3010\u7db2\u7ad9\u5206\u6790\u3011\u4e32\u63a5 Google Ads \u532f\u5165 GA4 \u76ee\u6a19\u5c0d\u8c61\u540d\u55ae \ud83c\udfaf - iSPOT x Talks<\/title>\n<meta name=\"description\" content=\"\u5982\u679c\u4f60\u6709\u5728\u505a\u5a92\u9ad4\u6295\u653e\uff0c\u904e\u53bb\u4e00\u5b9a\u7d93\u5e38\u4f7f\u7528\u901a\u7528\u7248 GA \u532f\u5165\u4e00\u4e9b\u5340\u9694\u7684\u76ee\u6a19\u5c0d\u8c61\u540d\u55ae\u4f86\u5e6b\u52a9\u5ee3\u544a\u6295\u653e\u8868\u73fe\u66f4\u4e0a\u4e00\u5c64\u6a13\uff0c\u90a3 GA4 \u4e5f\u53ef\u4ee5\u505a\u5230\u55ce\uff1f\u7b54\u6848\u662f\u53ef\u4ee5\u7684\uff0c\u96d6\u7136\u64cd\u4f5c\u65b9\u5f0f\u7a0d\u5fae\u4e0d\u540c\uff0c\u672c\u6b21\u5c07\u900f\u904e\u6e05\u695a\u7684\u6b65\u9a5f\u6559\u5b78\uff0c\u8b93\u5404\u4f4d\u53ef\u4ee5\u5feb\u901f\u4e0a\u624b\uff01\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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\u4e5f\u53ef\u4ee5\u505a\u5230\u55ce\uff1f\u7b54\u6848\u662f\u53ef\u4ee5\u7684\uff0c\u96d6\u7136\u64cd\u4f5c\u65b9\u5f0f\u7a0d\u5fae\u4e0d\u540c\uff0c\u672c\u6b21\u5c07\u900f\u904e\u6e05\u695a\u7684\u6b65\u9a5f\u6559\u5b78\uff0c\u8b93\u5404\u4f4d\u53ef\u4ee5\u5feb\u901f\u4e0a\u624b\uff01\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.i-spotmedia.com\/Blog\/google-ads-ga4-remarketing-audiences\/\" \/>\n<meta property=\"og:site_name\" content=\"iSPOT x Talks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/iSPOTxLife\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-29T03:00:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-28T03:22:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.i-spotmedia.com\/Blog\/wp-content\/uploads\/google-ads-ga4-remarketing-audiences.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2880\" \/>\n\t<meta property=\"og:image:height\" content=\"1458\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"iSPOT \u6578\u4f4d\u71df\u990a\u8abf\u7406\u5e2b\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-ads-ga4-remarketing-audiences\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.i-spotmedia.com\\\/Blog\\\/google-ads-ga4-remarketing-audiences\\\/\"},\"author\":{\"name\":\"iSPOT 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